Convo By Design®

Josh Cooperman

A podcast dedicated to promoting the ideas of architects, artists, designers, tastemakers and those making a difference in the way we live. Design is personal as is a good conversation. Copyright © Fusion Media, Inc. 2013-2025 All rights reserved.

  1. 3D AGO

    Balancing Modern, Traditional, and Transitional | 620 | A Deep Dive with SHM Architecture’s, Nick McWhirter

    I had the opportunity to sit with down with Nick McWhirter or SHM Architects to explore the nuances of transitional design, the delicate dance between modern and traditional elements, and the intentionality behind every architectural choice. From furniture-driven layouts to aspirational lighting strategies, Nick shares the thought process, research, and we discuss philosophy that transform houses into harmonious, living machines. Listeners will gain insight into how design, balance, and playfulness converge to create both beauty and functionality in contemporary residential architecture. Designer Resources Pacific Sales Kitchen and Home. Where excellence meets expertise. Design Hardware - A stunning and vast collection of jewelry for the home! TimberTech - Real wood beauty without the upkeep LOME-AI.com, simple, inexpensive, text to video harnessing the power of AI to grow your firm, beautifully. What makes a home truly exceptional isn’t just the materials or the finishes—it’s the careful orchestration of space, light, and style. In this episode, Nick breaks down his approach to transitional design, revealing how subtle choices like shutter placement, dormer adjustments, or color balance can shift a home’s aesthetic from modern to traditional. The conversation spans everything from lighting plans and hidden technology to furniture-first design principles and the philosophy behind architecture as a living, breathing machine.  Of course, that idea comes from Le Corbusier and his thoughts on this very subject.  We also discuss the role of photography, the tension between realism and aspirational imagery, and the evolving vernacular of form and function in modern homes. This episode is a masterclass in thoughtful, intentional, and style-agnostic design. Topics and Ideas Introduction & Context Welcome and setup: Exploring transitional design Nick’s philosophy: Style agnostic but deeply researched Transitional Design: Modern vs. Traditional Subtle moves: Shutters, dormers, cut stone, and symmetry Playfulness in design: How small details create balance Color palette: Black-and-white schemes as intentional high-contrast statements Design Process & Interior Layouts Inside-out approach: Furniture-driven architecture Achieving balanced asymmetry Experimentation and editing: Knowing when less is more Lighting as a Core Component Invisible vs. visible fixtures: Philosophy of recessed lighting Lighting as both function and art Integration with technology: Wi-Fi, AV, and smart home systems Photography, Aspirational Design & Reality Balancing reality and idealized imagery in marketing Photoshop as a tool to highlight design intent How photography conveys quality of light, space, and atmosphere Form Follows Function & Architectural Philosophy Homes as “machines for living” The role of beauty and human experience in architecture Historical perspective: Corbusier, Frank Lloyd Wright, and modern vernacular Outdoor Spaces & Technology Integration Creative solutions: Two TVs on a patio LED walls and emerging tech as part of design storytelling Closing Thoughts & Personal Insights The freedom in design: Few right or wrong answers Nick’s passion for music, smoked meats, and lifestyle influence Preview of future conversations and projects Thank you, Nick for the time and conversation. Thank you for listening. If you liked this episode, share it with a friend or colleague who loves design and architecture like you do, subscribe to Convo By Design wherever you get your podcasts. And continue the conversation on Instagram @convo x design with an “x”. Keep those emails coming with guest suggestions, show ideas and locations where you’d like to see the show. Convo by design at outlook.com.

