Xero Now

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Xero Now Podcast

Great business interviews from around the globe. Tune into Xero Now as we chat to an inspiring bunch of people from the Xero community, industry professionals, and other special guests.

  1. 17/12/2020

    Value driven consumers and the empathetic small business

    For the final week of this series Rachel Powell, Xero's Chief Customer Officer, asks her guests Zhi-Ying Barry from Forrester and Diane Deng from Forrester Consulting about their favourite insights of The Next Chapter for Small Business study and what they might mean for small businesses moving forward. Download the study here.

    10 min

  2. 10/12/2020

    Why creating meaningful connections with your customers is critical

    The ability to create meaningful connections with the community is one of small businesses key competitive advantages and even more so during the current climate. Rachel Powell, Xero's Chief Customer Officer, and her guest Zhi-Ying Barry from Forrester and Diane Deng from Forrester Consulting look at another insight in The Next Chapter for Small Business study that showed how small businesses can leverage these personal connections to create genuine value for their customers. Download the study here.

    8 min

  3. 03/12/2020

    How digital technology is crucial to small business success

    Rachel Powell, Xero's Chief Customer Officer, and her guests Zhi-Ying Barry from Forrester and Diane Deng from Forrester Consulting take a deep dive into one of the insights in The Next Chapter for Small Business study that showed how digital technologies, and in particular cloud or web-based tools, have been critical to many small businesses operating successfully throughout so much disruption. Download the study here.

    8 min

  4. 26/11/2020

    How some small businesses survived, and even thrived during COVID-19

    To uncover the true impact of the pandemic on small businesses Xero commissioned The Next Chapter for Small Business study by Forrester. In this 4 part series Rachael Powell, Xero's Chief Customer Officer, talks with Zhi-Ying Barry and Diane Deng from Forrester to delve into the insights of the study. This week they focus on what steps small businesses are taking to survive, and in some cases thrive during COVID-19. Download the study here.

    13 min

  5. 24/09/2020

    Effective communication

    There are so many different modes of communication to choose from, email, Zoom meetings, online messaging, and if you’re lucky enough to meet in person, face-to-face. Join Melanie Morris (Head of Bookkeeping, Xero) as she talks about the principles of effective communication with some experts. Our guests are Catherine “OG” Walker, a member of Xero’s founding team (and current Head of Community, Xero), Phil Crothers (Learning Experience, Xero) and Jason Hallam (Customer Experience Functions Manager, Xero). To have your say on the future of Xero Now, click here.

    26 min

  6. 10/09/2020

    Future-proof your skill set: Human centred design

    Have you heard of "human centred design"? More and more businesses are using this approach to create memorable and frictionless customer experiences. Join Steve Kelly as he chats to two fellow Xeros who help guide us through this concept and how small businesses can benefit from it. Our guests are Courtney Martyn (Head of Service Design, Xero) and Duncan Buchanan (Product Manager, Xero). To have your say click on the link below: https://www.surveygizmo.com/s3/5827281/Xero-Now-Feedback

    27 min

  7. 27/08/2020

    When your business is struggling

    Jared from the Xero team speaks with two experts working hard to help businesses through these tough times during COVID-19. Leanne Faulkner who helps many small business owners’ with their mental health and Matthew Addison, the Executive Director of the Institute of Certified Bookkeepers in Australia who gives some great insights and practical questions for employers and advisors on how to navigate the challenges in the current climate. To have your say on the future of Xero Now, click here.

    19 min

  8. 12/08/2020

    Tribe on where to spend your marketing money

    If you had $100 to spend on marketing, where should you invest it? What products and platforms will give you the most bang for your buck? In this episode we speak to Anthony Svirskis, CEO of social media marketing company Tribe. He joins Joel Hanna from the Xero team to explore the best use of a  marketing budget to make the most impact. To have your say on the future of Xero Now, click here.

    32 min
See All (16)

About

Great business interviews from around the globe. Tune into Xero Now as we chat to an inspiring bunch of people from the Xero community, industry professionals, and other special guests.

Information

  • Creator
    Xero
  • Years Active
    2K
  • Episodes
    16
  • Rating
    Clean
  • Copyright
    © Xero

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