How To Be A Handmade Boss

Steph Cole-Lewis
How To Be A Handmade Boss

Whether you’re a complete beginner on Etsy, or want to scale your handmade business to multi-6 figures, the “How To Be A Handmade Boss” podcast gives you actionable advice and workshop style full length episodes to grow your handmade business on Etsy and beyond.We get it. Starting or growing a handmade business can be really overwhelming, and sometimes you feel like you have an expensive hobby rather than a profitable business. If you have questions like “How can I make sales in my business?” “How do I start a handmade shop?” “How can I make this passion my full-time gig?” or “How do I sell my crafts online” then you’re in the right place boss!I’m Steph, a multi 6-figure handmade business owner (in the top 0.1% of all shops on Etsy), bestselling author of “How to be a handmade boss”, visionary and coach behind Handmade Bosses. However, It wasn’t always rainbows and unicorns though. Today, my business(es) are bustling, but way back in 2014 when I started, it was HARD. Favourites but no sales, slow sales and low profits seemed in the beginning, like the trajectory of my business. Luckily following the system I’ve now curated, All of that changed and I went full-time in my handmade business in 2016.Let’s focus on turning your passion into profit, because the world really does need these special creations that you only bring to life.

  1. 23小时前

    #64 - Day 2 Affirmation: Believing in Your Products and Your Worth

    Welcome to Day 2 of our 5-day Affirmation Series, designed to help you stay positive, motivated ✨, and focused as you build momentum during the Sellathon. Today, we’re focusing on something so many makers struggle with: truly believing in the value of your products and in your worth as a business owner, creative, and CEO of your handmade brand. These affirmations will help you reconnect with the joy, meaning, and impact behind what you create, and remind you that your work deserves to be seen, valued, and celebrated. Whether you’re repeating them out loud or just letting the words soak in, let this be a powerful reset for your confidence and mindset. Your creativity is your superpower and the world is lucky to experience it. Let’s dive in and light that spark today! 🌞 Ready to make £1k in just 1 week... without ads, endless posting or overwhelm? Join us for the ☀️ Summer Sales Sprint: £1k in 1 Week Challenge...☀️ happening 16–20 June inside our private Facebook group! ✨ Free daily live trainings ✨ Action steps to start making sales ✨ Real results (even with a small audience!) 🚀 Sign up here (it’s free!) 🎯 Not sure what’s blocking your sales? Take the free 90-second quiz: Take the quiz 🌟 PS: Love the podcast? Please leave a review, it helps more handmade sellers find our community and resources! ✨ Free resources: Want to move forward without paying yet? ✨ Work with us for deeper, transformative support ✨ Join my free live mini workshops on YouTube + Facebook most Mondays! 📲 Follow us on Instagram for the latest content, videos, workshops & updates. Keep creating 💙, Steph & Team HB xox

    8 分钟
  2. 1天前

    #63 - Day 1 Affirmation: Stepping Into Your Power as a Handmade Business Owner

    Welcome to Day 1 of our affirmation series! This episode is your gentle reminder that you already have everything you need to succeed in your handmade business. Together, we’ll ground ourselves, release fear, and focus on the small but mighty actions that create momentum and growth. Whether you’re listening in the car, on a walk, or while wrapping orders, let this short audio set you up for a day filled with clarity, intention, and courage. You are powerful. You are ready. And your dreams are worth showing up for — today and every day. Let’s dive in! 🌞 Ready to make £1k in just 1 week... without ads, endless posting or overwhelm? Join us for the ☀️ Summer Sales Sprint: £1k in 1 Week Challenge...☀️ happening 16–20 June inside our private Facebook group! ✨ Free daily live trainings ✨ Action steps to start making sales ✨ Real results (even with a small audience!) 🚀 Sign up here (it’s free!) 🎯 Not sure what’s blocking your sales? Take the free 90-second quiz: Take the quiz 🌟 PS: Love the podcast? Please leave a review, it helps more handmade sellers find our community and resources! ✨ Free resources: Want to move forward without paying yet? ✨ Work with us for deeper, transformative support ✨ Join my free live mini workshops on YouTube + Facebook most Mondays! 📲 Follow us on Instagram for the latest content, videos, workshops & updates. Keep creating 💙, Steph & Team HB xox

    8 分钟
  3. 6天前

    #62 - The Truth About Etsy Policies (And How to Stay Out of Trouble)

