Creatives On Fire® Podcast | Online Business Growth Strategies

Melanie Ferguson
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Creatives On Fire® Podcast | Online Business Growth Strategies

The Go-To Podcast for Content Creators Who Want to Grow & Monetize their Online Business! Hey, Hey my friend ~ Welcome to Creatives on Fire®! Are you lost when it comes to creating content that both grows your audience and makes you money? Do you stay awake at night wondering how to make more money without the constant hustle? Wish you had more time and margin in your life? Well, hey, I’m Melanie Ferguson, a six-figure blog owner who’s made many mistakes and felt the crushing weight and pressure of trying to do it all, growing my blog and social media to hundreds of thousands of followers, only to look up and have very little to no money to show for it. Once I put a few key systems and strategies into place, everything changed for me. All of a sudden, I began to see consistent growth, I started making real money and had more time to do the things I want to do. Wanna learn how I did it? In this podcast, you will learn how to: -＞ Grow your audience without having to be on social media 24/7. -＞ How to put proven systems in place to explode your online business growth. -＞ How to make money online in multiple ways turning your audience into paying customers! If you're ready, then grab your favorite notebook and pen. I’m about to show you how to take your online business to the next level and leave the overwhelm behind. Let’s G-O! Some weeks I’ll share valuable bite-sized trainings you can implement right away; while other weeks we will learn from successful content creators who are on fire in their businesses. Get ready to get your binge on! Next Steps: Grab your 2025 Content Planner: https://www.creativesonfirepodcast.com/planner

  1. HÁ 4 DIAS

    How to Make Bank With Your Blog in 2025

    Imagine this: your blog covers all your holiday expenses—decorations, meals, gifts, and even travel. Sounds like a dream, right? It doesn’t have to be. With the right strategies, your online business can not only sustain itself but also thrive, covering your lifestyle expenses and more. In this episode, we’re diving into the three pillars that can transform your blog and set you on a path to success: consistency, conversion, and confidence. Plus, I’ll introduce you to Fuel, an upcoming mastermind group for bloggers ready to grow and scale their businesses together. Grab your FREE List of Freedom Declarations in the episode show notes linked below. https://creativesonfirepodcast.com/episode175 Introducing Fuel: Your Mastermind for 2025 Success If you’re ready to: Stay consistent with your content creation. Build a conversion-focused content strategy. Cultivate the confidence to share your business with clarity and conviction. Then Fuel is for you! This exclusive mastermind group will provide monthly coaching, accountability, and peer support to help you achieve your blogging goals. Join the Waitlist: Be among the first to know when Fuel opens. Add your name here and let’s make 2025 your breakthrough year! Success isn’t reserved for a select few—it’s achievable for anyone willing to show up consistently, craft purposeful content, and approach their business with confidence. Let’s work smarter, not harder, and create a blogging business that supports the life you’ve always dreamed of. Share your favorite freedom declaration in the comments below. Links Mentioned in the Episode: Get on the FUEL Waitlist HERE You can GO HERE to subscribe and review (On mobile, scroll down past the episodes to "Ratings & Reviews" section, tap the stars, then scroll down to "Write a Review") 2025 Content Planner for Content Creators Free Guide: Start Your Online Business Today Until next time, stay creative! SUBSCRIBE AND REVIEW I am honored to share a new Blogging Creative on Fire each week on the podcast to bring you inspiration, behind-the-scenes secrets, and quality tips. I hope it is truly helpful for you. One of the best ways you can bless me in return is to subscribe to the show and leave a review. By subscribing, you allow each episode to be downloaded straight to your phone which helps the download numbers and ensures you never miss an episode. And when you leave a review, you help show others the value of what we provide! You can GO HERE to subscribe and review (On mobile, scroll down past the episodes to "Ratings & Reviews" section, tap the stars, then scroll down to "Write a Review")

    11min

  2. 16 DE DEZ.

