AI-Driven Marketer: Master AI Marketing To Stand Out In 2025

Dan Sanchez
  • 5.0 (28)
  • MARKETING
  • UPDATED WEEKLY

I'm just a marketer on a mission to master AI in 2025 by interviewing AI tech founders, AI leaders, and marketing practitioners who are getting great results with AI today.  Let's master this thing together. Follow this show to join me on the journey. #danchez

  1. What It Means to Be AI-Driven in 2025

    6D AGO · VIDEO

    What It Means to Be AI-Driven in 2025

    In this AI marketing podcast episode, Dan Sanchez joins Mike Montague on the Human First AI Marketing Podcast for a high-energy, insightful conversation about how AI is redefining what’s possible for marketers in 2025. Dan shares his personal journey from burnout to breakthrough by embracing AI tools, and he unpacks practical frameworks, advanced prompting strategies, and the future of automation for small marketing teams. The episode is a deep dive into how marketers can do more with less—without sacrificing creativity or humanity. My Favorite AI Tools Tella (AI screen recording app I record all my solo episodes with) - https://danchez.com/tella High Level (My all in one marketing platform) - https://danchez.com/highlevel Zencastr (Best AI podcast tool) - https://danchez.com/podtools n8n (my favorite AI automation tool) - https://danchez.com/n8nResources Mentioned Element451 CRM - https://element451.com Animatrix (Matrix prequel short films) - https://www.imdb.com/title/tt0328832/ "Your Music and People" by Derek Sivers - https://sive.rs/ym Avenue9 AI Marketing Services - https://avenue9.com Dan's AI Fundamentals Course - https://danchez.com/coursesTimestamps [00:00] Introduction and the state of AI adoption in marketing [02:24] Why AI is more than just efficiency—it’s innovation [04:58] Dan’s turning point: financial struggle and an AI awakening [07:46] The lack of good AI education resources and how Dan filled the gap [10:05] Advanced prompting strategies: chain prompting and edits [12:57] AI-generated images and the thumbnail dilemma [15:36] Is AI the considerate choice for customer service? [19:30] Human vs AI in support: What’s actually more helpful? [25:29] What marketers are missing: Thinking in systems [29:02] The value of custom GPTs and automation in your workflow [30:38] Children’s books, personal branding, and AI as a creative tool [31:30] Utopia or Matrix: Predictions for AI and human behaviorG816nkWtdgFOeFsDOKc4

    39 min
  2. Learning AI From a 18-Year-Old Master

    JUL 22 · VIDEO

    Learning AI From a 18-Year-Old Master

    Watch: How to Be the Marketer AI Can't Replace: https://danchez.com/marketers-this-is-how-you-dont-get-replaced-by-ai-human-edge-framework/ In this AI marketing podcast episode, Dan Sanchez interviews 18-year-old AI prodigy Gray Mitchell, a young entrepreneur who's already building advanced AI systems that rival those of veteran marketers. Gray shares his journey from launching a dropshipping business at 15 to founding a cold email agency and now leading an AI implementation firm. His story is packed with hustle, technical deep dives, and tactical insights that show exactly how AI can revolutionize marketing through personalized outreach, content automation, SEO, and ad creation. My Favorite AI Tools Tella (AI screen recording app I record all my solo episodes with) - https://danchez.com/tella High Level (My all in one marketing platform) - https://danchez.com/highlevel Zencastr (Best AI podcast tool) - https://danchez.com/podtools n8n (my favorite AI automation tool) - https://danchez.com/n8nResources Mentioned Gray's LinkedIn Profile - https://www.linkedin.com/in/realgraymitchell/ Igress (Gray's AI implementation agency) - https://igris.com Clay (AI contact enrichment tool) - https://www.clay.comTimestamps 00:01:00 - Why Dan believes AI mastery is a marketer's survival skill 00:02:00 - Introducing Gray Mitchell: the teen AI prodigy 00:03:30 - Gray's entrepreneurial beginnings: TikTok dropshipping at 15 00:08:00 - Transitioning from D2C to B2B cold outreach 00:13:00 - Discovering AI and the early days of ChatGPT 00:16:30 - Scaling a cold email agency with AI automation 00:23:00 - Pivoting to a full-blown AI implementation agency 00:29:00 - Gray's learning process: n8n, YouTube, and hundreds of hours of study 00:35:00 - Automation vs agents: how Gray frames AI systems 00:46:00 - Real client results: AI SEO, ad creation systems, and more 00:55:00 - Custom tools vs SaaS: the future of AI marketing implementation 01:00:00 - Final thoughts on where AI in business is heading

