276 | Raising Prices & Overcoming Fear - Lessons From Canva

The scariest part about raising prices is imagining the catastrophic client backlash we assume will happen.

Will some clients be upset? Yes, but that doesn't mean it wasn't a good decision to raise your prices.

• When your business grows, it doesn't mean all of your clients grow with you
• Why losing clients isn't a bad thing
• Why raising your prices may lead to higher quality clients

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