    Unlocking Dream Brand Partnerships: Insider Tips with Justin Moore

    Are you ready to take your blog or content creation to the next level with dream brand partnerships? In this episode, I had the privilege of chatting with Justin Moore, founder of Creator Wizard and author of the upcoming book Sponsor Magnet. Justin specializes in helping creators like you find, negotiate, and secure brand partnerships that align with your platform and audience. If you’ve ever struggled with pricing, pitching, or finding the right brands to work with, this conversation is a goldmine of insights. https://creativesonfirepodcast.com/episode174 Key Takeaways from the Episode 1. Shift the Power Dynamic Many creators feel like they’re at the mercy of brands, but Justin flips that mindset. Brands need your audience and influence just as much as you need their support. Approach partnerships as a meeting of equals. Tip: Avoid settling for “free product” collaborations. Your time, influence, and platform are valuable—charge accordingly. 2. The Art of Negotiation Justin emphasizes the importance of avoiding pre-set pricing in media kits. Every brand partnership is unique, so tailor your pricing based on the brand’s objectives. Justin’s Framework: When asked for your pricing, respond with: “Before I provide rates, can you share your goals and what success would look like for this campaign?” Follow up with a customized proposal offering multiple packages at different price points. Pro Tip: Lean into the silence during negotiations—it’s often where the magic happens! 3. The Value of Audience Insights Your audience is your greatest asset in pitching brands. Justin suggests conducting a psychographic survey to learn more about their preferences, habits, and challenges. Why It Works: It highlights brands that resonate with your audience. It positions you as the perfect partner because you can show brands exactly how your audience aligns with their target customers. 4. Create a Pitching Habit Don’t wait for brands to come to you. Justin stresses the importance of proactively pitching brands you love. How to Start: Dedicate time weekly to reaching out to brands and following up on previous pitches. Nurture relationships by sharing relevant articles, insights, or campaign ideas. Build a “sales pipeline” of potential opportunities to keep the income flowing. 5. Understand Brand Vetting Brands do their homework before reaching out. Ensure your blog and social profiles: Clearly show that you work with brands. Have updated contact information (include email addresses in plain text on social bios). Consistently align with your niche and brand voice. Justin’s New Book: Sponsor Magnet Launching on January 21, 2025, Justin’s book is packed with actionable strategies to: Attract dream brand partnerships. Price your services effectively. Execute partnerships seamlessly. Pre-order now at sponsormagnet.com and gain access to exclusive bonuses like sponsorship trackers, negotiation scripts, and more! How to Work with Justin Justin offers several ways to level up your brand partnerships: Brand Deal Wizard – A course designed to teach you the ins and outs of sponsorships. Wizards Guild – A coaching program where you can get expert advice on pricing, pitches, and proposals. Learn more at Creator Wizard. Links Mentioned in the Episode: You can GO HERE to subscribe and review (On mobile, scroll down past the episodes to "Ratings & Reviews" section, tap the stars, then scroll down to "Write a Review") 2025 Content Planner for Content Creators Free Guide: Start Your Online Business Today SUBSCRIBE AND REVIEW I am honored to share a new Blogging Creative on Fire each week on the podcast to bring you inspiration, behind-the-scenes secrets, and quality tips. I hope it is truly helpful for you. One of the best ways you can bless me in return is to subscribe to the show and leave a review. By subscribing, you allow each episode to be downloaded straight to your phone which helps the download numbers and ensures you never miss an episode. And when you leave a review, you help show others the value of what we provide! You can GO HERE to subscribe and review (On mobile, scroll down past the episodes to "Ratings & Reviews" section, tap the stars, then scroll down to "Write a Review")

    23min

  3. 9 DE DEZ.

