#150 - The B2B liquidation platform helping companies expand to new markets - Mohamed Issa, Cash My Stock

Mohamed Issa, the co-founder and CEO of Cash My Stock, discusses the company's B2B cross-border liquidation platform. Cash My Stock helps companies liquidate their slow-moving inventory and release working capital. The platform connects buyers and sellers, providing a seamless and secure transaction experience. The business model focuses on premium brands and offers access to non-Chinese products at affordable prices. The main categories in demand are electronics, fashion, and automotive spare parts. Cash My Stock is already established in Saudi Arabia and is looking to expand into Africa.