Perfect Balance: An Advertising Law Podcast

Manatt, Phelps & Phillips, LLP
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Perfect Balance: An Advertising Law Podcast Podcast

Perfect Balance: An Advertising Law Podcast is a monthly podcast presented by Manatt, Phelps & Phillips, LLP. Host Po Yi examines a broad spectrum of legal issues in advertising and marketing and helps advertisers find a balance between business realities and legal considerations. Manatt is a multidisciplinary national professional services firm known for its groundbreaking approach of bringing together legal services, advocacy and business strategy. Subscribe for notifications about new episodes, review our weekly Advertising Law newsletter and find more information on our services at manatt.com. The views expressed on the podcast reflect the personal views and opinions of the participants and are not intended to constitute legal advice or counsel. Credits Host and Executive Producer Po Yi, Partner, Advertising, Marketing and Media Music Mark July, Courtesy of Shutterstock, Inc.

  1. 29 AUG

    Episode 30: Social Media in 2024: Insiders’ Look at Popular Platforms and Current Trends

    Social media has continued to be a major topic in our society in 2024. The Supreme Court issued three decisions involving social media, TikTok faces an uncertain future as its Chinese parent fights a U.S. congressional mandate to sell the company to avoid a ban in the U.S., the concern over misinformation and disinformation has grown as we are less than three months away from a presidential election, there has been an increasing focus on the potential connection between social media usage and mental health, and the Federal Trade Commission continues to closely monitor social media activities. Despite the political and regulatory concerns, there does not appear to be any drop in the popularity of social media, in any age group. In this episode of Perfect Balance: An Advertising Law Podcast, host Po Yi is joined by Manatt associates Monica Kulkarni, Tia Thevenin and summer associate Janice Kim, to discuss the latest trends on social media and some of the popular features in use today.

    23 min

  2. 10 JUN

    Episode 29: Unlocking the Power of Corporate Venture Capital to Drive Growth and Innovation

    In this episode, host Po Yi is joined by Manatt partners Rich McDerby and Michel Narganes, to examine some of the benefits and challenges of CVC investments.

    18 min

  3. 4 APR

    Episode 28: The Subscription and Continuity Product Conundrum: What the FTC’s proposed Negative Option Rule and State Automatic Renewal Laws mean for Marketers

    In this episode of Perfect Balance: An Advertising Law Podcast, host Po Yi is joined by Manatt partners J.J. Rodriguez and Eric Gold, to discuss how this more expansive negative option rule proposed by the FTC and the current and proposed state automatic renewal laws may change the way companies offer subscription and continuity products.

    35 min

  4. 25 JAN

    Episode 27: Demystifying Junk Fees: What they are, regulatory considerations, and B2C marketing implications

    Today Po is joined by Manatt partners Bez Stern, Bryan Schneider and Scott Pearson, to discuss the latest efforts by regulators and legislators relating to what they deem to be unfair or deceptive fees and the implication for businesses marketing to consumers.

    23 min

  5. 14/11/2023

    Episode 26: Climate Regulations: Risks and Opportunities for Companies

    In this episode of Perfect Balance: An Advertising Law Podcast, host Po Yi is joined by Manat Energy and Environment Partner David Smith and Superconductor Co-Founder and Chief Creative Officer, Chris Adams, to discuss the current state of climate regulations and the marketing opportunities for companies working towards creating a more sustainable future.

    25 min

  6. 08/09/2023

    Episode 25: Examining the FTC’s Final Updates to the Endorsement Guides: What Marketers Need to Know – Part 2 of 2

    In Part 1 of this two-part episode of Perfect Balance: An Advertising Law Podcast, host Po Yi was joined by Jesse Brody and Bez Stern, Partners in Manatt’s Advertising, Marketing and Media team, to discuss many of the key updates that the Federal Trade Commission (FTC) made to its Endorsement Guides and the updated FAQs.

    21 min

  7. 08/09/2023

    Episode 25: Examining the FTC’s Final Updates to the Endorsement Guides: What Marketers Need to Know – Part 1 of 2

    The Federal Trade Commission (FTC) released the final revisions to the Endorsement Guides as well as an updated version of its accompanying guidance, the FAQs.

    22 min

  8. 27/06/2023

    Episode 24: AI-Generated Marketing: Who Owns the IP?

    In this episode of Perfect Balance: An Advertising Law Podcast, host Po Yi is joined by Manatt Entertainment Partner Nathaniel Bach and Intellectual Property Protection and Enforcement Partner Jessica Wood to discuss challenges with owning AI-generated content created for marketing and minimizing intellectual property and other risks.

    28 min
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About

Perfect Balance: An Advertising Law Podcast is a monthly podcast presented by Manatt, Phelps & Phillips, LLP. Host Po Yi examines a broad spectrum of legal issues in advertising and marketing and helps advertisers find a balance between business realities and legal considerations. Manatt is a multidisciplinary national professional services firm known for its groundbreaking approach of bringing together legal services, advocacy and business strategy. Subscribe for notifications about new episodes, review our weekly Advertising Law newsletter and find more information on our services at manatt.com. The views expressed on the podcast reflect the personal views and opinions of the participants and are not intended to constitute legal advice or counsel. Credits Host and Executive Producer Po Yi, Partner, Advertising, Marketing and Media Music Mark July, Courtesy of Shutterstock, Inc.

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