    Why Content Creators Are Quitting & How to Stay in the Game

    As the year winds down, it’s a tough time for content creators. Many are quitting, but in this episode, we’ll tackle why that’s happening and how to fix it. From refining your niche to staying consistent and avoiding content burnout, this episode is packed with actionable strategies to help you keep going strong. https://creativesonfirepodcast.com/episode173 Key Takeaways: Get Clear on Your Niche Lack of focus is a top reason creators quit. Having a clear niche simplifies content creation and attracts the right audience. Use the free resource, Pinpoint Your Passion, to narrow down your interests, identify your strengths, and find your field of favor. [Link in show notes.] Example: Kelly Radcliff niched down to zinnias and saw massive growth, building an Instagram following of 250,000+. Commit to Consistency Consistency builds trust and interest, two keys to audience growth. Define what consistency looks like for you—weekly blog posts, daily social media updates, or monthly newsletters. Apply consistency to your marketing strategy. Use three to five SEO keywords repeatedly across your content and branding to drive traffic and build familiarity. Avoid Content Fade Content fade, or burnout from constant content creation, is a major obstacle for creators. Focus on creating impactful content that resonates with your audience, not just churning out posts to "throw spaghetti at the wall." Don’t get lost “in the weeds” of endless editing and overthinking. Aim for "good enough" content and prioritize getting it out there. Pro Tip: Perfect is the enemy of progress. Set limits on editing time and prioritize consistency over perfection. Your audience cares more about how you make them feel than every detail of your content. Call to Action: Get Focused: Download Pinpoint Your Passion to find your perfect niche. Stay Connected: Leave a review on the podcast to support the show and share your thoughts. It’s Melanie’s "birthmas" wish! You can GO HERE to subscribe and review (On mobile, scroll down past the episodes to "Ratings & Reviews" section, tap the stars, then scroll down to "Write a Review") This episode is your reminder to simplify, stay consistent, and avoid burnout. You’ve got this—don’t let content fade win! Tune in now for inspiration and actionable advice. learn how these tools can revolutionize your workflow and help you monetize more effectively. Links Mentioned in the Episode: PINPOINT YOUR PASSION 138 | Viral on Instagram: New Account Strategy with Amy Sadler and Kelly Radcliff You can GO HERE to subscribe and review (On mobile, scroll down past the episodes to "Ratings & Reviews" section, tap the stars, then scroll down to "Write a Review") 2025 Content Planner for Content Creators Free Guide: Start Your Online Business Today   Until next time, stay creative! SUBSCRIBE AND REVIEW I am honored to share a new Blogging Creative on Fire each week on the podcast to bring you inspiration, behind-the-scenes secrets, and quality tips. I hope it is truly helpful for you. One of the best ways you can bless me in return is to subscribe to the show and leave a review. By subscribing, you allow each episode to be downloaded straight to your phone which helps the download numbers and ensures you never miss an episode. And when you leave a review, you help show others the value of what we provide! You can GO HERE to subscribe and review (On mobile, scroll down past the episodes to "Ratings & Reviews" section, tap the stars, then scroll down to "Write a Review")

    14min

  4. 2 DE DEZ.

    Content Goblin & Game-Changing Tools Every Blogger Needs with John Ward

    In this episode, we sit down with John Ward, a seasoned creator of tools designed to help bloggers and content creators monetize their platforms efficiently. Jonathan shares his latest innovations, including Post Magic, Journey Explorer, and the groundbreaking Content Goblin. https://creativesonfirepodcast.com/episode172 Key Takeaways: Post Magic: Captivate and Engage on Facebook A tool designed to create eye-catching, screen-dominating collage-style posts for Facebook. Perfect for announcements, prompts, or engaging posts that stand out and drive interaction. Easy-to-use and optimized for mobile, making it a must-have for boosting Facebook engagement. Journey Explorer: Discover Monetizable Niches Track and analyze websites approved for programs like Journey by Mediavine. Use this tool to explore niche ideas, assess competition, and identify trends in successful blogs. A valuable resource for finding inspiration and understanding what works in monetized blogging. Content Goblin: AI-Powered Content Creation Automates the creation of listicles and social media content with AI-generated images and descriptions. Integrates seamlessly with WordPress, allowing direct publishing to your blog. Saves time spent on platforms like MidJourney and ChatGPT, enabling creators to focus on scaling their content. Links Mentioned in the Episode Content Goblin (aff link) is John's game-changing tool! 153 | Niche Blogging: How It Started vs. How It’s Going 162 | How I Got My Second Site Accepted to Journey by Mediavine: Niche Blogging Update 165 | Why is No One Talking About MidJourney for Our Blogs? 2025 Content Planner for Content Creators Free Guide: Start Your Online Business Today Until next time, stay creative! SUBSCRIBE AND REVIEW I am honored to share a new Blogging Creative on Fire each week on the podcast to bring you inspiration, behind-the-scenes secrets, and quality tips. I hope it is truly helpful for you. One of the best ways you can bless me in return is to subscribe to the show and leave a review. By subscribing, you allow each episode to be downloaded straight to your phone which helps the download numbers and ensures you never miss an episode. And when you leave a review, you help show others the value of what we provide! You can GO HERE to subscribe and review