    1h 16m
  2. OCT 28

    Designing for Experience | 619 | A Conversation with EZ Gonzalez of Pacific Sales

    Today, I sit down with EZ Gonzalez of Pacific Sales about how retail, design, and customer experience intersect in today’s market. Gonzalez shares how Pacific Sales’ culture of continuous learning and a customer first sales model has helped establish the company as the West Coast’s leading appliance retailer.  Designer Resources Pacific Sales Kitchen and Home. Where excellence meets expertise. Design Hardware - A stunning and vast collection of jewelry for the home! TimberTech - Real wood beauty without the upkeep LOME-AI.com, simple, inexpensive, text to video harnessing the power of AI to grow your firm, beautifully. EZ and I explore long-term partnerships, wellness-focused design, and the importance of storytelling in shaping client experiences and how the brand’s people-first approach to retail sets it apart in the design industry. With immersive showrooms, a strong emphasis on education, and community partnerships that extend beyond the showroom floor, Pacific Sales is redefining what it means to support both trade professionals and homeowners. Gonzalez also unpacks timely challenges facing designers and clients—from navigating project uncertainty to incorporating wellness as a fundamental design principle. Topics and Ideas Pacific Sales’ Culture & Philosophy How a non-commissioned, education-driven model creates trust and long-term value for customers and trade partners. Partnerships & Community Engagement Building meaningful relationships across KBIS, CEDIA, West Edge, and supporting organizations like Saint Jude. Wellness as a Design Standard From circadian lighting to functional home workspaces, why wellness is no longer a luxury but an essential part of design. Design in Uncertain Times Why informed decision-making, collaboration, and storytelling help clients and designers navigate long projects. Mentorship & Professional Growth Supporting the next generation of design professionals through education, rewards programs, and a culture of learning. Retail Meets Design How immersive showrooms and Pacific Sales’ connection to Best Buy combine to deliver expertise, installation, and ongoing support. Thank you, EZ for the time and conversation. Thank you for listening. If you liked this episode, share it with a friend or colleague who loves design and architecture like you do, subscribe to Convo By Design wherever you get your podcasts. And continue the conversation on Instagram @convo x design with an “x”. Keep those emails coming with guest suggestions, show ideas and locations where you’d like to see the show. Convo by design at outlook.com. Thank you to my partner sponsors, TimberTech, The AZEK Company, Pacific Sales, Best Buy, LOME-AI and Design Hardware. These companies support the shelter industry so give them an opportunity on your next project. Thanks again for listening. Until next time, be well, stay focused and rise about the chaos. -CXD

  3. OCT 23

    The Novogratz | 618 | Our October 2025 Convo By Design Icon Registry Inductee

    Courtney Novogratz: Designing a Life of Creativity and Family Courtney Novogratz has spent her career reimagining spaces that celebrate individuality, family, and joy. Alongside her husband Robert, she’s built an iconic brand known for bold style, adventurous projects, and a commitment to living beautifully without pretense. In this conversation, Courtney shares her design philosophy, her family-first approach, and how she balances creativity with business. In this episode of Convo By Design, Courtney Novogratz opens up about her journey as a designer, entrepreneur, and mother of seven. From revitalizing historic properties to curating collections that reflect everyday living, Courtney brings her unique perspective on what it means to design with heart. We discuss the challenges and triumphs of building a brand, her take on authenticity in design, and why storytelling matters just as much as furniture and finishes. Ideas and Topics discussed during our chat. What you will hear are universal concepts that are then executed to perfection. “Perfection” doesn’t mean perfect. That might sound strange, but often perfection is used to describe design but let’s be , there is no such thing as perfect in design. To me, perfection is a philosophical approach to blending the work with the story and The Novogratz do this expertly, which is why they are Octobers Convo By Design Icon Registry inductees presented by Pacific Sales Kitchen and Home. Here are some of the reasons why and ideas you are going to hear explained: The Novogratz Design Journey Courtney on how she and Robert grew their design practice into a recognizable lifestyle brand. Balancing Creativity & Family How raising seven kids has shaped her outlook on interiors and informed her approach to livable, joyful design. The Power of Storytelling in Design Why personality and narrative are essential to creating meaningful spaces. From Renovations to Product Lines Expanding beyond interiors into retail, furniture, and collaborations. Lessons in Building a Design Brand Courtney reflects on resilience, reinvention, and staying true to your vision. The Convo By Design Icon Registry is presented by Pacific Sales Kitchen and Home, a Best Buy company. Pacific Sales is comprised of long time professionals who love design and architecture as much as you do. Which is why it is so fitting that they present this recognition of some of the worlds greatest design talent every month here on Convo By Design. You are going to hear all about hit, right after this. This wraps up another episode of the Convo By Design Icon Registry. A celebration and recognition of a true master in the art of design and the mastery of all that encompasses in the pursuit of making better the lives of those they serve. And, giving back along the way. Thank you, Courtney and congratulations to you and Robert. Some of the things I truly enjoyed were the ideas with regard to your world-class story-telling skills. Your work is exceptional and the branding is masterful. Thanks for listening to Convo By Design. Thank you to my partner sponsors, Pacific Sales Kitchen and Home for presenting the Convo By Design Icon Registry and Convo By Design partner sponsors, TimberTech and Design Hardware. And thank you for taking the time to listen. I couldn’t do this without you, wouldn’t want to. I hope this show helps you stay motivated, inspired and focused so you can rise above the chaos. -CXD

