Branding and Going the Extra Mile with the Champion of Buttons

In this episode of The Turbo Branding Show, Christen Carter, the founder and President of Busy Beaver Button Company, joins us to share her journey of transforming a DIY punk rock business into a thriving enterprise with a mission to connect people, build communities, and amplify messages through buttons, stickers, and pins.

With nearly 30 years of experience, Christen reveals how branding has been a cornerstone of her company’s success, helping Busy Beaver stand out in a competitive market and attract diverse clients, including nonprofits, universities, artists, and corporations.

Explore Christen’s work in building connections through buttons and branding here:

[Website] Busy Beaver Button Co.: https://www.busybeaver.net/

[Website] Busy Beaver Button Museum: https://buttonmuseum.org/

In our discussion, Christen delves into the lessons she’s learned, from refining her company’s brand messaging to expanding its product line and embracing sustainability. She also shares the story behind the Button Museum, a nonprofit project that celebrates American history through pin-back buttons and serves as a testament to her dedication to creativity and community-building.

Connect with Christen Carter:

Christen’s LinkedIn: https://www.linkedin.com/in/christenjcarter/

Christen’s Instagram: https://www.instagram.com/busychristen/

LinkedIn Business Page: https://www.linkedin.com/company/busy-beaver-button-co/

Instagram Business Page: https://www.instagram.com/busybeaverbuttonco/

Facebook Business Page: https://www.facebook.com/BusyBeaverButtonCo/

Be sure to connect with Christen for more insights into amplifying your message, fostering community, and using creative branding to make a lasting impact. If you enjoyed this episode, don’t forget to subscribe to The Turbo Branding Show for more inspiring conversations to ignite your growth!