    Ever had a listing randomly vanish from Etsy with no explanation? 😳 Or maybe you’ve heard whispers about copyright crackdowns and policy changes that left you wondering if your shop is truly “safe”? 🫣 In this episode, I’m breaking down exactly how Etsy’s policies work in 2025 and how you can protect your handmade business without losing sleep or second-guessing every listing. 😌 💻 We’ll walk through the real reasons Etsy updates its rules, the most common mistakes sellers make (yep, even without realising it), and what Etsy’s new focus on transparency means for you. 🕵️‍♀️✨ You’ll learn: ✅ What Etsy’s “House Rules” really mean 📝 4 key best practices every seller should follow 🚫 The most common IP mistakes (and how to avoid takedowns) 🔍 Why Etsy is finally shifting from punishment to seller support 📌 A simple 2-step action plan to protect your shop this week This isn’t about scaring you, it’s about empowering you. 💪  Because when you know the rules, you can sell with confidence and clarity. 🛍️🎉 🔗 Etsy policies https://www.etsy.com/legal/sellers/ 🔗 The Ultimate Guide to Etsy Policy https://www.etsy.com/uk/seller-handbook/article/22398703823?ref=handbook  🌞 Ready to make £1k in just 1 week... without ads, endless posting or overwhelm? Join us for the ☀️ Summer Sales Sprint: £1k in 1 Week Challenge...☀️ happening 16–20 June inside our private Facebook group! ✨ Free daily live trainings ✨ Action steps to start making sales ✨ Real results (even with a small audience!) 🚀 Sign up here (it’s free!) 🎯 Not sure what’s blocking your sales? Take the free 90-second quiz: Take the quiz 🌟 PS: Love the podcast? Please leave a review, it helps more handmade sellers find our community and resources! ✨ Free resources: Want to move forward without paying yet? ✨ Work with us for deeper, transformative support ✨ Join my free live mini workshops on YouTube + Facebook most Mondays! 📲 Follow us on Instagram for the latest content, videos, workshops & updates. Keep creating 💙, Steph & Team HB xox

    10 分钟
  4. 6月4日

    #61 - The Real Reason You're Not Getting Sales (And It's Not What You Think)

    😩 You’re posting on socials, updating your Etsy listings, and maybe even running the occasional sale... but still not seeing consistent orders? Let’s clear this up once and for all. In this episode, Steph breaks down the real reason you’re not getting sales and no, it’s not the algorithm, your branding, or even your prices. It’s your messaging and once you fix it, everything shifts. 👩‍🔧 We’ll cover:         •        What your customer really needs to hear before they buy         •        The 3-part messaging fix that turns browsers into buyers         •        Real-life examples to help you reframe your product descriptions, captions, and more         •        A simple mindset shift that’ll change the way you sell forever ☀️ If you’re ready to make sales feel way easier (and way more you), this one’s a must-listen... especially with the Sellathon Summer Sales Sprint kicking off soon! 🔗 Episode 58 - Why Your Sales Are Inconsistent (And How to Fix It for Good) - Podcast and YouTube 🔗 Episode 59 - How Handmade Sellers Are Making £1k in Just 7 Days (Without a Huge Audience) - Podcast and YouTube 🔗 Join the Sellathon Sprint - https://www.handmadebosses.com/sellathonsprint 🌞 Ready to make £1k in just 1 week... without ads, endless posting or overwhelm? Join us for the ☀️ Summer Sales Sprint: £1k in 1 Week Challenge...☀️ happening 16–20 June inside our private Facebook group! ✨ Free daily live trainings ✨ Action steps to start making sales ✨ Real results (even with a small audience!) 🚀 Sign up here (it’s free!) 🎯 Not sure what’s blocking your sales? Take the free 90-second quiz: Take the quiz 🌟 PS: Love the podcast? Please leave a review, it helps more handmade sellers find our community and resources! ✨ Free resources: Want to move forward without paying yet? ✨ Work with us for deeper, transformative support ✨ Join my free live mini workshops on YouTube + Facebook most Mondays! 📲 Follow us on Instagram for the latest content, videos, workshops & updates. Keep creating 💙, Steph & Team HB xox

    14 分钟
  5. 5月28日

    #60 - Etsy's Algorithm Change (Etsy Q Score) + Etsy’s Q1 Results: What Handmade Sellers Need to Know

