440 episodes

This is Changing Lives Selling Knives — a podcast that shares transformational life and business lessons from highly successful entrepreneurs and business leaders. All the guests on this podcast have two things in common. First, they’re all changing lives today through their work and their influence. Second, they all got their start in business by selling Cutco knives with Vector Marketing.

This podcast was created to share inspiring stories from Cutco’s most prominent alumni and current leaders. On this show, you’ll meet successful entrepreneurs, best-selling authors, superstar business executives, and transformational leaders from many walks of life. The lessons of the Cutco/Vector experience are numerous, are compelling, and are REAL-WORLD concepts for business and life. Through hearing real-life stories and hands-on experiences, you’ll gain insights that can help you in whatever it is that you do in life. Press play to learn how you apply these life-changing lessons.

Changing Lives Selling Knives Dan Casetta

    • Business
    • 5.0 • 241 Ratings

This is Changing Lives Selling Knives — a podcast that shares transformational life and business lessons from highly successful entrepreneurs and business leaders. All the guests on this podcast have two things in common. First, they’re all changing lives today through their work and their influence. Second, they all got their start in business by selling Cutco knives with Vector Marketing.

This podcast was created to share inspiring stories from Cutco’s most prominent alumni and current leaders. On this show, you’ll meet successful entrepreneurs, best-selling authors, superstar business executives, and transformational leaders from many walks of life. The lessons of the Cutco/Vector experience are numerous, are compelling, and are REAL-WORLD concepts for business and life. Through hearing real-life stories and hands-on experiences, you’ll gain insights that can help you in whatever it is that you do in life. Press play to learn how you apply these life-changing lessons.

    Jordan Curtis - Sales Success Fundamentals

    Jordan Curtis - Sales Success Fundamentals

    Jordan Curtis started selling Cutco on January 28, 2023. In just about 11 months, he sold $215,298 to win the Silver Cup as the #1 new (Rising Star) sales representative in the company, more than doubling his closest competition and setting an all-time Vector Marketing company record. Jordan displays a rare combination of confidence, coachability, discipline, and a relentless work ethic. He’s a student at Texas State University, graduating in May 2024, and is looking forward to a role as a Cutco Sales Professional.
    For the complete show notes and access to all episodes, visit ChangingLivesPodcast.com

    • 50 min
    Ben Lee - Flashback Friday

    Ben Lee - Flashback Friday

    Ben Lee is a young leader with a true passion for excellence. In high school, he was a captain on 2 California State Champion football teams. He started selling Cutco in 2019, and was #1 in sales among over 40,000 others recruited by the company that year. He advanced to the position of District Manager in 2020, and became the company’s #1 New District Manager out of over 100 dynamic competitors. He has evolved into a Pillar of the Western Region and has recently been appointed to serve as Assistant Division Manager in the Los Angeles Division. Ben Lee has the will to win and the ability to inspire others to join him in his mission. He’s one of the finest young leaders you might ever encounter.
    For the complete show notes and access to all episodes, visit ChangingLivesPodcast.com

    • 14 min
    Will Jenkins - A Blueprint For Entrepreneurial Success

    Will Jenkins - A Blueprint For Entrepreneurial Success

    Will Jenkins has spent the past 15 years of his career building businesses and cultivating sales talent. Will leveraged his Cutco/Vector management experience to develop expertise in scaling a customer-facing sales team, including all aspects of attracting, developing, and retaining top talent. He co-founded the freight brokerage MoLo Solutions, which he helped build to over 900 employees and $1 billion in annual revenue and achieved a highly lucrative exit. Will’s passion for personal and professional development is the driving force behind his new venture, Journey, a recruiting, consulting, and training company focused on freight brokerages. Will also consults/invests in start-ups, and is an advisor/mentor to various entrepreneurs, sales professionals and founders, and he serves on the Board of 3 local Chicago charities. Will’s successful experiences provide a duplicatable blueprint for entrepreneurial success.
    For the complete show notes and access to all episodes, visit ChangingLivesPodcast.com

    • 56 min
    Shelby Brandt - Flashback Friday

    Shelby Brandt - Flashback Friday

    Creating a great organizational culture is at the forefront of any leader’s mind. It’s the one key factor that affects everything else, so it’s critical to craft and shape and develop. Shelby (Wildgust) Brandt has spent her entire life on an entrepreneurial journey of discovery, learning about herself, others, business, and life. As Cutco/Vector Marketing’s Program Development Manager, Shelby has been on a deep dive into the ingredients of culture. In this special episode, Shelby pulls nuggets from eight past CLSK guests that form a recipe for great organizational culture, and adds one ingredient of her own. This episode features snippets from current and former Vector leaders, including Dan Casetta, Isaac Tolpin, Kristin Alli, Trey Harris, Drew Frank, Kate Vasey, Paige Weber, and Kevin Barthe. Use these ideas as a basis for crafting your own amazing team culture.
    For the complete show notes and access to all episodes, visit ChangingLivesPodcast.com

    • 1 hr 3 min
    Amir Habash - Flashback Friday

    Amir Habash - Flashback Friday

    Amir Habash is a young leader who has learned to walk his own path in life. He became a Cutco/Vector District Manager at 18 years old, and has achieved consistent growth over the past 9 years, while accumulating over $10.8 million in Cutco sales, and advancing to serve as the Assistant Division Manager in Vector’s Carolina Division. Amir has been able to combine talent, work ethic, and the mindset of a champion to become the best version of himself and find his edge. In 2023, he won the Silver Cup in Vector’s Elite League manager category, and he continues to grow his results and his influence.
    For the complete show notes and access to all episodes, visit ChangingLivesPodcast.com

    • 11 min
    435: Jon Gordon - The Wisdom & Insights of Jon Gordon

    435: Jon Gordon - The Wisdom & Insights of Jon Gordon

    Jon Gordon is one of the most prolific and best-known business and personal development authors in the world today. The author of 28 books, most notably “The Energy Bus”, Jon has inspired readers and audiences all around the world with his message about the power of positive energy and positive leadership. His principles have been put to the test by countless Fortune 500 companies, school districts, hospitals, college and professional sports teams, and non-profits. He has consulted with leaders who have transformed organizations, won national championships, and are currently changing lives all over the world. Today’s episode is a mash-up of lessons from several of Jon’s books, including a quick opening message from a surprise guest speaker.
    For the complete show notes and access to all episodes, visit ChangingLivesPodcast.com

    • 29 min

Customer Reviews

5.0 out of 5
241 Ratings

241 Ratings

Joe Fingerhut ,

Superb podcast

What an excellent source of knowledge, inspiration, and examples of success! If you are stuck in a rut of ‘bubble gum’ podcasts, this podcast is like eating a healthy, well-balanced meal that makes your mind feel strong. It’s been decades since I sold Cutco, but these interviews have so much more to offer than knife-selling skills. Thank you Dan Casetta, and keep up the great work!!

Mominator10 ,

Interesting and Inspiring

It’s amazing how many highly success people started their careers selling knives. Dan does fine work finding and executing the good interviews. So many nuggets in every episode. This podcast is for anyone who could be better than they are.

cringeycatmomsupreme ,

Cutco

Neato

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