308 episodes
Authors Who Lead - Learn to write a book from bestselling authors and leaders Azul Terronez - Author, TEDx Speaker, Coach
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- Business
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4.9 • 93 Ratings
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If you want to know how bestselling authors find the time to write their books, the methods they use to be productive and how they find their ideas you will love this podcast. Writing coach Azul Terronez shares interviews with clients such as Pat Flynn, of the Smart Passive Income, Jon Vroman, of the Front Row Factor, and Dana Malstaff of Boss-Mom, Jadah Sellner of Simple Green Smoothies. Learn from the New York Times, Wall Street Journal, and USA Today bestselling authors. Want to get behind-the-scenes insights about how first-time authors overcame their fears and found the courage to write? Are you curious about how successful bestselling authors write or learn how to publish and market a book? Have you thought, "I'd like to write a book," but I don't know where to start? I explore authors' journeys, how they craft their stories, become published, and share their art of writing books with the world. You are meant to write the book now and be inspired by those who have done it.
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Disrupting Publishing | Joshua Stone
The publishing industry is witnessing a seismic shift as innovative platforms like Book.io integrate advanced technologies such as blockchain to redefine content ownership and distribution. This evolution addresses longstanding challenges and opens up new opportunities for engagement and revenue streams.
In this episode, Joshua Stone and I dive deep into how the future of publishing is evolving, guided by the innovative digital platform, Book.io. The conversation explores how blockchain technology and limited quantity releases are starting to reshape the industry landscapes from traditional publishing norms to digital interactives and content control.
Timestamp:
00:00 Passion for cutting-edge book industry evolution.
06:02 Authors retain rights, not exclusive to Amazon.
08:23 Users can buy and resell owned books.
10:41 Issues with digital content rights and ownership.
13:53 Potential for data-driven book marketing and sales.
17:00 Christian author faces counterfeit book issue, digital verification.
20:33 Authors can leverage the social side for more sales.
23:49 The System allows students to own and sell books.
26:39 Exploring new media in the book publishing industry.
31:42 Traditional publishing model undergoing significant changes and challenges.
34:44 Focus on nonfiction, digital ownership, and user benefits.
38:24 Streaming revenue is small, artists explore new opportunities.
39:53 Scaling up quickly, generating massive sales. Complexities.
Full show notes
COMMUNITY PROGRAMS
📚 Write and Publish your book
CONNECT
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🎬 TikTok
👫🏻 Facebook
💼 LinkedIn
🐦⬛ Twitter
🤝🏻 Apply to be a Guest
LEAVE A REVIEW
✍🏻 Review on Apple Podcasts
✍️ Review on Spotify
🖱️ Episode Webpage -
Building Your Book Launch Superhero Team | Azul Terronez
Every author dreams of a successful book launch; however, the foundation of a launch's success often begins long before the actual release day. In this episode of Authors Who Lead, I explore how creating what I like to refer to as a "superhero team" can dramatically enhance the visibility and impact of your new work.
Timestamp:
00:00 Engage the superhero team, give them enough time.
04:55 Seek their permission, to use Facebook group communication.
06:49 Encourage early readers to leave reviews and promote the book.
09:53 Support the author by engaging and reviewing work.
12:56 Encourage action by offering exclusive bonuses.
16:52 Historical fiction fans, join the writing community.
Full show notes
COMMUNITY PROGRAMS
📚 Write and Publish your book
CONNECT
📷 Instagram
🎬 TikTok
👫🏻 Facebook
💼 LinkedIn
🐦⬛ Twitter
🤝🏻 Apply to be a Guest
LEAVE A REVIEW
✍🏻 Review on Apple Podcasts
✍️ Review on Spotify
🖱️ Episode Webpage -
The Superconscious Path: Rising Above Life's Challenges with Chris Duncan
In this episode of Authors Who Lead, Chris Duncan and I delve into the essence of what it means to be an author. We unravel the concept that books transmit vibrations and messages far beyond mere words on a page. This episode is a treasure trove of insight for any aspiring writer who feels the call to share their voice with the world.
Timestamp:
00:00 Chris Duncan, renowned author and speaker, achieves impact.
05:25 Met teacher learned about superconscious and invested in coaching.
09:34 Unconscious battles impact survival and thriving patterns.
10:29 Wealth can lead back to poverty through consciousness.
16:55 Choose a creative structure over a problem-focused mindset.
18:55 Separate creative and worrying parts of your brain.
23:52 Feel excited and hopeful but seek fixes.
26:54 Create abundance and health, not problems.
28:57 Recognizing abundance within oneself leads to change.
31:40 Your feelings about life make it great.
35:56 Charity work and coaching basketball team joyfully.
40:11 Wealth and love start from within.
43:06 Spent big on ads, got success later.
47:15 Desire is a call to transformation.
49:16 Fictional story coded for massive transformation, surprising appeal.
Full show notes
COMMUNITY PROGRAMS
📚 Write and Publish your book
CONNECT
📷 Instagram
🎬 TikTok
👫🏻 Facebook
💼 LinkedIn
🐦⬛ Twitter
🤝🏻 Apply to be a Guest
LEAVE A REVIEW
✍🏻 Review on Apple Podcasts
✍️ Review on Spotify
🖱️ Episode Webpage -
How to Write a Memoir Style Book without Hurting the People You Love | Carmin Caterina
In this episode of the "Authors Who Lead" podcast, Azul delves into the vulnerable world of author Carmin Caterina, whose book "It Starts With Me: One Mom's Journey to End the Pattern of Generational Trauma" provides a roadmap for breaking destructive cycles. With the wisdom gained from both her professional background as a speech-language pathologist and her personal experiences as a mother, Caterina provides insights into the transformative power of storytelling and writing.
