410 episodes

Forget becoming an influencer.

This podcast is for people searching for a simpler way to make more money, help more people, and have more freedom.

No matter who you are and no matter what you sell, your customer is a human. And yet, marketing these days feels so (in)human.

Filled with frameworks, entertaining stories, and admittedly bad-Dad jokes, The Obvious Choice is a much-needed recalibration and, at times, a refreshing slap for a business generation that’s lost its way.

New episodes ship out Mondays and Wednesdays, along with short, business hotseats every Friday.

The Obvious Choice Jonathan Goodman

    • Health & Fitness
    • 4.7 • 91 Ratings

Forget becoming an influencer.

This podcast is for people searching for a simpler way to make more money, help more people, and have more freedom.

No matter who you are and no matter what you sell, your customer is a human. And yet, marketing these days feels so (in)human.

Filled with frameworks, entertaining stories, and admittedly bad-Dad jokes, The Obvious Choice is a much-needed recalibration and, at times, a refreshing slap for a business generation that’s lost its way.

New episodes ship out Mondays and Wednesdays, along with short, business hotseats every Friday.

    247 | Rory Sutherland - The Power of Ideas That Don’t Make Sense

    247 | Rory Sutherland - The Power of Ideas That Don’t Make Sense

    The way to get what you want isn't always obvious. Sometimes, you have to game the system and use ideas that may not make sense on the surface.
    Gaming the system to get your dream house for the best price and to improve your dating life. Little ideas that reduce friction and anxiety Why anecdotal information shouldn't be ignored --
    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Please preorder your copy today.
    --
    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
    HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com
    --
    Hosts:
    @itscoachgoodman
    @fitnessjonestraining
    @amberreynolds.me
    --
    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

    • 44 min
    246 | Being The Editor Of Your Life

    246 | Being The Editor Of Your Life

    How you define yourself can either keep you stuck in a box or give you room to explore and grow - choose wisely.
    Defining the hard thing that you love to do Keeping your walking costs low Having an outlet for the thing that makes you special and sparks joy --
    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Please preorder your copy today.
    --
    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
    HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com
    --
    Hosts:
    @itscoachgoodman
    @fitnessjonestraining
    @amberreynolds.me
    --
    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

    • 46 min
    245 | Fix Your Niche, Content, and Bottleneck (HOT SEAT)

    245 | Fix Your Niche, Content, and Bottleneck (HOT SEAT)

    It's frustrating when you work your butt off but the return on effort just isn't there.
    When that happens, it may be time to look at fiwhere the kinks are in your business so you can fix them.
    Fixing your niche - How to niche that isn't focused on demographics only Fixing your content - the easy content tweak to dramatically improve engagement and lead generation Fixing your funnel - What potential clients want to hear versus what you want to share --
    Please dm Jon the word "mentor" at @itscoachgoodman on Instagram to learn more and begin the process of applying for the Online Trainer Mentorship
    --
    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Please preorder your copy today.
    --
    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
    HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com
    --
    Hosts:
    @itscoachgoodman
    @fitnessjonestraining
    @amberreynolds.me
    --
    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

    • 1 hr 3 min
    244 | UJ Ramdas - Solve Any Problem With Design Thinking

    244 | UJ Ramdas - Solve Any Problem With Design Thinking

    You encounter problems every day - big and small, in life and in business. You can solve the ones you care about most if you use a little design thinking.
    A business lesson from disrupting a dater's zombie swipe mode while on Tinder The best thinking frameworks to create a better work environment for yourself Why learning to play poker makes you a better decision-maker --
    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Please preorder your copy today.
    --
    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
    HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com
    --
    Hosts:
    @itscoachgoodman
    @fitnessjonestraining
    @amberreynolds.me
    --
    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

    • 55 min
    243 | Designing Better Solutions

    243 | Designing Better Solutions

    Big or small, fun or serious - we all have problems that could have better solutions.
    The trick is to really nail down the details of the problem you're trying to solve.
    Finding, connecting, and coordinating with your fellow geeks Hi-jacking the Hedonic Treadmill to get more joy out of anything The best way to build rapport with someone --
    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Please preorder your copy today.
    --
    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
    HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com
    --
    Hosts:
    @itscoachgoodman
    @fitnessjonestraining
    @amberreynolds.me
    --
    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

    • 39 min
    242 | 16 Rules To Get Unstuck (HOT SEAT)

    242 | 16 Rules To Get Unstuck (HOT SEAT)

    Giving yourself rules can help you get back on track when you wander off path. 
    The importance of self-directed choices and constraints The difference between when things are going well versus not going well The 2 things to default to --
    Please dm Jon the word "mentor" at @itscoachgoodman on Instagram to learn more and begin the process of applying for the Online Trainer Mentorship
    --
    Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Please preorder your copy today.
    --
    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
    HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com
    --
    Hosts:
    @itscoachgoodman
    @fitnessjonestraining
    @amberreynolds.me
    --
    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

    • 53 min

Customer Reviews

4.7 out of 5
91 Ratings

91 Ratings

Lopecciano ,

Practical info to grow your business

Great job!

Trithink ,

I Love This Podcast!

I have owned and operated a brick and mortar training studio for 30 + years. I’ve yet to actually go online with my business, but find that every episode is packed with nuggets of wisdom that I am able to apply to my business (and life). The banter between Jonathan, Amber and Ren is not only rich with
meaningful content, but very entertaining as well.

Titan Rahl ,

Deserving

You won’t be dissapointed

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