2025 Email Marketing Predictions

Easy Email Marketing with Yael Keon

Email marketing is not going anywhere in 2025. In fact, it is only getting more powerful and impactful than ever.

Here’s quick stats drop:

  • 88% of people check their emails every day
  • Half of marketers see email marketing as their most impactful channel
  • People are 3 times more likely to make purchases from email marketing than social media
  • 50% of people say they buy from a marketing email at least once a month

But as with any technology the landscape is changing, in many exciting ways. In this episode, I’m sharing my top 7 predictions for email marketing in 2025, including:

  • Deliverability challenges and what you can do about it
  • Attention and Engagement getting strategies
  • The rise of AI

And how being yourself may actually be the key to standing out.

Resources mentioned in this episode:

Episode 120

Episode 121

Forbes 2025 Email Marketing Statistics

Get Started with Email Marketing

Want to see more of what I get up to when I’m not podcasting?

  • Hang out with me on Instagram @yaelkeon
  • Get my freebie: 80+ Fill in the Blank Email Ideas
  • Get the FREE getting started course: Get Started with Email Marketing
  • Shop The Email Marketing Superstore
  • Join The Email Experience
  • 1-1 Consulting

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