Building a Water Brand in the Outback: An Australian Perspective

In this episode of "Something in the Water," host Elena Berg ventures to the Australian outback with musician Josef Salvat to explore the unique story of turning a natural mineral water source on his family’s farm into a premium water brand. The two delve into the challenges and ethics of bottling natural water, the complexities of water rights, and sustainability in an Australian context. The two also discuss the symbolic nature of water and its role in an epicurean landscape. 

Episode Guest: Josef Salvat

Follow Josef Salvat on Instagram. 

Listen to Josef Salvat’s Music

More information about the episode and Something in the Water here.

Episode Transcript and more information on the Pine Forest Media website

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Hosted by Elena Berg

Written and produced by Elena Berg and Clark Marchese

Audio Editing by Clark Marchese

Cover art by Sarah Glavan

Theme Music by Josef Salvat

Hosted on Acast. See acast.com/privacy for more information.