2 episodes
Acclaim B2B Marketing Podcast Acclaim Podcast Agency
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- Business
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5.0 • 14 Ratings
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The Acclaim B2B Marketing Podcast is a must-listen for anyone looking to grow their business. Join host Cody Schneider as he sits down with b2b founders and b2b business leaders to delve into the strategies and tactics they used to acquire their first customers, scale their growth, generate demand, and build successful marketing teams. These guests share their experiences, insights, and lessons learned on all things B2B marketing. Whether you're a startup founder, marketer, or business owner, this podcast will provide you with actionable insights and inspiration for your own journey to success. Listen down and get ready to level up your B2B marketing game.
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How to find, hire and upskill marketers for your b2b company's growth team
On this episode of the podcast we're joined by Jeff Reynolds. Jeff is a Y-combinator alum, founder and angel investor, and president of Reynolds & Myers, a B2B marketing agency.
Jeff shares strategies for b2b founders to use to find, hire and upskill marketing personnel. He talks about the power laws in effect within marketing and how marketing leaders can focus teams to make impact.
This podcast is sponsored by the Acclaim Podcast Agency. Acclaim helps companies start, produce and growth podcasts for their target audience. They help brands build a content flywheel that generates demand and increases revenue.
Go to their website to learn more - https://acclaimpodcast.com
Key points and time stamps:
5:16 Scale yourself out of marketing.11:53 Focus on one or two channels.17:27 Marketing owns the customer.17:41 Set goals, define strategy.26:01 Set clear objectives and rewards.33:41 Understand customer buying process.34:30 Focus on personal drivers.41:01 Understand customer nuances. -
Scaling from Zero to $1M+ ARR in under 18 Months with only B2B influencer marketing with Cody McGuffie from Everbee
Today on the Acclaim B2B Marketing Podcast we're interviewing Cody McGuffey, the CEO and founder of Everbee.
Everbee is a tool for Etsy sellers to do product research to help their business for growth. Cody shares how he built and scaled the business from zero to $1M+ ARR in under 18 months, entirely bootstrapped.
He shares how he's built his company exclusively with b2b influencer marketing, how he structures these relationships, and how he hires and structures remote teams for success.
This podcast is sponsored by the Acclaim B2B Podcast Agency. Acclaim helps b2b companies start, produce and growth podcast for their target audiences. They help brands build a content flywheel through repurposing content which helps generate demand and more important, increase revenue.
Go to their website to learn more - https://acclaimpodcast.com
Key points and time stamps:
5:11 Start with what the market needs.
10:46 Find partners that benefit all.
15:51 Build relationships for longevity.
17:59 Invest in relationships for trust.
26:37 Hire fast, fire fast.
31:46 Hire experts for channels.
37:12 Respect collaborators and create win-win.
37:41 Empower collaborators and employees.
42:46 Investors benefit from IPO.
Dinner order tonight:
shanghai special chow yuk
Cantonese-style chicken chow mein
mandarin chicken pork fried rice half and half
Customer Reviews
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Trying to break into the podcast world, there isn’t a better place to find tactical advice on how to build an audience that serves your business.
Incredible podcast
This has literally ruined audiobooks for me. Hands down the best growth marketing podcast I’ve ever listened to. 🤯