    55 min
  4. OCT 21

    The Ride Along: Part One | 617 | Rolling Through Conversations, Ideas and Inspiration from CEDIA Expo and CIX 2025

    This week, the Convo By Design studio went mobile inside the VW ID.Buzz at CEDIA Expo and Commercial Integrator Expo in Denver—bringing you candid conversations with leaders shaping the future of smart homes, design integration, and resilient technology. From energy resilience to invisible lighting, European design influences to smarter tools, these ride-along interviews capture the pulse of the connected design and integration industry. Join Soundman in the VW ID.Buzz for a road trip packed with insight, innovation, and the people pushing design and technology forward. CEDIA & CIX Overview CEDIA: The global association for home technology pros—advancing smart home, DenverDenverAV, networking, and integrated systems through education and advocacy. CEDIA Expo: The industry’s largest annual gathering with hundreds of exhibitors, demos, and training sessions. Commercial Integrator Expo (CIX): The companion event focusing on commercial AV, IT, and building automation solutions. Designer Resources Pacific Sales Kitchen and Home. Where excellence meets expertise. Design Hardware - A stunning and vast collection of jewelry for the home! TimberTech - Real wood beauty without the upkeep LOME-AI.com, simple, inexpensive, text to video harnessing the power of AI to grow your firm, beautifully. Buzz Delano | Delano Associates & Delano News AdvanceDelano Associates From hi-fi beginnings to decades of consulting and media leadership. Why designers, integrators, and architects must align earlier. The transformation of lighting into an invisible design tool. AI’s role in personalized home automation. Designing smart homes for resilience against wildfires and disasters. Eric Nakkila | Selective DesignSelective Design Bridging European manufacturers with North American design markets. The evolution of CI from intercoms to invisible audio and lighting. European influences: smaller spaces, longer product lifecycles. The rise of hybrid products—speaker-lights, invisible speakers. Tariffs, volatility, and what wireless power means for the future. Joe Piccirilli | RoseWater EnergyRoseWater Energy | CE Pro Masters Profile A 50-year career spanning retail, distribution, and energy resilience. Power quality as the hidden factor behind system failures. RoseWater Hub: surge protection, solar integration, and backup power. Energy systems in safe rooms, healthcare, and aging-in-place design. Why the built environment needs an “engineering mindset.” Andrei Matei | Robbox ToolsRobbox Reinventing power tools with digital intelligence. The touchscreen drill with depth automation. A digital measuring system that replaces multiple tools. Overcoming resistance from traditional tradespeople. The upcoming X-Trail drill and direct-to-consumer strategy. Richard Charschan | AcousticSmart Home Theater InteriorsAcousticSmart Home Theater Interiors Building world-class home theaters for over 30 years. Post-pandemic resurgence of family theater spaces. Regional trends: why Dallas thrives and Houston lags. Dispelling the myth of six-figure-only theaters. Acoustics and music as the soul of immersive theater design. Rushi Kumar | DMF LightingDMF Lighting Lighting’s evolution from incandescent to tunable LED. Warm dim, tunable white, and linear lighting as design tools. Balancing simplicity in control with intelligent systems. AI-driven predictive lighting for elder care and routines. Small, versatile fixtures reshaping design opportunities. Ruslan Polinofsky | DMF LightingDMF Lighting Making lighting tech accessible to designers and integrators. Demystifying with clear, plain-language education.