    16min

  5. 25 DE NOV.

    Master Pinterest Traffic with Tony Hill: Tips for Bloggers

    In this episode, we’re joined by Pinterest expert Tony Hill, who shares insider tips on how bloggers can use Pinterest to drive traffic, boost revenue, and stay ahead of the ever-changing online landscape. Whether you’re new to Pinterest or looking to level up, Tony Hill’s insights in this rare interview are invaluable! https://creativesonfirepodcast.com/episode171 Key Takeaways: Why Pinterest is a Goldmine for Bloggers: Pinterest offers higher ad RPMs compared to Google traffic, meaning you can earn more with less traffic. The platform allows multiple opportunities for exposure compared to Google’s rigid rankings. Pinterest appeals to users looking for inspiration and ideas, making it an ideal platform for bloggers in DIY, food, and lifestyle niches. Practical Tips for Pinterest Success: Understand the Platform: Spend time using Pinterest as a user to see trends, pin designs, and popular topics. Create Inspiring Content: Focus on topics that inspire action—like recipes, home projects, or visual ideas. Use Tools like Pinclicks: Tony’s tool helps identify trending keywords and top-performing pin designs in your niche. Strategies for Bloggers Pivoting to Pinterest: Consider adding Pinterest-specific content to your current blog rather than starting a new one. Use a no-index strategy for posts targeted at Pinterest to protect your Google rankings. Embrace AI for content creation, but focus on making visually engaging, actionable posts that resonate with Pinterest’s audience. The Future of Pinterest: Pinterest’s user base continues to grow, especially among younger audiences like Gen Z. Its focus on inspiration and planning makes it a sustainable platform for bloggers looking to diversify traffic sources. Links Mentioned in the Episode: Pinclicks: Analyze trending Pinterest keywords and top-performing pins to optimize your strategy. PINPOINT Traffic Course: Learn all the latest essentials for winning at Pinterest. Free Pinterest Tool: Get Tony’s free tool to see if your site or idea is a good fit for the platform. PinTalk: Listen in as Tony and Carly chat about the latest on Pinterest. Carly Campbell's Episode:  113 | How to Use Pinterest to Grow Your Online Business with Carly Campbell 2025 Content Planner for Content Creators Free Guide: Start Your Online Business Today SUBSCRIBE AND REVIEW I am honored to share a new Blogging Creative on Fire each week on the podcast to bring you inspiration, behind-the-scenes secrets, and quality tips. I hope it is truly helpful for you. One of the best ways you can bless me in return is to subscribe to the show and leave a review. By subscribing, you allow each episode to be downloaded straight to your phone which helps the download numbers and ensures you never miss an episode. And when you leave a review, you help show others the value of what we provide!  You can GO HERE to subscribe and review

    20min

  6. 18 DE NOV.

