422 :: The Unlikely Birth of One of the Most Iconic Companies of All Time and How Increasing Cultural Awareness Leads to Less Work and More Money

In episode 422, host Bradley Hartmann takes you on a journey from the Pacific Northwest to Kobe, Japan as he shares the incredible true story (with some fictional dialogue added for your listening pleasure!) of one of the most iconic companies of all time. The story reveals the two methods in which humans develop trust: task-based and relationship-based. While we talk about the construction industry being a “relationship business,” the truth is relationships actually come second in our Uncle Sam-style American culture.

To bridge the story with real-world application, Blake Hancock, CEO of Binswanger Glass, joins the show in the second half of the episode. Blake discusses his experiences working with teams from different cultural backgrounds and the importance of building trust and creating a comfortable work environment. He shares stories of his time living in China and the lessons he learned about effective communication and expectation-setting. Hancock emphasizes the value of open communication, continuous improvement, and the importance of getting all ideas on the table.

This episode is brought to you by The Simple Sales Pipeline® —the most efficient way to organize and value any construction sales rep's roster of customers and prospects in under 30 minutes once every 30 days.

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