#57 - How the Threads Algorithm REALLY Works (And What to Do About It)

If you’ve been posting on Threads and wondering why some posts take off while others flop... you’re not alone. In this episode, I’m breaking down exactly how the Threads algorithm works (spoiler: it’s NOT just a copy of Instagram’s).

We’ll chat about what Threads looks for when deciding what to show people, the role of engagement (and what kind of engagement actually matters) and why posting more isn’t necessarily the answer.

I’m also sharing simple, practical tips you can use right now to boost your reach, without needing to go viral or burn yourself out trying.

✨ In this episode:
✔️ How Threads decides what shows up in feeds
✔️ The key signals the algorithm looks for
✔️ What content performs best (and why)
✔️ Actionable ways to work with the algorithm

Whether you’re brand new to Threads or feeling a bit stuck, this episode will give you clarity and confidence to grow!

🔗 Threads - https://www.threads.com/@handmadebosses  
🔗 Insta - https://www.instagram.com/handmadebosses/ 

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🗓️ Challenge runs 16–20 June

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