#25. How Building Community Can Create a Great Cannabis Brand - with Ladies of Paradise
Creativity and Cannabis go together. In this episode, Jade and Harlee, owners of Ladies of Paradise and Lady Jays prove the point. They use branding, unique events, and their own line of smokables to make people, especially women, feel comfortable with consumption of cannabis. Learn how Jade and Harlee do really cool branding that gets people talking and sharing their message. The Ladies shared their perspective on industrial hemp for the future, and how positioning themselves with hemp today is strategic to take on upcoming opportunities arising from new regulations. The conversation wrapped up with a brief story highlighting how their business has taken part in opportunities for giving back to society. Get in touch with Ladies of Paradise at: Web: Ladies of Paradise / Lady Jays Instagram: @ladiesofparadise @smokeladyjays @heyjadehey @harleecase What is Ladies of Paradise? Jade Daniels, CEO of Ladies of Paradise & Lady Jays Harlee Case, COO of Ladies of Paradise & Lady Jays Ladies of Paradise is a women-positive creative agency based in Portland, Oregon, where women are appreciated, celebrated and supported. Currently, LoP offers cannabis event planning services, graphic design, packaging, creative content development, educational meetups, and product lines ranging from clothing to CBD products, as well as the new LoP cannabis and hemp CBD & CBG pre-rolls, Lady Jays. LoP works to uplift, unite, and educate individuals in an effort to normalize cannabis by means of fashion, community and culture. Through their themed cannabis events and community of women of all shapes, sizes, and colors, LoP aims to elevate the aesthetic and remove the stigma from cannabis and the people who make up this community. About Spectrum Labs At Spectrum Labs, we source local hemp and extract high-quality Full Spectrum Hemp extracts that even our families can use. Spectrum Labs can manufacture these full-spectrum hemp extracts: *Crude *Distillate *Tinctures *Gummies *Lotions *Custom formulations To learn more about Spectrum Labs, visit www.TheSpectrumLabs.com or contact us at (828) 229-7952 Asheville, NC ***If you enjoy the podcast, please consider leaving a short review on Apple Podcasts/iTunes. It takes less than a minute, and it really makes a difference in helping Apple recommend the show to new listeners. I also love reading the reviews!