    1 hr
  3. OpenAI Just Launched ChatGPT Agents — Here's What That Means

    JUL 18 · VIDEO

    OpenAI Just Launched ChatGPT Agents — Here's What That Means

    Get Access to My High Level AI Automation Vault: https://aiautomationvault.com/ In this AI marketing podcast episode, Dan Sanchez unveils the groundbreaking launch of ChatGPT’s new AI agent toolset — the moment we've all been waiting for. With Travis out on summer vacation, Dan dives solo into the most important AI news marketers need to know, including how AI agents are shifting marketers from prompt engineers to task delegators. He explores what the new ChatGPT agent can actually do, previews of Perplexity’s new AI-first browser, Grok’s rising competition with OpenAI, and how custom GPTs are evolving LinkedIn content creation. Plus, Dan shares new poll results and a must-read viral post from Marcus Sheridan. My Favorite AI Tools: Tella (AI screen recording app I record all my solo episodes with) - https://danchez.com/tella High Level (My all in one marketing platform) - https://danchez.com/highlevel Zencastr (Best AI podcast tool) - https://danchez.com/podtools n8n (my favorite AI automation tool) - https://danchez.com/n8nResources Mentioned: ChatGPT Agents demo videos – https://www.youtube.com/watch?v=2wzGS_WUZYQ&list=PLOXw6I10VTv_9xLWUFMRDL6DWwVRg0Ts7 The 4-Hour Workweek by Tim Ferriss – https://fourhourworkweek.com/ Perplexity Browser (Comet) – https://comet.perplexity.ai/ XAI & Grok – https://x.ai/ Dan’s free AI course – https://danchez.com/courseTimestamps: 00:00 – AI Agents have arrived: Dan previews ChatGPT’s groundbreaking new feature 01:46 – Combining Deep Research, Operator, and O3 into a super-agent 04:30 – Why marketers will soon be managing teams of AI 06:58 – What these AI agents can actually do today 09:27 – Example use cases: from image stickers to spreadsheet automation 10:18 – Delegating is the next big skill, not prompting 12:34 – Other AI news: Perplexity's browser, Grok 4, and more 16:35 – How Dan’s custom GPT + HighLevel are transforming LinkedIn scheduling 19:13 – AI usage poll: Most marketers now use AI daily 21:47 – Viral post from Marcus Sheridan: Are you in the 95%, 5%, or 1%?

    24 min
  4. 15 AI Life Hacks That Make Us Feel Unstoppable

    JUL 4 · VIDEO

    15 AI Life Hacks That Make Us Feel Unstoppable

    In this AI marketing podcast episode, Dan Sanchez and his brother Travis celebrate the 4th of July by shelving the usual news segment and sharing dozens of real‑life AI use‑cases that make them feel practically invincible—from diffusing marital spats to demolishing lawn weeds and even scoring a one‑day passport. My Favorite AI Tools Tella – https://danchez.com/tella High Level – https://danchez.com/highlevel Zencastr – https://danchez.com/podtools n8n – https://danchez.com/n8nResources Mentioned ChatGPT O3 – https://openai.com Claude – https://www.anthropic.com Helium Mobile – https://www.helium.com/mobile Reddit travel/passport threads – https://reddit.comTimestamps 00:00 – "Power Overwhelming": feeling unstoppable with AI cheat codes  01:14 – Why the hosts skip this week’s AI drama & celebrate July 4th  02:55 – AI as script‑writing sidekick & relationship mediator  08:46 – Minecraft oracle: using GPT for complex game mechanics & kid questions  14:53 – Pronouncing tricky names & decoding city fireworks ordinances  17:08 – How GPT cracked the one‑day passport scheduling game  21:40 – Bible‑study deep dives, translation quirks, and theological context  24:05 – Weed‑ID lawn care, fitness tweaks, and DIY coloring pages  29:22 – Emotional clarity, tax tips, and closing thoughts

