92 episodes

Better: The Brand Designer Podcast was founded on the belief that designers need community. We find that the branding world often feels secretive, competitive, and sometimes just plain old confusing. When we realized that our honest, soul-chat-level convos between designer friends could potentially help other designers, we realized a podcast was only natural!Better: The Brand Designer Podcast was created by Giselle Field of Wander Design Co. and Jen Davis from Hello June Creative, who met in a designer's Facebook group in 2019 and became quick design biz buddies. Grievously, Giselle passed away during a climbing trip in Peru in summer of 2020. We encourage all listeners of our podcast to listen to our two Celebrating Giselle episodes. Giselle's adventurous, kind, funny, and supportive presence is missed every day - each and every episode that we record is dedicated to her legacy and her vision for this podcast.In winter of 2022, we welcomed Esther Knox-Dekoning from Sereth Design as a new co-host. It is our honor to continue recording episodes in Giselle's memory and we know that she is with us every time we sit down to record.

Better: The Brand Designer Podcast Jen Davis & Esther Knox-Dekoning

    • Design
    • 4.7 • 47 Ratings

Better: The Brand Designer Podcast was founded on the belief that designers need community. We find that the branding world often feels secretive, competitive, and sometimes just plain old confusing. When we realized that our honest, soul-chat-level convos between designer friends could potentially help other designers, we realized a podcast was only natural!Better: The Brand Designer Podcast was created by Giselle Field of Wander Design Co. and Jen Davis from Hello June Creative, who met in a designer's Facebook group in 2019 and became quick design biz buddies. Grievously, Giselle passed away during a climbing trip in Peru in summer of 2020. We encourage all listeners of our podcast to listen to our two Celebrating Giselle episodes. Giselle's adventurous, kind, funny, and supportive presence is missed every day - each and every episode that we record is dedicated to her legacy and her vision for this podcast.In winter of 2022, we welcomed Esther Knox-Dekoning from Sereth Design as a new co-host. It is our honor to continue recording episodes in Giselle's memory and we know that she is with us every time we sit down to record.

    S6 E18 | Supporting a Partner Who Runs a Design Business with Jake Dekoning

    S6 E18 | Supporting a Partner Who Runs a Design Business with Jake Dekoning

    This week we turn the tables as Jen interviews Esther and her husband, Jake, about how Jake has played many roles in her business — as a spouse, partner, support system, cheerleader, quality control, and accountant… among MANY others. Jake shares some of the challenges associated with supporting a partner who runs her own business, and how they worked through them together. They also talk about things they’ve learned during a career transition and ways that Esther has felt most supported. If you’re a partner (or roommate, or bestie, or parent!) of a business owner, this one is for you!


    Inbox Question:
    “I want to learn how to be confident in speaking with potential clients and establish authority as a branding expert.” — Khanh Dan


    Upcoming Events:
    Patreon Only LIVE Q+A Call with our $10 Patrons
    December 6, 2022, at 9 am Central / 10 am Eastern
    Become a $10 Patron here.


    This Episode’s Partner:
    The Brief Collective
    The Design Biz Academy from The Brief Collective serves beginner, amateur, and seasoned designers—they have something for total newbies, something for designers needing to enhance their skill set and something for designers ready to scale their biz & start booking $10K clients. Join now at https://thebriefcollective.com/course. Learn about the 3 Secrets to Booking High Ticket Design Clients right here!


    Special thanks to our producer Jon from Wayfare Recording Co.


    Connect With Us:
    Our Free Facebook Community
    Our Website
    Our Resources Page
    Podcast Instagram
    Support us on Patreon

    • 1 hr
    S6 E17 | Peek into Our Gratitude Journals & Goals For 2023!

    S6 E17 | Peek into Our Gratitude Journals & Goals For 2023!

    Happy Thanksgiving! In this special episode, we wanted to get personal and share things that we’re grateful for this year both personally and professionally! Spoiler: lots of love fest moments. We also talk about things we’ve learned this past year and then flip it on its head to how we’re moving forward and setting goals for next year. Stay till the end to hear some of the questions we use to check in with ourselves and set goals, so you can start thinking ahead too!
    This Episode’s Partner:
    Packaging Design Master
    Set yourself apart from the competition with the specialized and niche skill of packaging design. Visit packagingdesignmaster.com and use the code BETTER to get $50 off enrollment.