    1 hr
  5. OCT 14

    Maximalist Visions: Navigating Design, Technology, and Trends Post-Pandemic | 616 | Alex Alonso of Mr. Alex Tate

    Today on the show, Mr. Alex Tate’s, Alex Alonso and I discuss the evolution of interior design, exploring how technology, client expectations, and personal vision shape today’s industry from AI integration to marketing strategies and maximalist design philosophy, this conversation examines how designers adapt to market shifts while staying true to their creative ethos. I thoroughly enjoyed my conversation with Alex for a litany of reasons and I’ll share some of them with you, but first, know this… And, you are going to hear it. Alex is an unapologetic Maximalist. And as we begin to discuss it, you will hear him launch in about the idea of clutter and then demonstrate how it’s not what people say something is but what a talented creative can do with an idea. Listen for that because it was a really fun exchange. Here are some of the other ideas you will hear more about in the following conversation. Designer Resources Pacific Sales Kitchen and Home. Where excellence meets expertise. Design Hardware - A stunning and vast collection of jewelry for the home! TimberTech - Real wood beauty without the upkeep LOME-AI.com, simple, inexpensive, text to video harnessing the power of AI to grow your firm, beautifully. Design Industry Evolution: Discussion on how the past three years reshaped design business approaches, client expectations, and industry trends. Budgets and Client Chemistry: Emphasis on project fit over budget size and navigating increased transparency due to social media. AI and Technology: Exploring AI’s role in speeding processes, educating clients, and enhancing personalized design without compromising creativity. Maintaining Design Vision: Importance of staying true to one’s aesthetic, turning down projects that don’t align, and creating layered, meaningful spaces. Marketing and Brand Strategy: Leveraging SEO, SEM, PR, and controlled distribution to build visibility while maintaining authenticity. Publications and Industry Platforms: Critique of celebrity-driven content and the responsibility of publications to support diverse talent. Trends vs. Thoughtful Design: Conversation on biophilic design in bathrooms and balancing trend adoption with thoughtful creativity. Maximalist Philosophy and Brand Extensions: Exploring potential ventures like curated retail spaces or historical renovation studios, all aligned with layered, maximalist design principles. Ultimately, designers must balance business strategy with creative integrity, embrace technology judiciously, prioritize client alignment, and maintain a clear, authentic brand message. Loved this and I think you will too. It’s coming right up, after this. Thank you, Alex for this Maximalist conversation. Loved it and appreciate the time. Thank you for listening. If you liked this episode, share it with a friend or colleague who loves design and architecture like you do, subscribe to Convo By Design wherever you get your podcasts. And continue the conversation on Instagram @convo x design with an “x”. Keep those emails coming with guest suggestions, show ideas and locations where you’d like to see the show. Convo by design at outlook.com. Thank you to my partner sponsors, TimberTech, The AZEK Company, Pacific Sales, Best Buy, LOME-AI and Design Hardware for supporting the publication of over 650 episodes and over 3,000,000 streams and downloads. These companies support the shelter industry so give them an opportunity on your next project. Thanks again for listening. Until next time, be well, stay focused and rise about the chaos. -CXD

    1h 12m
  6. SEP 30

    Architectural Roots, Jewelry Details, and Lighting Innovation | 614 | Scott Richler of Gabriel Scott and the Triforium on Convo By Design

