Better Advertising with BTR Media

Destaney Wishon and Justin Nuckols
  • 4.7 (11)
  • MARKETING
  • CADA DOS SEMANAS
Better Advertising with BTR Media

Better Advertising with BTR Media is a podcast for Amazon sellers & the ecommerce community to share strategies to optimize & scale online brands with Amazon PPC, Amazon DSP, Walmart Connect, Instacart, Target & more. Your hosts, Justin Nuckols & Destaney Wishon, talk with other advertisers, online sellers, & brands dominating their categories on Amazon.

  1. Navigating the Future of Retail Media

    HACE 1 DÍA

    Navigating the Future of Retail Media

    Lance shares his insights on customizing strategies for brands across diverse retail media networks.

    22 min
  2. Scaling Content Creation with AI

    4 DIC

    Scaling Content Creation with AI

    Pattern’s CMO Carolyn shares how brands can use AI to scale content, optimize creative, and stay ahead.

    24 min
  3. How Incrementality Impacts Ad Spend

    22 NOV

    How Incrementality Impacts Ad Spend

    This episode breaks down why incrementality is the key to measuring true ad impact, how it goes beyond ROAS, and what brands can do to ensure their retail media spend drives real growth.

    36 min
  4. What's New In Amazon Marketing Cloud

    13 NOV

    What's New In Amazon Marketing Cloud

    Amazon’s Alan Lewis and BTR Media’s Dustin Wassner discuss the latest in Amazon Marketing Cloud (AMC) and what’s next to help brands reach the right audience more easily than ever.

    38 min
  5. Using Ad Tech Without Getting Lost in the Details

    31 OCT

    Using Ad Tech Without Getting Lost in the Details

    Destaney sits down with Dustin Wassner to talk about his Amazon Hackathon win, keeping ad strategies simple, and how AMS and AMC are making life easier for ad managers.

    28 min
  6. Using AMC to See Beyond Just ROAS

    24 OCT

    Using AMC to See Beyond Just ROAS

    In this episode, Justin joins Austin and Dustin about how AMC helps advertisers go beyond just focusing on ROAS, using smarter insights to build better strategies with PPC, DSP, and custom audiences.

    34 min
  7. Amazon’s AI Tools and What’s Next with Jay Richman

    23 OCT

    Amazon’s AI Tools and What’s Next with Jay Richman

    Jay Richman from Amazon joins Destaney to talk about how their new AI tools are making it easier than ever for brands of any size to create ads across platforms, with fun insights about interactive audio ads, creative tweaks, and a whole lot of pumpkins.

    28 min
  8. E-commerce Through the Years: 2000s to Now

    11 OCT

    E-commerce Through the Years: 2000s to Now

    Darren Silverman from Petmate joins Destaney for a great chat about his e-commerce journey, and it’s full of unexpected moments.

    40 min
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Calificaciones y reseñas

4.7
de 5
11 calificaciones

Acerca de

Better Advertising with BTR Media is a podcast for Amazon sellers & the ecommerce community to share strategies to optimize & scale online brands with Amazon PPC, Amazon DSP, Walmart Connect, Instacart, Target & more. Your hosts, Justin Nuckols & Destaney Wishon, talk with other advertisers, online sellers, & brands dominating their categories on Amazon.

Información

  • Creador
    Destaney Wishon and Justin Nuckols
  • Años de actividad
    2022 - 2024
  • Episodios
    67
  • Clasificación
    Apto
  • Copyright
    © Destaney Wishon and Justin Nuckols
  • Mostrar sitio web
    Better Advertising with BTR Media

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