    Special thanks to our producer Jon from Wayfare Recording Co.

    Connect With Us:
    Our Free Facebook Community
    Our Website
    Our Resources Page
    Podcast Instagram
    Support us on Patreon

    • 1 hr 7 min
    S6 E16 | How to Earn More as a Designer Without Working Longer Hours with Bonnie Bakhtiari

    S6 E16 | How to Earn More as a Designer Without Working Longer Hours with Bonnie Bakhtiari

    Have you ever wondered how you could grow your design revenue without spending hours chained to your desk or taking on more clients than you can handle and hiring a huge team? This is the question of the hour for a lot of you - and we’re SO excited to welcome Bonnie Bakhtiari from B is for Bonnie Design to chat about how to earn more while working less! We discuss pricing, sales, offer suite, slow seasons, client objections, and what goes into raising your rates in a sustainable way.
    Guest Information:
    Guest Name: Bonnie Bakhtiari
    Guest Business Name: B is for Bonnie Design
    Guest Website: https://bisforbonniedesign.com/
    Guest Instagram: https://instagram.com/bonniejoymarie?igshid=YmMyMTA2M2Y=
    The Design Minimind by Hello June Creative
    An intimate group of designers crafting freedom-filled businesses—together. 8 designers. 6 months. A 1:1/group hybrid program. Apply now at The Design Minimind by Hello June Creative.
    Inbox Question:
    "What part of your onboarding process has been the most instrumental in seamlessly educating your client about your process?” - Brooke Gordon
    Upcoming Events:
    Patreon Only LIVE Q+A Call with our $10 Patrons
    December 6, 2022, at 9 am Central / 10 am Easter
    Become a $10 Patron here.
    This Episode’s Partner:
    The Brief Collective
    The Design Biz Academy from The Brief Collective serves beginner, amateur, and seasoned designers—they have something for total newbies, something for designers needing to enhance their skill set, and something for designers ready to scale their biz & start booking $10K clients. Join now at https://thebriefcollective.com/course. Learn about the 3 Secrets to Booking High Ticket Design Clients right here!
    Special thanks to our producer Jon from Wayfare Recording Co.
    Connect With Us:
    Our Free Facebook Community
    Our Website
    Our Resources Page
    Podcast Instagram
    Support us on Patreon

    • 1 hr 26 min
    S6 E15 | Using Unique Premium Positioning to Attract High-Ticket Clients with Liz Cholhan

    S6 E15 | Using Unique Premium Positioning to Attract High-Ticket Clients with Liz Cholhan

    This week we chat all things positioning with Liz Cholhan from Highlo Designs - what it means, how to craft yours, and how positioning can impact your business (not only by helping you attract and book higher-ticket/higher-value clients, but also by finding that soul-aligning feeling of clarity in who you are and who you serve). Liz has been running her business for over 10 years, and shares in the ins and outs of her personal positioning journey as well as her best advice for designers looking to stand out in what feels like a crowded industry.
    Guest Information:
    Guest Name: Liz Cholhan
    Guest Business Name: Highlo Designs
    Guest Website: https://www.highlocourses.com/a/2147509161/WoG5TCvV
    Guest Instagram: @highlodesigns
    The Design Minimind by Hello June Creative
    An intimate group of designers crafting freedom-filled businesses—together. 8 designers. 6 months. A 1:1/group hybrid program. Apply now at The Design Minimind by Hello June Creative.
    Inbox Question:
    How do you break into a new niche? I have a steady clientele from a specific industry and would like to shift into different industries but don't know how to make the jump without having all the contacts. - Stevie Movall
    This Episode’s Partners:
    The Brief Collective
    The Design Biz Academy from The Brief Collective serves beginner, amateur, and seasoned designers—they have something for total newbies, something for designers needing to enhance their skillset, and something for designers ready to scale their biz & start booking $10K clients. Join now at https://thebriefcollective.com/course. Learn about the 3 Secrets to Booking High Ticket Design Clients right here!
    The Arcoiris Design Co Squarespace Template Shop
    Want to offer profitable, semi-custom websites to your clients at budget-friendly prices? Build your client’s website in only 1 week with the Squarespace Template Shop from The Arcoiris Design Co. Get 30% off a template today at spiritualwebdesign.com.
    Special thanks to our producer Jon from Wayfare Recording Co.
    Connect With Us:
    Our Free Facebook Community
    Our Website
    Our Resources Page
    Podcast Instagram
    Support us on Patreon

