188. Ragnar Sass: Unicorn Founder Who Turned His Attention to Helping Ukraine – Lessons Learned on the Ground, Military and Terrorist Drone Threats, and Why Defense Tech Needs Non-Technical Founders

The Pursuit of Scrappiness

Ragnar Sass is a serial entrepreneur, co-founder of the unicorn Pipedrive, and an active investor in the Baltic and Ukrainian tech scenes. Beyond his entrepreneurial success, Ragnar has emerged as a leading advocate for Ukraine during its time of crisis, founding the Help99 Convoy initiative, which has delivered over €10 million in aid and critical supplies. With deep ties to Ukraine through business and personal connections, Ragnar is leveraging his expertise to support defense tech innovation and foster resilience in the face of geopolitical challenges.

On this episode we talk about:

  • The Role of drone technology in modern warfare
  • Stories of Ukrainian founders balancing entrepreneurship and national defense efforts amidst war.
  • Opportunities in DefenseTech and how also non-technical founders can contribute
  • Insights into navigating compliance, fundraising, and long sales cycles in the defense sector.
  • Lessons from Israel’s defense model and how Europe must adapt to new security realities.

To continue supporting Ukraine financially, go to: https://www.help99.co/
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