    When I spoke with Scott Richler, co-founder of Gabriel Scott, I quickly realized his design journey wasn’t linear but layered. With a background in architecture, jewelry and fashion Scott brings that same sense of structure and detail into furniture and lighting design. He explained how the precision of jewelry—where every small move influences the whole—mirrors his architectural training, allowing him to think critically on both macro and micro scales. Lighting was a major theme. Scott and I discussed how LED technology has completely shifted design possibilities, freeing designers from the limitations of older systems. No longer about blasting a room with light, the new approach is about using illumination strategically—whether it’s enhancing a hospitality experience or subtly shaping a residential atmosphere. We also tackled the often-overused labels in design—“modern,” “traditional,” and everything in between. Scott pushed back on the idea of rigid categories, noting that Gabriel Scott’s pieces live comfortably in both sleek penthouses and classic homes. The goal, he said, is timeless versatility, not chasing a label. Scott also opened up about his creative process. His team of artisans develops intricate parts that are refined enough to feel bespoke but adaptable enough to be assembled by everyday people—a kind of design language built for universal assembly. It’s jewelry thinking applied to lighting and furniture. Of course, no conversation about product design is complete without addressing knockoffs. Scott acknowledged the frustration of seeing his work duplicated but emphasized the importance of strong contracts, local representation, and participating in trade shows like Milan Design Week to establish authenticity. We wrapped up talking the Triforium project in Los Angeles, reflecting on how lighting has evolved from mechanical systems in the 1970s to today’s AI-driven adaptability. For Scott, it’s less about chasing technology for its own sake, and more about how design—whether jewelry, furniture, or lighting—creates lasting experiences.  Designer Resources Pacific Sales Kitchen and Home. Where excellence meets expertise. Design Hardware - A stunning and vast collection of jewelry for the home! TimberTech - Real wood beauty without the upkeep LOME-AI.com, simple, inexpensive, text to video harnessing the power of AI to grow your firm, beautifully. And that is where I lost the connection with Scott. He was in Ibiza. And the WI-FI dropped, so I thought it would be fun to conclude this conversation with a brief chat with the founders of the Triforium Project. YACHT, Experimental Pop, and Reimagining the Triforium The Los Angeles-based band YACHT (Young Americans Challenging High Technology) has built its reputation on pushing the boundaries of music, technology, and performance art. Founded by Jona Bechtolt and later joined by Claire L. Evans, YACHT blends electronic pop, punk energy, and conceptual art into a body of work that often doubles as cultural critique. With albums like See Mystery Lights and Chain Tripping—the latter created with the help of AI-generated lyrics and sounds—the band has consistently explored the edges of where music meets innovation. One of their most intriguing projects is their involvement with the Triforium, a massive 1970s public art installation in downtown Los Angeles. Originally envisioned as a “polyphonoptic” sculpture, the Triforium contains 1,494 glass prisms designed to light up in sync with computer-generated music. Despite its futuristic ambitions, technical limitations of the era kept the piece from reaching its full potential, and it was largely dismissed as a failed experiment in civic art. Enter YACHT. Alongside a group of artists and technologists, the band helped spearhead efforts to restore and reinterpret the Triforium for a new generation. They worked on updating its outdated systems with modern technology,

    1h 29m
  7. SEP 23

    Florida Design, Resilience, and the Future of Luxury Interiors | 613 | Renée Gaddis Renee Gaddis Interiors on Convo By Design