    29 min
  5. Never Miss Another Lead with AI Conversational Marketing

    JUN 30 · VIDEO

    Never Miss Another Lead with AI Conversational Marketing

    Test My Voice Agent By Calling  👉  1-615-610-0721 In this AI marketing podcast episode, Dan Sanchez interviews Fer Patel, Director of Special Projects at HighLevel, to explore how AI-powered conversational marketing is revolutionizing lead engagement and sales conversion. Fer shares his journey from fintech to marketing, his discovery of HighLevel, and how its conversational tools and AI voice agents are helping businesses respond faster, book more appointments, and reduce missed opportunities. Whether you're an agency or a solo operator, you'll learn how to harness AI to scale your client communications and revenue. My Favorite AI Tools Tella (AI screen recording app I record all my solo episodes with) - https://danchez.com/tella High Level (My all in one marketing platform) - https://danchez.com/highlevel Zencastr (Best AI podcast tool) - https://danchez.com/podtools n8n (my favorite AI automation tool) - https://danchez.com/n8nResources Mentioned Test My Voice Agent By Calling  👉  1-615-610-0721Timestamps 02:30 - Fer's background and journey into marketing tech 05:00 - Dan's early automation with Infusionsoft 07:00 - HighLevel's agency-first features like snapshots 10:00 - The evolution into an all-in-one CRM with robust AI tools 14:00 - Conversational marketing channels supported by HighLevel 22:00 - How HighLevel's AI voice agents work and real-world examples 35:00 - Voice vs. chat AI ethics and best practices 40:00 - Actions AI voice agents can take, from SMS to API webhooks 48:00 - Upcoming features and the future of CRM-integrated AI agents

    57 min
  6. Marketers, You're Not Competing With Humans Anymore

    JUN 26 · VIDEO

    Marketers, You're Not Competing With Humans Anymore

    Get a free 30-day trial of High Level: https://danchez.com/highlevel In this AI marketing podcast episode, Dan Sanchez and Travis Sanchez dive into the explosive rise of AI-generated video content across social platforms. From eerie dreamlike filters to hyperrealistic diving cats and cringe-worthy talking head ads, they unpack the bizarre, viral, and groundbreaking shifts AI is catalyzing in digital media. The brothers also debate the idea of marketers becoming "vibe coders," leveraging tools like Claude’s AI artifacts and Lovable to automate code-free creativity. Finally, they spotlight a powerful new use case inside High Level—AI agents that can take calls, answer questions, and book meetings like a human receptionist. My Favorite AI Tools: Tella - https://danchez.com/tella High Level - https://danchez.com/highlevel Zencastr - https://danchez.com/podtools n8n - https://danchez.com/n8nResources Mentioned: Claude AI Artifacts - https://claude.ai Lovable (landing page builder) - https://lovable.so Visual Studio Code - https://code.visualstudio.com MidJourney - https://www.midjourney.com Sam Altman Poll: https://x.com/sama/status/1937607691519819863 SimilarWeb App Download Chart - https://x.com/Similarweb/status/1937403925461610629Timestamps: 00:01 – AI video takes over social feeds 01:20 – Creepiness, creativity, and viral AI video trends 04:00 – AI influencers and deepfake marketing cringe 06:00 – Competing with AI-powered creators for attention 07:00 – Trust, truth, and personal brands as future marketing anchors 10:00 – The rise of AI agents and truth scarcity in media 14:00 – Will all marketers become "vibe coders"? Debate begins 18:00 – High Level's AI agent for calls and meeting booking 20:00 – Real-life use cases: ChatGPT as a research and creativity assistant 24:00 – MidJourney animation and visual content for social 29:00 – ChatGPT outpacing app downloads and future of mobile models

