101. Attribution Without Action is Meaningless (Cart.com CMO Interview)

Rachel Truair is the Chief Marketing Officer at Cart.com, the leading provider of comprehensive ecommerce solutions that enable retail brands to easily sell and fulfill across every channel. Prior to Cart.com, she led both enterprise and SMB marketing teams at companies including Confluent, Adobe, Magento, Oracle, and 3M.

Learn more about Cart.com

Connect with Rachel Truair on LinkedIn:
https://www.linkedin.com/in/racheltruair/

Connect with the host, Connor Dube, on LinkedIn: https://www.linkedin.com/in/socialsellingexpert/

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