The Agency Blueprint Podcast is for Agency Owners looking to explore strategies for scaling a truly profitably agency, reducing stress and getting your personal life back. Hosted by Robert Patin International Best Selling Author, Business Coach and Contract CFO for Creative Agencies.
Leveraging Your Authority
Why being an authority in a niche is helpful and how your agency can do good by doing good.
Social Media Analytics with Tim Hill
Digital Marketing is consistently growing in our industry, and at the center of it is Social Media. As a huge believer in data driven decisions we interviewed Tim Hill the CEO at Social Status a premier Social Media analytics platform.
FREE: Social Media Report Template
In the Episode we cover:
Why Social Media Analytics is important
How to use utilize social media analytics to provide value to clients
How to stay ahead of the curve with social media analytics.
Busy Yet Not Profitable
Agencies are often looking at the wrong places to scale and become profitable.
They are looking at their billable rates. What they are missing is that it is irrelevant when you consider all of the factors.
It is often because they are being advised to look at the wrong places.
What agencies need to look at is the information that they have at their fingertips to see what and where they are having profitability issues.
With the right data and the right plan your agency can thrive.
Change is needed today.
If you are looking to jumpstart your agency today visit CreativeAgencySuccess.com
Value Based Pricing
Value Based Fees are the key to a profitable and turn key agency.
In this Episode we Cover:
What Value Based Fees Are
The Impacts it can have on an agency
How to Implement
Why it Matters
Case Studies on agencies who have already implemented
To download the industry report and see how other agencies like yours are at the top of their industry, follow this link.
For your FREE copy of my International Best Selling Book "The Agency Blueprint" click here.
To Niche or Not to Niche...
In this episode we review what it means to be a Niche agency, why it is important and how to do it successfully.
We often hear about being a niche agency, but not often how to implement it.
We will review together the impacts I have seen with my clients, and what it can do for your agency.
Industry Report Link
As always go to CreativeAgencySuccess.com to jump-start your agency today.
How I Lost My Vision and Focus
We all face challenges on our path to success, as much as I wish that I was immune to this phase of entrepreneurship I was not.
To Download Your Free Copy of The International Best Selling Book "The Agency Blueprint" just click this link.
Many years ago, I took a step back to take a look at my business and my life. And I realized that I’d completely lost sight of what I wanted from my business. I’d fallen into the same trap that so many other small business owners fall into:
I felt that I needed to sacrifice my personal life and goals in order to grow the business.
After some deep reflection, I realized that the way I ran my business wasn’t sustainable.
Yes, the business was growing and we provided amazing client services. But I felt that I could massively improve on almost every aspect, which meant I needed to go back to the drawing board.
Efficiency was my key focus here.
I needed to create systemized processes that allowed me to provide services to clients in a way that didn’t completely drain me.
These systems would allow me to reclaim my life without damaging the standards of the work that we did.
I sat down with a notebook and a pen and just wrote down what I wanted my business to look like. I defined what I wanted my life to be, what I wanted to do, how much money I would need, and what would ultimately make me happy.
And in the process of doing that, I outlined the vision that would eventually become the foundation of the business that I have today.
I spent the next couple of years making this reimagining of my business a reality. I put processes in place for everything so that I could create repeatable, provable, and sustainable results for clients without burning myself out in the process.
I automated services, processes, and even the way that I worked with clients.
The impact on my life was huge.
I went from working 90 hours per week to working less than 40. And these processes also allow me to work remotely, which means I finally have time for some much-deserved vacations!
Ultimately, I designed and created the life that I wanted to lead. I went from my business running my life to my business being in service of my life.
That’s what I want to help my clients to achieve.
To Jumpstart your agency today, go to CreativeAgencySuccess.com
Customer ReviewsSee All
The Agency blueprint
It is very motivating! Listening to this podcast quieted the doubts and turned the flicker to a blown out flame! Thank you
Great first episode , eager for more!
Inspiring introduction to the world of business! Look forward to hearing more episodes, great for people looking to start up their own business but also implementing positive changes to ones personal goals and career.
This podcast talks about very relatable issues entrepreneurs face. Life work balance... Can’t wait to see what the next podcast entails.