Amazon & Walmart: Black Friday Cyber Monday Recap - VENDO Velocity Podcast Ep. 125

The biggest weekend in e-commerce has concluded! Join the VENDO team as we recap this year's Black Friday Cyber Monday. We will cover both Amazon & Walmart from a deals standpoint, badging & premium placement, key learnings, and December strategies. Topics Covered: - Cyber Weekend Performance Recap (2:09) - Walmart.com Deal Structure (3:15) - Amazon Deal Structure (5:25) - Walmart Sellers Had Highest Walmart.com Selling Days Ever During BF/CM (8:10) - Walmart's Marketing Tactics (11:57) - Amazon Sales Totaled $9.8 Billion Dollars (15:08) - Amazon Marketing Tactics (18:50) - Mitigating Returns (21:37) - Amazon Learnings (24:15) - Walmart Strategies to Hedge Against Price Matching (25:15) - The Importance of BF/CM Deal Badges (27:15) - Amazon Reporting (28:25) - WFS: Inventory Storage Strategies (29:35) - Tips for Sellers Managing Campaigns Before & After BF/CM (31:25) Speakers: Michael Smith, VP of Walmart Omnichannel, VENDO Delaney Del Mundo, Lead Amazon Account Manager, VENDO Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday! ➡️ YouTube: https://www.youtube.com/channel/UCr2V... ➡️ Spotify: https://open.spotify.com/show/4HXz504... ➡️ Apple: https://podcasts.apple.com/us/podcast... 📞 Contact Us: hello@vendocommerce.com www.vendocommerce.com/contact 📧 Subscribe to our email newsletter to learn more about how you can optimize your online Amazon and Walmart businesses: www.vendocommerce.com/subscribe-to-newsletter Protect Your Brand & SELL MORE!™