    • 1 hr 8 min
    S6 E14 | Squarespace, Showit, and Shopify Walk into a Bar…

    S6 E14 | Squarespace, Showit, and Shopify Walk into a Bar…

    Ever been confused about whether you’re using the right website platform for your studio and your clients? We’re breaking it ALL down today with pros and cons lists for the major websites platforms we see boutique design studios using: Squarespace, Showit, Shopify, Webflow, Wordpress, and Wix. There’s no “wrong” or “right” here (although we know designers have a LOT of opinions!) We’re just here to give our opinions and help you find the right platform for your next project!
    Links Mentioned:
    Awwwards.com
    The Shopify code(x) - Use code BETTER for $300 off!
    Standout Squarespace by Squarestylist
    Inbox Question:
    “How do you get clients to embrace the design process and be open to the design style you know (through brand discovery and strategy) will connect with their community most?” - Jessica Abell
    This Episode’s Partner:
    Design Biz Mastery with Morgan Rapp
    Grow your revenue and start taking Fridays off (like Jen!) with Design Biz Mastery. Visit dbm.morganrapp.com/better to learn more, get a special bonus, and also receive access to a free training about Morgan’s 3-part framework to peacefully scale your design business towards your first or next 6-figures on part-time hours.
    Special thanks to our producer Jon from Wayfare Recording Co.
    Connect With Us:
    Our Free Facebook Community
    Our Website
    Our Resources Page
    Podcast Instagram
    Support us on Patreon

    • 56 min
    S6 E13 | LIVE from the Studio… it’s Brand Presentations!

    S6 E13 | LIVE from the Studio… it’s Brand Presentations!

    We’ve never seen this shared publicly before… we’re pulling back the curtain in today’s episode to share the audio from actual client presentations from our studios! We watched each other’s Strategy/Creative Direction videos and then reacted live to them - noting what we loved about them and making some really juicy suggestions for making them even better. We hope that this episode inspires you to mix things up and gives you some ideas to try in your own brand presentations. Check the Facebook group to see the visuals behind what we discuss in this episode!
    Inbox Question:
    "How do you get faster at design projects and honor limited time especially as a mom? I usually become hyper-focused and tend to go down a rabbit hole of exploring concepts."] - Jolie-Anne Walker
    Upcoming Events:
    Patreon Only LIVE Q+A Call with our $10 Patrons
    December 6, 2022 at 9am Central / 10am Easter
    Become a $10 Patron here.
    This Episode’s Partners:
    Design Biz Mastery with Morgan Rapp
    Grow your revenue and start taking Fridays off (like Jen!) with Design Biz Mastery. Visit dbm.morganrapp.com/better to learn more, get a special bonus, and also receive access to a free training about Morgan’s 3-part framework to peacefully scale your design business towards your first or next 6-figures on part-time hours.
    Standout Shopify
    Standout Shopify is the most comprehensive and the most supportive Shopify course for designers. Discover what it takes to be a go-to Shopify design expert, all in an engaging, beginner-friendly video format from start to launch. Visit standoutshopify.com to learn more - Oct. 27-31, 2022 is the lowest the price will ever be!
    Special thanks to our producer Jon from Wayfare Recording Co.
    Connect With Us:
    Our Free Facebook Community
    Our Website
    Our Resources Page
    Podcast Instagram
    Support us on Patreon

    • 1 hr 27 min

Customer Reviews

4.7 out of 5
47 Ratings

47 Ratings

Nikki @ Yellow Creative Co. ,

Theeee best!

This is the best podcast for all things brand design. Most of us are running our businesses but with Better, I feel like I’m running a business alongside other designers—and more importantly, friends!

Packed full of knowledge, experience and vulnerability… it’s a great podcast for you wherever you are in your design business!

starsnailz ,

Love this!

I love listening to Giselle and Jen! They are delightfully creative, personable, and professional. I really enjoy following them on Instagram, which makes me feel like I have a more well rounded feel for their beautiful styles. Each episode is very insightful and entertaining!

savannas army ,

Scammmmmers!!!!

Hey June creative is a scammer!!!! Beware. She’s scams esthetician’s, she scammed the Dallas esthetician & many more.

You Might Also Like

Alyssa Nguyen
Jenna Kutcher
To Be Magnetic™
Dear Media
Mel Robbins
Marie Forleo