    In a wide-ranging conversation, I sat down with Renée Gaddis, founder of Renée Gaddis Interiors, to explore Florida’s distinct design influences, the evolving role of designers in storm-prone regions, and the business of luxury interiors in uncertain times. Speaking from Naples, Florida, Gaddis compared her region’s design sensibilities to other parts of the state, noting a blend of Midwestern, European, and Southern traditions. While many of her clients lean toward transitional or traditional styles, she observed that Miami remains more open to modern aesthetics. Designer Resources Pacific Sales Kitchen and Home. Where excellence meets expertise. Design Hardware - A stunning and vast collection of jewelry for the home! TimberTech - Real wood beauty without the upkeep LOME-AI.com, simple, inexpensive, text to video harnessing the power of AI to grow your firm, beautifully. The discussion turned to real estate trends fueled by the pandemic, which brought an influx of new homeowners to Florida. Gaddis shared how this surge, combined with a major hurricane, reshaped her approach to client selection and project scope. She emphasized her boutique model, strong referral base, and commitment to seamlessly integrating interiors with exteriors to embrace Florida’s indoor-outdoor lifestyle. On the financial side, she addressed rising costs and tariffs that have altered project budgets, leading to value engineering and sourcing U.S.-made products. Gaddis also reflected on the importance of partnerships with trades and vendors, especially during supply chain volatility, while advocating for transparent communication to maintain trust. The conversation also touched on resilient building practices in storm-prone regions. Gaddis highlighted lessons learned from past hurricanes, from identifying flawed hurricane-rated windows to designing with better drainage, elevated platforms, and even safe rooms. Her insights underscored the need for long-term sustainability in luxury projects. Beyond design, Gaddis shared her family’s advocacy journey with the American Heart Association, inspired by her daughter’s early diagnosis and treatment. This personal commitment, alongside her professional expertise, reflects her philosophy that resilience—whether in design or life—is built through experience, adaptability, and care. And you are going to hear the whole story, right after this. Thank you, Renee. Amazing. Loved our chat and appreciate the time. Thank you for listening. If you liked this episode, share it with a friend or colleague who loves design and architecture like you do, subscribe to Convo By Design wherever you get your podcasts. And continue the conversation on Instagram @convo x design with an “x”. Keep those emails coming with guest suggestions, show ideas and locations where you’d like to see the show. Convo by design at outlook.com. Thank you to my partner sponsors, TimberTech, The AZEK Company, Pacific Sales, Best Buy, LOME-AI and Design Hardware for supporting the publication of over 650 episodes and over 3,000,000 streams, downloads and making Convo By Design the longest running podcast of its kind. These companies support the shelter industry so give them an opportunity on your next project. Thanks again for listening. Until next time, be well, stay focused and rise about the chaos. -CXD

    1h 7m
  8. SEP 18

    Martyn Lawrence Bullard | 612 | Our August 2025 Convo By Design Icon Registry Inductee

    Welcome to the Convo By Design Icon Registry episode for the month of July, 2025. This month’s inductee is an icon, for sure, an international luminary and someone who has been as down to earth and kind as he could possibly be. I shouldn’t have to say that. Right? But, that is one of the things that differentiates Martyn Lawrence Bullard from many, really most creatives who have achieved Bullard’s level of success. I sat down with Martyn at the SOHO Home showroom on Melrose Boulevard in West Hollywood right before the 10th anniversary party for Convo By Design. SOHO Home, previously the Rose Tarlow showroom, with it’s storied history and exceptional lighting made for a truly unique experience for me and I hope that is one of the things you pick up in this conversation with the September 2025 inductee of the Convo By Design Icon Registry. The Convo By Design Icon Registry is presented by Pacific Sales Kitchen and Home, a Best Buy company. Pacific Sales is comprised of long time professionals who love design and architecture as much as you do. Which is why it is so fitting that they present this recognition of some of the worlds greatest design talent every month here on Convo By Design.  Designer Resources Pacific Sales Kitchen and Home. Where excellence meets expertise. Design Hardware - A stunning and vast collection of jewelry for the home! TimberTech - Real wood beauty without the upkeep LOME-AI.com, simple, inexpensive, text to video harnessing the power of AI to grow your firm, beautifully. This wraps up another episode of the Convo By Design Icon Registry. A celebration and recognition of a true master in the art of design and the mastery of all that encompasses in the pursuit of making better the lives of those he serves. And, giving back along the way. Thank you, Martyn and congratulations Some of the things I truly enjoyed were the review of your 2019 Legends window and your experience in theater which speaks to your world-class story-telling skills. Thanks for listening to Convo By Design. Thank you to my partner sponsors, Pacific Sales Kitchen and Home for presenting the Convo By Design Icon Registry and Convo By Design partner sponsors, TimberTech and Design Hardware. And thank you for taking the time to listen. I couldn’t do this without you, wouldn’t want to. I hope this show helps you stay motivated, inspired and focused so you can rise above the chaos. -CXD

    44 min
4.8
out of 5
40 Ratings

About

A podcast dedicated to promoting the ideas of architects, artists, designers, tastemakers and those making a difference in the way we live. Design is personal as is a good conversation. Copyright © Fusion Media, Inc. 2013-2025 All rights reserved.

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