#7 Brian's Hash and Smash Journey – From IT Beginnings to Smash Burger Success with Community and Belief

In this episode Maggie sits down with Brian, the owner of Hash n Smash, an Auckland-based food truck known for serving up delicious smash burgers. Brian’s journey into the street food world is anything but inspirational. From starting his career studying IT at university and working as a personal trainer to becoming a well known food truck legend in Auckland.

What you'll hear in this episode:

- The leap from personal training to street food: How Brian's career shift led to the founding of Hash and Smash.

- Starting small: Brian’s early days trading from a simple gazebo and the lessons learned from those humble beginnings.

- Building a brand: The story behind creating a custom-designed food truck and how it elevated the Hash and Smash experience.

- Navigating partnerships: Insights into the challenges and eventual separation from a business partner, and what it taught Brian about running a food venture.

- Drawing inspiration from travels: How Brian’s trips to New York and Europe influenced his approach to food and service.

- Challenges of the street food scene: The realities of finding high-quality ingredients, maintaining consistency, and keeping up with customer expectations.

Links Mentioned:

Follow Hash and Smash on Instagram: @hashandsmash

Learn more about Maggie’s Food Truck Foundations Online Course: @foodtruckfoundations

A BIG thank you to our sponsor, Culley’s! Use promo code 'FOODTRUCK' for 25% off at checkout: culleys.co.nz

Don't forget to: Subscribe to the podcast on your favourite platform and leave us a review to help more food truck enthusiasts find our show! Follow us on Instagram for behind-the-scenes content and updates: @thefoodtruckpodcast

Stay tuned for our next episode, where we share more stories from the world of street food!