#002 The Beginning of BcD Brain-centric Design

When learners are given the choice of an engaging brain-centric method versus a traditional memory-centric approach, they immediately perceive the difference and are happy to abandon the old way for Brain-centric Design. Everyone deserves to live in a world where the greatest pleasure in life—learning—is easy, effective, impactful, and enjoyable. Brain-centric Design makes this joy a reality for today’s learners and for generations of new employees who are entering the market today.