3 Simple Steps to Attracting Top Agents to Your Team or Brokerage

In this episode of the HyperFast Show, Dan Lesniak outlines three crucial steps for those serious about attracting agents to their real estate team, brokerage, or revenue share group. Drawing from his extensive experience in building successful models across Keller Williams, a boutique brokerage, and now with eXp Realty, Dan emphasizes the importance of starting with a solid list of potential agents, reframing the mindset from recruiting to inviting, and mastering a straightforward, eight-step conversation script. By focusing on these foundational strategies, Dan offers actionable advice for those looking to scale their agent base effectively and efficiently.

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Join Dan as he discusses: 

- **Building an Initial Agent List**: Dan Lesniak emphasizes the importance of creating a comprehensive list of potential agents, including those you've worked with, met at events, or connected with on social media. This list serves as the foundation for expanding your team or revenue share group.

- **Shifting from Recruiting to Inviting**: Dan advises reframing the approach from "recruiting" to "inviting," where the focus is on inviting agents to learn more through training, webinars, or meetings with successful leaders, rather than trying to convince them outright.

- **Mastering an Eight-Step Conversation Script**: Dan shares a simple, effective eight-step script for communicating with potential agents, which includes giving a compliment, making an "if I, would you" statement, setting a follow-up time, and ensuring a smooth, quick conversation.

Notable Quote

"Think of yourself as an inviter, not a recruiter. Your job is to invite people to learn more, not to convince them—let the education and exposure do the work for you." -  Dan Lesniak

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