    Etsy just dropped their Q1 2025 financial report… and there’s more to it than just numbers. In this episode, I’m breaking down what the latest earnings reveal about where Etsy is heading, how it’s affecting sellers like you, and the big changes to Etsy’s search algorithm - including the now-official Q Score. If you’ve ever felt in the dark about how Etsy decides who gets seen (and who doesn’t), this episode is your spotlight. The Q Score isn’t brand new, but it’s now a named, structured part of Etsy’s AI tools and for the first time, they’re giving us actual tips on how to improve it. Here’s what you’ll learn: What Etsy’s latest financials really mean for sellersWhy your customer service and shop quality matter more than ever5 simple ways to improve your Q Score and stay ahead of the algorithm Whether you’re a seasoned seller or just getting started, this is a must-listen if you want to stay ahead of Etsy’s changes... without the fluff or overwhelm. Because Etsy success should be doable, not mysterious 💛 🌞 Ready to make £1k in just 1 week... without ads, endless posting or overwhelm? Join us for the ☀️ Summer Sales Sprint: £1k in 1 Week Challenge...☀️ happening 16–20 June inside our private Facebook group! ✨ Free daily live trainings ✨ Action steps to start making sales ✨ Real results (even with a small audience!) 🚀 Sign up here (it’s free!) 🎯 Not sure what’s blocking your sales? Take the free 90-second quiz: Take the quiz 🌟 PS: Love the podcast? Please leave a review, it helps more handmade sellers find our community and resources! ✨ Free resources: Want to move forward without paying yet? ✨ Work with us for deeper, transformative support ✨ Join my free live mini workshops on YouTube + Facebook most Mondays! 📲 Follow us on Instagram for the latest content, videos, workshops & updates. Keep creating 💙, Steph & Team HB xox

    15 分钟
  6. 5月21日

    #59 - How Handmade Sellers Are Making £1k in Just 7 Days (Without a Huge Audience)

    🎧 If you’ve ever thought “I just need more followers to start making decent sales,” this episode is your wake-up call. Meet Sam and Lydia - two handmade business owners using the same platform, same tools, even similar products. But one made over £1k in just 5 days… with less than 400 followers. The difference? Lydia had a plan. 👏 In this episode, we’re diving into:         •        Why engagement is the real currency on social media (not your follower count)         •        How to actually show up in stories and reels without sounding like a pushy salesperson         •        The 3-step sales content system you can use right now to boost sales from your existing audience         •        What to do if you’re stuck in “content limbo” with a quiet shop and zero urgency Plus, I’m sharing the exact next step to take if you want to turn your content into conversions this summer. 🎯 Your homework: Pick ONE product and apply these three simple steps this week. Trust me, you’ll be amazed at what’s possible. 🔥 Ready to go deeper? Join us for the Summer Sales Sprint – kicking off this June! ➡️ handmadebosses.com/sellathonsprint 💛 Let’s make your products fly off the (virtual) shelves. You in? Mentioned in this episode 🔗 Why Your Sales Are Inconsistent (And How to Fix It for Good) - podcast episode https://podcasts.apple.com/gb/podcast/why-your-sales-are-inconsistent-and-how-to-fix-it-for-good/id1743138868?i=1000708410925 🔗 YouTube - Why Are My Etsy Sales So Slow + What You Can Do To Get More Sales On Etsy - Is Etsy Traffic Down? - https://youtu.be/HeVLwM2oEs8 🌞 Ready to make £1k in just 1 week... without ads, endless posting or overwhelm? Join us for the ☀️ Summer Sales Sprint: £1k in 1 Week Challenge...☀️ happening 16–20 June inside our private Facebook group! ✨ Free daily live trainings ✨ Action steps to start making sales ✨ Real results (even with a small audience!) 🚀 Sign up here (it’s free!) 🎯 Not sure what’s blocking your sales? Take the free 90-second quiz: Take the quiz 🌟 PS: Love the podcast? Please leave a review, it helps more handmade sellers find our community and resources! ✨ Free resources: Want to move forward without paying yet? ✨ Work with us for deeper, transformative support ✨ Join my free live mini workshops on YouTube + Facebook most Mondays! 📲 Follow us on Instagram for the latest content, videos, workshops & updates. Keep creating 💙, Steph & Team HB xox

    17 分钟
  7. 5月14日

    #58 - Why Your Sales Are Inconsistent (And How to Fix It for Good)