    31 min
  7. This AI Hack Does Better Audience Research Than You

    JUN 24 · VIDEO

    This AI Hack Does Better Audience Research Than You

    In this AI marketing podcast episode, Dan Sanchez dives deep into one of the most underrated AI capabilities available in ChatGPT: its Deep Research tool. While the AI world buzzes with talk about autonomous agents, Dan reveals how this built-in feature can outperform them by giving marketers unparalleled insight into their customers. He explains how Deep Research goes beyond a simple web search, dedicating 30-40 minutes to iterative, thoughtful analysis of internet data, and shows how to use a 12-part prompt pack to harness it effectively. From decoding audience pain points to discovering grant opportunities, Dan demonstrates how any marketer can unlock gold hidden across forums, social platforms, and blogs to create resonant, data-backed content. My Favorite AI Tools: Tella (AI screen recording app I record all my solo episodes with) - https://danchez.com/tella High Level (My all in one marketing platform) - https://danchez.com/highlevel Zencastr (Best AI podcast tool) - https://danchez.com/podtools n8n (my favorite AI automation tool) - https://danchez.com/n8nResources Mentioned: Audience Deep Research Toolkit - https://danchez.com/researchTimestamps: 00:00 - Why Deep Research is the most underrated AI agent 00:57 - ChatGPT vs. agents: what people are missing 02:30 - How Deep Research actually works in GPT-4 (O3) 04:45 - The real-world example: finding playground grants for an HOA 07:10 - What Deep Research asked before running the project 09:00 - A full breakdown of the results and insights 11:00 - Best use cases for Deep Research in marketing 12:45 - Preview of the 12 prompt library to decode your audience 15:20 - Most common AI-related questions marketers ask 17:35 - How to use Deep Research to fuel content, strategy, and offers 21:00 - Going beyond: brand audits, objections, influencers, and more

    16 min
  8. The Truth About AI Agents (No One's Telling You) #BotBros

    JUN 21 · VIDEO

    The Truth About AI Agents (No One's Telling You) #BotBros

    In this AI marketing podcast episode, Dan Sanchez and his brother Travis dive deep into the current state of AI agents, cutting through the hype to reveal what’s real and what marketers can actually leverage today. They also explore the upcoming launch of ChatGPT-5, MidJourney's new AI video capabilities, and practical use cases of AI tools that boost daily productivity for marketers. With a grounded take on emerging tech, Dan and Travis keep you informed without the overwhelm. My Favorite AI Tools Tella - https://danchez.com/tella High Level - https://danchez.com/highlevel Zencastr - https://danchez.com/podtools n8n - https://danchez.com/n8nResources Mentioned ChatGPT - https://openai.com/chatgpt MidJourney Video - https://www.midjourney.com Adobe Express - https://express.adobe.com/ Video of teacher show students future selves:Timestamps 00:01 - Are AI Agents Actually Real Yet? 02:30 - Ramit Sethi's Executive Assistant as a Model for Agents 05:30 - Why Cross-Application Functionality is the Missing Link 08:00 - Apple and Google's Agent Struggles 10:30 - The FOMO Around AI Agent Tools 13:00 - ChatGPT's Growing Memory: A Competitive Edge 20:30 - What's Coming with ChatGPT-5 23:30 - MidJourney's AI Video: Surprisingly Good 27:00 - High Level's Voice Agent and All-in-One Power 31:00 - Everyday AI Use: From Medical Advice to Reading Aid 35:00 - Adobe Express Replaces Photoshop for Thumbnails 40:00 - AIO (Artificial Intelligence Optimization) Series Teaser 41:00 - Viral Use Case: Teachers Showing Students Their Future Selves

    46 min
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5
out of 5
28 Ratings

About

I'm just a marketer on a mission to master AI in 2025 by interviewing AI tech founders, AI leaders, and marketing practitioners who are getting great results with AI today.  Let's master this thing together. Follow this show to join me on the journey. #danchez

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