Timestamp:
00:00 Author Carmen shares an inspiring message for girls.
03:15 Personal journey, share selectively, respect others' privacy.
09:03 Authors honored to impact the world through a book.
09:45 The Gifted audience received positive feedback, inspiring others.
14:12 Don't be too attached to words. Unleash creativity.
18:32 Empowerment through recognizing and addressing generational patterns.
20:28 Seeking healing without feeling broken, exploring diverse modalities.
23:49 Embracing imposter to guide through storytelling.
Full show notes
COMMUNITY PROGRAMS
📚 Write and Publish your book
CONNECT
📷 Instagram
🎬 TikTok
👫🏻 Facebook
💼 LinkedIn
🐦⬛ Twitter
🤝🏻 Apply to be a Guest
LEAVE A REVIEW
✍🏻 Review on Apple Podcasts
✍️ Review on Spotify
🖱️ Episode Webpage -
Top 5 Mistakes New Authors Make | Azul Terronez
Entering the world of authorship can be akin to embarking on an odyssey fraught with both excitement and trepidation. For many new authors, the path to publishing is uncharted, filled with potential pitfalls and learning curves.
I share invaluable insights that shine a light on the common mistakes new authors often encounter and provide strategic actions to not just sidestep these missteps but to triumphantly leap over them.
Timestamp:
00:00 Traditional publishing doesn't guarantee high book sales.
03:53 Book coach encourages efficient use of time.
06:55 Focus on quality, not quantity, in writing.
10:06 Share book writing process, market next book.
15:53 Plan editing and publishing timeline for book.
16:40 Setting deadlines critical in writing and publishing.
22:32 Mentor program for book writing guidance.
Full show notes
COMMUNITY PROGRAMS
📚 Write and Publish your book
CONNECT
📷 Instagram
🎬 TikTok
👫🏻 Facebook
💼 LinkedIn
🐦⬛ Twitter
🤝🏻 Apply to be a Guest
LEAVE A REVIEW
✍🏻 Review on Apple Podcasts
✍️ Review on Spotify
🖱️ Episode Webpage -
How to Choose a Hybrid Publisher | Kevin Anderson
In the realm of writing and publishing, there exists a complex web of possibilities and challenges that many authors find daunting. In this episode of “Authors Who Lead,” I speak with Kevin Anderson, founder of Kevin Anderson Associates, who peeled back layers of the publishing industry to provide listeners with invaluable insights into what the journey of an author entails—from crafting the initial concept to the final printed book on a shelf.
Timestamp:
00:00 Ghostwriting: a great option for busy authors.
06:04 Hybrid publishing offers freedom and professional guidance.
09:19 To make NY Times bestseller, media attention.
13:11 Interest in writing book, acquisitions editors' role.
16:08 Maintain audience connection; align message and truth.
19:00 Hybrid publishers offer better royalties than traditional.
22:00 Evaluate the publisher's offerings based on goals.
23:53 Watch out for scams, consider royalty, and marketing.
27:26 Hybrid publishers with traditional distribution are important.
31:17 Vanity Press: Pay to publish, limited exposure.
35:22 Addressing confusion in publishing through a dedicated team.
37:04 Publishing decisions depend on your goals.
Full show notes
COMMUNITY PROGRAMS
📚 Write and Publish your book
CONNECT
📷 Instagram
🎬 TikTok
👫🏻 Facebook
💼 LinkedIn
🐦⬛ Twitter
🤝🏻 Apply to be a Guest
LEAVE A REVIEW
✍🏻 Review on Apple Podcasts
✍️ Review on Spotify
🖱️ Episode Webpage
Customer Reviews
A Beacon of Hope!
“Authors Who Lead” is a transformative journey into the heart of authorship, guided by Azul Terronez, whose passion for writing is as infectious as it is inspiring. Each episode dives deep into the creative process, unraveling the mysteries of crafting stories that resonate with readers worldwide.
Azul is a seasoned writer and brings an unparalleled depth of understanding to the art of writing. His approach to discussing authorship is holistic, covering everything from initial concept development to daily writing habits. He possesses a unique talent for extracting profound insights from his guests, who range from best-selling authors to hidden gems in the literary world.
What sets this podcast apart is its core message: everyone has the potential to write a book that can change the world. Mr. Terronez champions this belief in words and through action, providing listeners with practical advice, motivational tips, and heartfelt encouragement. He transforms writing from a solitary act into a vessel of hope and love for oneself, emphasizing how storytelling can foster connections and build communities.
As a long-time listener, I am captivated by Azul’s ability to weave personal anecdotes with expert advice, creating a show that's both informative and deeply moving. Whether you're a seasoned author or someone who's never penned a word, this podcast is a beacon of light, illuminating the path to writing a book and discovering a deeper connection with oneself and our communities
“Authors Who Lead” is more than a podcast; it's a movement. It reminds us that our stories matter and encourages us to share them. It's a must-listen for anyone who believes in the power of words to heal, connect, and transform.
Thank you!
Azul always has the perfect words of encouragement at just the right time. I look forward to every episode and each week after listening I am determined to rise above my fears and write anyway! The message never grows old.
So helpful!
This is a GREAT podcast! Even as a non-fiction writer I’ve been learning so much about the book creation and selling process. I’ve only listened to a few episodes so far, but I’m hooked! 👍🏼👍🏼
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