034 | Inside the Agency: Creative Direction | Marcus Wesson, Chief Creative Officer| Dailey
Marcus Wesson, award-winning Chief Creative Officer of Dailey Advertising in LA, joins Commercial Grade to talk through the ins and outs of creative production, what it takes to makes an award-winning campaign (think: Carls Jr. burgers & bikinis!) and how he evolved from a junior art director to CCO of a major ad agency. Marcus and Christie also talk through the time they, unbeknownst to them, pitched against each other to win the Call of Duty: Modern Warfare account.
Informações
- Podcast
- Publicado30 de setembro de 2019 07:01 UTC
- Duração1h10min
- Temporada1
- Episódio34
- ClassificaçãoLivre