4 episodes

The Craft of Campaigns podcast highlights stories and lessons from issue-based action campaigns, beyond one-off mobilizations and single election cycles. Campaigns channel grassroots energy to win concrete victories, build winning coalitions, and topple pillars of power standing in the way of justice. In each episode, we interview organizers about how a campaign unfolded, strategy decisions, and lessons for our current moment.

Craft of Campaigns Training for Change

    • Education
    • 5.0 • 7 Ratings

The Craft of Campaigns podcast highlights stories and lessons from issue-based action campaigns, beyond one-off mobilizations and single election cycles. Campaigns channel grassroots energy to win concrete victories, build winning coalitions, and topple pillars of power standing in the way of justice. In each episode, we interview organizers about how a campaign unfolded, strategy decisions, and lessons for our current moment.

    S1E3: Sasha Wijeyeratne on holding a "hard no" & winning the narrative “on the doors” in the fight against Amazon’s “HQ2”

    S1E3: Sasha Wijeyeratne on holding a "hard no" & winning the narrative “on the doors” in the fight against Amazon’s “HQ2”

    A week after the 2018 midterm election, Amazon announced it would spend over $5 billion – matched by billions in tax breaks from Gov. Andrew Cuomo – to build an East Coast headquarters in a working class neighborhood in Queens, NY. Some of the city’s most influential labor unions enthusiastically supported the deal, along with what looked like most of New York’s political establishment, as did many of the neighborhood’s  working class tenants, initially. And yet over four months, a small coalition of basebuilding organizations stuck to their “hard no”, and derailed the country’s most powerful corporation. 
    In this episode, we’ll hear about deciding not to negotiate (12:02), quickly mapping out their opponents and key leverage points (15:09), countering Amazon’s & Cuomo’s PR machine “on the doors” in Queens (27:17) and being willing to struggle with their own members on the issue (29:15),  how AOC’s recent primary victory influenced their targets “flipping” on Amazon (32:02), the influence of this fight on their current campaign against Innovation Queens (47:40) and learning more deeply the resonance of Bernice Johnson Reagon’s quote, “coalition isn’t home” (49:05). 
    Sasha Wijeyeratne is the Executive Director of CAAAV: Organizing Asian Communities. Most recently, CAAAV kicked Amazon’s headquarters out of Queens, helped pass New York’s historic 2019 rent laws, and is currently fighting for a community-led rezoning that would intervene in speculation and displacement on NYC’s waterfront. Sasha has also been part of various kinds of queer and trans organizing, racial justice organizing and political education projects, including the National Queer Asian Pacific Islander Alliance (NQAPIA), DC Desi Summer (DCDS), No New Jail Coalition in Dane County, Asians for Black Lives and hotpot!.
     
    Check out a writeup on this campaign at our website and at The Forge. This campaign was run by a coalition of many neighborhood-based, city-wide, and state-wide organizations, including CAAAV - Organizing Asian Communities, Desis Rising Up and Moving (DRUM), Central Corona, Queens Neighborhoods United, Make the Road New York, New York Communities for Change, ALIGN, Jews for Racial and Economic Justice, and others.
    Support the showVisit www.trainingforchange.org for workshops and training tools, or to make a donation. Follow us on social media @tfctrains. The Craft of Campaigns podcast is made possible by grassroots donors. We welcome your feedback; if you like these episodes, please consider donating, to keep the show running. This podcast is hosted by Andrew Willis Garcés and produced by Ali Roseberry-Polier.

