MerchantSpring Marketplace Masters

MerchantSpring
MerchantSpring Marketplace Masters

Marketplace Masters is about going deeper into the challenges brands and agencies face to lift performance via practical actions and insights.

  1. Amazon Vendor | How Can You Prepare Yourself if Amazon Decides to Close Your Vendor Account?

    6 DE DEZ.

    Amazon Vendor | How Can You Prepare Yourself if Amazon Decides to Close Your Vendor Account?

    In this episode of Marketplace Masters, host Paul Sonneveld is joined by Alexandra Carmody, VP of Brand Strategy at FrontRow, to discuss a pressing issue for Amazon vendors: account closure risks. The conversation delves into essential strategies for vendors to safeguard their accounts, prepare for contingencies, and ensure commercial growth. With Alex's extensive experience in e-commerce and brand strategy, the episode offers valuable insights into maintaining a successful presence on A...

    37min
  2. Agency Best Practice | Selling Smarter: Transitioning from Vendor to Seller

    4 DE DEZ.

    Agency Best Practice | Selling Smarter: Transitioning from Vendor to Seller

    In this episode, host James Dihardjo welcomes Ruben Alikhanyan, Founder/CEO of PAS Agency, and discusses the transition from a 1P (first-party) model to a 3P (third-party) model in e-commerce. Ruben shares insights into why brands might consider this shift, highlighting the desire for greater control over pricing and the ability to execute effective product launches. He emphasizes the challenges and disadvantages of such a transition but also points out the significant benefits that can ...

    20min
  3. Amazon Vendor | Unlocking Amazon Vendor Vendor Profit Margins: Insights & Actionable Tips

    15 DE NOV.

    Amazon Vendor | Unlocking Amazon Vendor Vendor Profit Margins: Insights & Actionable Tips

    In this episode of Marketplace Masters, host Paul Sonneveld is joined by Michelle Sickle, Chief Operating Officer at Hinge Commerce. The discussion centers around optimizing profitability and enhancing negotiation leverage within the Amazon Vendor channels. Michelle shares her extensive experience in retail and e-commerce, highlighting strategies that can help brands grow profitably. With over 20 years of experience in retail and e-commerce, Michelle provides valuable insights into accou...

    33min
  4. Agency Best Practice | How to Unlock Further Growth Using Off-Amazon Ads & Content to Scale Your Brand

    10 DE NOV.

    Agency Best Practice | How to Unlock Further Growth Using Off-Amazon Ads & Content to Scale Your Brand

    In this episode of Marketplace Masters, host Paul Sonneveld dives into the topic of how off-Amazon advertising can significantly enhance growth for sellers. He welcomes Sal Conca, CEO of Amazing Ads, an internet marketing agency that specializes in optimizing Amazon advertising, including off-platform strategies. Sal shares insights from his extensive background in affiliate marketing and integrated marketing campaigns, covering key areas such as email marketing, content marketing, and s...

    35min
  5. Amazon Vendor | How You Can Manage Net PPM Proactively

    7 DE NOV.

    Amazon Vendor | How You Can Manage Net PPM Proactively

    In this episode of Marketplace Masters, host Paul Sonneveld dives deep into the intricacies of managing net pure profit margin (net PPM) on Amazon. Joined by special guest Sarah Sweet, founder of Unicorn Orange, they explore essential strategies for Amazon vendors to enhance profitability.Sarah delves into the net pure profit margin (net PPM) concept and its significance for Amazon vendors, emphasizing the need to grasp average selling price, cost price, and trading terms. She provided insigh...

    37min
  6. Agency Best Practice | Scaling Strategies from Europe's Leading Marketplace Agency

    31 DE OUT.

    Agency Best Practice | Scaling Strategies from Europe's Leading Marketplace Agency

    In this episode of Marketplace Masters, host Paul Sonneveld welcomes Filip Egert, the Managing Director of Remazing, a leading PAN-European Amazon and marketplace agency. They delve into the essential strategies for successfully scaling an Amazon agency. Filip shares insights from his extensive experience in operational and strategic roles within the e-commerce space. Listeners will gain valuable knowledge on how to build e-commerce success stories for brands and navigate the comple...

    41min
  7. Amazon Vendor | Get Ready to Win at Amazon’s Annual Vendor Negotiations

    28 DE OUT.

    Amazon Vendor | Get Ready to Win at Amazon’s Annual Vendor Negotiations

    In this episode of Marketplace Masters, host Paul Sonneveld welcomes Oliver Tomaschewski, the founder and managing director of DiCommerce, a leading consultancy specializing in Amazon account management. They delve into the crucial annual vendor negotiation process on Amazon, sharing insights on how vendors can effectively prepare to improve their commercial terms. With over eight years of experience and more than 60 negotiation sessions, Oliver offers invaluable expertise to help vendor...

    41min
  8. Amazon Vendor | Mastering Amazon Chargebacks: Boosting Vendor Profits

    16 DE OUT.

    Amazon Vendor | Mastering Amazon Chargebacks: Boosting Vendor Profits

    In this episode of Marketplace Masters, host Paul Sonneveld welcomes back Amazon vendor expert James Wakefield, founder of WAKE Commerce. The discussion focuses on the complexities of Amazon deductions and chargebacks, which can significantly impact vendor profitability. They explore various types of vendor deductions, including shortage claims, price claims, and co-op discrepancies, emphasizing strategies to recover lost revenue. The episode also highlights the importance of unders...

    45min
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Sobre

Marketplace Masters is about going deeper into the challenges brands and agencies face to lift performance via practical actions and insights.

Informações

  • Criado por
    MerchantSpring
  • Anos de atividade
    2022 - 2024
  • Episódios
    108
  • Classificação
    Livre
  • Copyright
    © 2024 MerchantSpring Marketplace Masters
  • Site do podcast
    MerchantSpring Marketplace Masters

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