10 areas websites struggle with and how to improve them with Clarissa Schearer, APR

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Learn 10 tips on how you can spring clean your website to get ready for summer with our guest Clarissa Schearer, PR Strategist at Axia Public Relations. Clarissa builds and maintains client relationships, shares client messages across news media, and builds brands through web media.
Five things you’ll learn from this episode:
- How you can improve your company website
- How every part of your website reflects back on SEO
- Why website SEO is important
- How to increase your website page speed
- The importance of website accessibility
Quotables
- “Having a website that loads quickly is important because it impacts your company credibility too, so if customers don’t find your website credible, they might not find your services credible either.” - @ClarissaRose728
- “If you’re not keeping up-to-date with your Javascript libraries, you’re putting your website at risk of being attacked.” - @ClarissaRose728
- “If your company is being accused of not following the Americans with Disabilities Act, the first thing a plaintiff’s lawyer will look at is if your website has an accessibility statement.” - @ClarissaRose728
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About Clarissa Schearer
Clarissa is a PR strategist. She builds and maintains client relationships, shares client messages across news media, and builds brands through web media. Clients love her work ethic and results.
Clarissa’s contact info and resources:
- Clarissa on LinkedIn
- Axia Public Relations website
Additional Resources:
- Accessibility statement solutions
- accessiBe
- UserWay
- Schedule a free website consultation
Sponsored by:
- On Top of PR is produced by Axia Public Relations, named by Forbes as one of America’s Best PR Agencies. Axia is an expert PR firm for national brands.
- On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.
- Burrelles has a special offer for On Top of PR fans. Check it out at burrelles.com/ontopofpr.
About your host, Jason Mudd
On Top of PR host, Jason Mudd, is a trusted adviser and dynamic strategist for some of America’s most admired brands and fastest-growing companies. Since 1994, he’s worked with American Airlines, Budweiser, Dave & Buster’s, H&R Block, Hilton, HP, Miller Lite, New York Life, Pizza Hut, Southern Comfort, and Verizon. He founded Axia Public Relations in July 2002. Forbes named Axia as one of America’s Best PR Agencies.
Support the show
- On Top of PR is produced by Axia Public Relations, named by Forbes as one of America’s Best PR Agencies. Axia is an expert PR firm for national brands.
- On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.
Information
- Show
- FrequencyUpdated Semimonthly
- PublishedApril 21, 2021 at 9:00 AM UTC
- Length27 min
- Episode44
- RatingClean