    • 54 min
    S1E2: Tara Raghuveer on hijacking Kansas City’s elections by being “ruthless” about basebuilding

    S1E2: Tara Raghuveer on hijacking Kansas City’s elections by being “ruthless” about basebuilding

    On Election Day two weeks ago, Missouri was not on the list of states progressives were paying attention to – but it should have been, because it was the site of an unprecedented ballot initiative victory won by a working class tenant union. In this episode, we'll hear about how KC Tenants went from ten people sitting around a borrowed conference room in February 2019, to an organization of 4,300 dues-paying members who have won at least five citywide campaigns that have radically transformed conditions for hundreds of thousands of the city’s renters. We’ll hear about their first campaign to radically reshape the city’s municipal election, without spending a dime on partisan electoral engagement (13:35); the debate inside the organization (42:12) that led to the disruption of 919 eviction hearings in a single month (47:15); how they built a culture of nurturing reflection during the pandemic (52:30); and how “ruthlessness about basebuilding” has helped them succeed. 
    Check out a writeup on this campaign at our website and at The Forge.
    Tara Raghuveer is the Housing Campaign Director at People’s Action. She is also the Founder/Director of KC Tenants, where she organizes poor and working class tenants in Kansas City, and the Kansas City Eviction Project, a multi-year research project on evictions in the Kansas City metro area. 
    Support the showVisit www.trainingforchange.org for workshops and training tools, or to make a donation. Follow us on social media @tfctrains. The Craft of Campaigns podcast is made possible by grassroots donors. We welcome your feedback; if you like these episodes, please consider donating, to keep the show running. This podcast is hosted by Andrew Willis Garcés and produced by Ali Roseberry-Polier.

    • 1 hr 9 min
    S1E1: Neidi Dominguez on “not listening to DC” & embracing disagreement in the fight to win DACA

    S1E1: Neidi Dominguez on “not listening to DC” & embracing disagreement in the fight to win DACA

    In this episode, you'll hear an inside account of the campaign to win Deferred Action for Childhood Arrivals, which today protects nearly a million immigrants from deportation and gives them the right to be legally employed, beginning with the fight to win undocumented student protections in California that came before the Dream Act and DACA (11:04), the decision to separate the campaign to win protections for immigrants brought as children from a broader legislative campaign that caused "all hell to break loose" inside the immigrant rights movement (23:37), using "inside" and "outside" strategies to force the Obama Administration's hand (33:26), and how leaning into disagreement ultimately helped organizers stay focused and win their campaign (28:28).

    Neidi Dominguez is the Executive Director of Unemployed Workers United (UWU), a movement project to organize precarious and jobless workers. Neidi is a national immigrant and worker's rights activist, and organizer. Most recently she was the National States Deputy Director of the U.S. Senator Bernie Sanders 2020 presidential campaign, and previously worked for multiple labor unions, and in Los Angeles, was co-director of the CLEAN Carwash campaign that successfully unionized hundreds of workers in the country. Formerly undocumented herself, Neidi was a central leader in the campaign to win Deferred Action for Childhood Arrivals (DACA).
    Check out a writeup on this campaign at our website and at The Forge: https://forgeorganizing.org/article/lessons-campaign-win-daca.


    Support the showVisit www.trainingforchange.org for workshops and training tools, or to make a donation. Follow us on social media @tfctrains. The Craft of Campaigns podcast is made possible by grassroots donors. We welcome your feedback; if you like these episodes, please consider donating, to keep the show running. This podcast is hosted by Andrew Willis Garcés and produced by Ali Roseberry-Polier.

    • 59 min
    Season One Trailer

    Season One Trailer

    Welcome to the Craft of Campaigns, a new podcast from Training for Change. In this podcast, we go behind the headlines and hashtags, inviting movement storytellers to share lessons from social justice campaigns. In each episode, we'll explore one campaign, through firsthand interviews, for key lessons, principles, and practices for organizers today. Subscribe today so you don't miss our first episode, coming November 15, 2022.


    Support the showVisit www.trainingforchange.org for workshops and training tools, or to make a donation. Follow us on social media @tfctrains. The Craft of Campaigns podcast is made possible by grassroots donors. We welcome your feedback; if you like these episodes, please consider donating, to keep the show running. This podcast is hosted by Andrew Willis Garcés and produced by Ali Roseberry-Polier.

    • 8 min

Customer Reviews

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