    🎢 Feel like your sales are on a constant rollercoaster? One week you’re rushed off your feet with orders, the next… total crickets? You’re not alone – and the good news? It’s completely fixable. In this episode, we’re breaking down why your sales feel so up and down – and spoiler alert: it’s not your product, pricing, or even your views. It’s your lack of a proper sales system. If you’ve been winging it and hoping for the best, this one’s for you. We’ll dig into the three biggest reasons most handmade businesses struggle with consistency – patchy marketing, fuzzy offers, and mindset wobbles – and I’ll walk you through the simple shifts you can make to build a steady, reliable flow of sales without burning out. 💡 You’ll learn my 3-part system: ✔️ An irresistible offer ✔️ A sales funnel that actually converts ✔️ And the kind of traffic that brings in buyers – not just browsers. If you’re ready to stop guessing and start making sales month after month, this episode is your roadmap. Plus, I’ll share how you can join a totally free challenge to build your own sales system from scratch. Let’s ditch the chaos and build a handmade business that actually supports you. Hit play – let’s get stuck in! 🔗 ☀️ Sellathon sprint - https://www.handmadebosses.com/sellathonsprint 🔗 Marketing has changed since 2020. Here's what's working now (backed by research) here  or listen on YouTube here 🌞 Ready to make £1k in just 1 week... without ads, endless posting or overwhelm? Join us for the ☀️ Summer Sales Sprint: £1k in 1 Week Challenge...☀️ happening 16–20 June inside our private Facebook group! ✨ Free daily live trainings ✨ Action steps to start making sales ✨ Real results (even with a small audience!) 🚀 Sign up here (it’s free!) 🎯 Not sure what’s blocking your sales? Take the free 90-second quiz: Take the quiz 🌟 PS: Love the podcast? Please leave a review, it helps more handmade sellers find our community and resources! ✨ Free resources: Want to move forward without paying yet? ✨ Work with us for deeper, transformative support ✨ Join my free live mini workshops on YouTube + Facebook most Mondays! 📲 Follow us on Instagram for the latest content, videos, workshops & updates. Keep creating 💙, Steph & Team HB xox

    16 分钟
  8. 5月7日

    #57 - How the Threads Algorithm REALLY Works (And What to Do About It)

    If you’ve been posting on Threads and wondering why some posts take off while others flop... you’re not alone. In this episode, I’m breaking down exactly how the Threads algorithm works (spoiler: it’s NOT just a copy of Instagram’s). We’ll chat about what Threads looks for when deciding what to show people, the role of engagement (and what kind of engagement actually matters) and why posting more isn’t necessarily the answer. I’m also sharing simple, practical tips you can use right now to boost your reach, without needing to go viral or burn yourself out trying. ✨ In this episode: ✔️ How Threads decides what shows up in feeds ✔️ The key signals the algorithm looks for ✔️ What content performs best (and why) ✔️ Actionable ways to work with the algorithm Whether you’re brand new to Threads or feeling a bit stuck, this episode will give you clarity and confidence to grow! 🔗 Threads - https://www.threads.com/@handmadebosses   🔗 Insta - https://www.instagram.com/handmadebosses/  🌞 Ready to make £1k in just 1 week... without ads, endless posting or overwhelm? Join us for the ☀️ Summer Sales Sprint: £1k in 1 Week Challenge...☀️ happening 16–20 June inside our private Facebook group! ✨ Free daily live trainings ✨ Action steps to start making sales ✨ Real results (even with a small audience!) 🚀 Sign up here (it’s free!) 🎯 Not sure what’s blocking your sales? Take the free 90-second quiz: Take the quiz 🌟 PS: Love the podcast? Please leave a review, it helps more handmade sellers find our community and resources! ✨ Free resources: Want to move forward without paying yet? ✨ Work with us for deeper, transformative support ✨ Join my free live mini workshops on YouTube + Facebook most Mondays! 📲 Follow us on Instagram for the latest content, videos, workshops & updates. Keep creating 💙, Steph & Team HB xox

    10 分钟

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关于

Whether you’re a complete beginner on Etsy, or want to scale your handmade business to multi-6 figures, the “How To Be A Handmade Boss” podcast gives you actionable advice and workshop style full length episodes to grow your handmade business on Etsy and beyond.We get it. Starting or growing a handmade business can be really overwhelming, and sometimes you feel like you have an expensive hobby rather than a profitable business. If you have questions like “How can I make sales in my business?” “How do I start a handmade shop?” “How can I make this passion my full-time gig?” or “How do I sell my crafts online” then you’re in the right place boss!I’m Steph, a multi 6-figure handmade business owner (in the top 0.1% of all shops on Etsy), bestselling author of “How to be a handmade boss”, visionary and coach behind Handmade Bosses. However, It wasn’t always rainbows and unicorns though. Today, my business(es) are bustling, but way back in 2014 when I started, it was HARD. Favourites but no sales, slow sales and low profits seemed in the beginning, like the trajectory of my business. Luckily following the system I’ve now curated, All of that changed and I went full-time in my handmade business in 2016.Let’s focus on turning your passion into profit, because the world really does need these special creations that you only bring to life.

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