3 Types of Data for Good CX Decisions

We all get that data is important. Where we fail is getting the right data to the people who can use it to make CX decisions.

Today, our newest cohost, Perri Chaikof, Director of Product Marketing at Ada, speaks with Craig Stoss, Senior Program Manager at PartnerHero, about what brands are doing right (and wrong) with their data.

Join us as we discuss:

• Why customer data is so important for brands
• The three types of data that Craig cares about
• What’s preventing brands from using data for better CX
• Turning support tickets into retention data  

Check out this resource we mentioned:

• Customer Experience Leaders Chat   

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