Connection Loop with Ruben Dua Ruben Dua from Dubb

Think of building a tall house with just one pillar — not very sturdy, right? You'd need at least four pillars to make it strong. It's the same deal when it comes to making a successful business. You've got to set up several strong pillars to make it work.

So, what are these four pillars?

We've got Cyndi Lesinski here to explain. Cyndi has been working in real estate for more than 21 years and is the CEO of Cyndi Lesinski & Associates, a top 1% real estate team in Southern California.

But Cyndi didn't always work in real estate. She started as a social worker, wanting to help people and make a positive impact. After 15 years, she realized that what she learned as a social worker could also help people with their homes.

In a chat with Ruben Dua, the founder and CEO of Dubb, Cyndi talks about the four important pillars for a successful business: promotion, process, people, and pivoting.

She stresses the need to keep up with changes in real estate, use technology, and take on new challenges, especially in social media. The conversation also touches on the idea that negative thoughts attract more negativity, both in personal and professional life. Cyndi also talks about the common scarcity mindset in business.

Overall, Cyndi's experiences and perspectives provide valuable insights for individuals entering the real estate business or seeking personal and professional growth.

Visit dubb.com/cl-podcast for more episodes.

The story continues on dubb.com.


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Picture this… You've just wrapped up your pitch with a potential customer, feeling confident that your presentation was a knockout. However, instead of an enthusiastic "Let's do it," they hit you with the classic "Thanks, I'll need to talk to my business partner."

Cue the confusion. You thought you covered all your bases, and asked the right questions, but here's the plot twist—you missed a vital step: identifying the decision-makers.

No matter how exceptional your sales team is, without a well-defined sales process, success isn't a guarantee. It's not just about the skill of your team; it's about having a well-defined roadmap that ensures you hit the right notes every single time.

If you've found yourself nodding along, recognizing this scenario all too well, fear not. We've got your back in this episode with the incredible Adi Klevit, a seasoned industrial engineer, management consultant, and business executive with nearly 30 years of invaluable experience. As the driving force behind Business Success Consulting Group, Adi specializes in bringing order and organization to businesses by crafting, documenting, and implementing processes and procedures.

In this conversation with Dubb founder and CEO Ruben Dua, Adi breaks down the key components of a sales process, including lead qualification, discovery, proposal writing, follow-up, negotiation, and the crucial handoff to the team responsible for delivering the product or service.

Ruben and Adi also discuss ways to identify friction points within a business process and emphasize the importance of assessing whether issues are related to people, processes, or a combination of both. 

If you’re looking for guidance on how to set your sales team up for success, this episode is for you.

Visit http://dubb.com/cl-podcast for more episodes.

The story continues on http://dubb.com.

Picture this… You've just wrapped up your pitch with a potential customer, feeling confident that your presentation was a knockout. However, instead of an enthusiastic "Let's do it," they hit you with the classic "Thanks, I'll need to talk to my business partner."

Cue the confusion. You thought you covered all your bases, and asked the right questions, but here's the plot twist—you missed a vital step: identifying the decision-makers.

No matter how exceptional your sales team is, without a well-defined sales process, success isn't a guarantee. It's not just about the skill of your team; it's about having a well-defined roadmap that ensures you hit the right notes every single time.

If you've found yourself nodding along, recognizing this scenario all too well, fear not. We've got your back in this episode with the incredible Adi Klevit, a seasoned industrial engineer, management consultant, and business executive with nearly 30 years of invaluable experience. As the driving force behind Business Success Consulting Group, Adi specializes in bringing order and organization to businesses by crafting, documenting, and implementing processes and procedures.

In this conversation with Dubb founder and CEO Ruben Dua, Adi breaks down the key components of a sales process, including lead qualification, discovery, proposal writing, follow-up, negotiation, and the crucial handoff to the team responsible for delivering the product or service.

Ruben and Adi also discuss ways to identify friction points within a business process and emphasize the importance of assessing whether issues are related to people, processes, or a combination of both. 

If you’re looking for guidance on how to set your sales team up for success, this episode is for you.

Visit http://dubb.com/cl-podcast for more episodes.

The story continues on http://dubb.com.


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Send in a voice message: https://podcasters.spotify.com/pod/show/connection-loop-dubb/message

How did Barbie, a movie about a plastic doll, generate over $1.4 billion?

In this episode, Ruben and Brittney spill the tea on Mattel's genius move with the Barbie movie.

Spoiler alert: it’s self-deprecation.

The movie’s main trailer promises that “If you love Barbie, this movie is for you. If you hate Barbie, this movie is for you.” Not only did Mattel realize that they have a loyal following, but they also recognized the controversy surrounding their Barbie dolls. And filmmaker Greta Gerwig leaned into that.

Besides the art of self-deprecation and how they incorporated legacy storytelling into the Barbie movie, Ruben and Brittney also go deep into Mattel's history, highlighting controversies, clever branding, and a brilliant pivot into the entertainment industry.

We’re not going to give you any more spoilers! You’re going to have to listen to the episode and watch the movie yourself.

Whether you liked the Barbie movie or not, this episode is for you. We could all take a page out of Mattel’s book.

Visit http://dubb.com/cl-podcast for more episodes.

The story continues on http://dubb.com.


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In this podcast with Rick Elmore, we will discuss, The Power of Going Analog for Building Meaningful Relationships with Clients, Customers, and Employees.



Learn more at https://dubb.com/yt

#SimplyNoted #Marketing #40under40




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In this episode, Ruben Dua, CEO of Dubb meets with Mark Stouse, CEO of Proof Analytics.

Learn more at https://dubb.com/yt



#entrepeneurship #analycis #data #ceo


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I'm excited to share that we have a special guest, Tony Baldwin, joining us on today's podcast. We'll be diving into the topic of perseverance and exploring the fascinating story behind why it's called WD40. I can't wait to hear Tony's insights and learn more about this important subject.

Learn more at https://dubb.com/yt



#motivation #inspiration #perserverance #smallbusiness #leadership


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