    A-H-A Method to Making Money Online

    In this episode, I'm sharing a simple yet powerful method for making money online—my A-H-A Method! Whether you’re feeling overwhelmed by juggling multiple income streams or just getting started, this approach helps you focus, streamline, and succeed. https://creativesonfirepodcast.com/episode170 What Does A-H-A Stand For? A: Attract Use your content to draw in your ideal audience. Whether through organic social media, email, live video, or ads, this step sets the foundation for connecting with the right people. H: Host Nurture your audience by hosting them somewhere meaningful. Think tutorials, blog posts, webinars, or live events. Build trust by serving them valuable, free content that helps solve their problems. Over time, you can even automate this step to keep the momentum going. A: Ask Once your audience knows, likes, and trusts you, it’s time to ask! Offer them a product, a service, an affiliate link, or any action that supports your business goals. Why This Works By focusing on one thing at a time, the A-H-A Method helps you master each step before expanding to other income streams. It’s a simple process you can repeat and scale to achieve your financial goals. Bonus Tip: Plan for success with the 2025 Content Planner! It’s a tool designed to help you map out your content for the entire year, aligning your A-H-A steps with actionable goals. Links Mentioned in the Episode: 2025 Content Planner for Content Creators Free Guide: Start Your Online Business Today This holiday season, take some time to gift yourself clarity and focus. With the A-H-A Method, you’ll be saying “aha!” all year long as you watch your business grow. Tune in to the episode for a full breakdown and tips on how to implement this in your online business. Until next time, stay creative! SUBSCRIBE AND REVIEW I am honored to share a new Blogging Creative on Fire each week on the podcast to bring you inspiration, behind-the-scenes secrets, and quality tips. I hope it is truly helpful for you. One of the best ways you can bless me in return is to subscribe to the show and leave a review. By subscribing, you allow each episode to be downloaded straight to your phone which helps the download numbers and ensures you never miss an episode. And when you leave a review, you help show others the value of what we provide! You can GO HERE to subscribe and review

    6min

  7. 11 DE NOV.

    Jillian Leslie on Turning Followers into Customers with Simple Digital Products

    In this episode, we welcome Jillian Leslie, founder of Catch My Party and Milo Tree, to share strategies for bloggers and online entrepreneurs looking to diversify and grow. Jillian discusses her journey in blogging, the power of digital products, and how simple tools can help you start and scale your business. https://creativesonfirepodcast.com/episode169 Key Takeaways: Create Real Connections with Your Audience Jillian emphasizes building genuine relationships over just growing numbers. Use a welcoming popup to convert site traffic into followers, creating an engaged audience who values your content. Start Small with Digital Products Avoid starting with complex projects like full courses. Instead, begin with simple digital products, like an ebook or a paid workshop, to test interest. Jillian’s tool, Milo Tree Cart, makes it easy to sell memberships, subscriptions, and digital downloads without complicated tech. Use AI and Tools to Simplify Content Creation Jillian shares a free guide with 13 AI prompts to help you create an ebook from start to finish. With AI tools like ChatGPT and design help from Canva, creating and selling digital products has never been easier. Why It Matters: As we move into 2024, it’s important to pivot from traditional content creation focused on SEO to building a community around you and your brand. Leveraging small digital products allows bloggers to diversify income streams and stay relevant in a competitive landscape. Tune in and learn how to make real connections and turn your audience into loyal customers! Remember, no one is you, and that’s your superpower! Links and resources mentioned during this episode: Want to get started on your first digital product? Grab Jillian’s free AI ebook prompts guide at milotree.com/ebookprompts, and reach out to Jillian on Instagram @milotree for more guidance! Free Guide: How to Start a Blog 2025 Content Planner is HERE! SUBSCRIBE AND REVIEW I am honored to share a new Blogging Creative on Fire each week on the podcast to bring you inspiration, behind-the-scenes secrets, and quality tips. I hope it is truly helpful for you. One of the best ways you can bless me in return is to subscribe to the show and leave a review. By subscribing, you allow each episode to be downloaded straight to your phone which helps the download numbers and ensures you never miss an episode. And when you leave a review, you help show others the value of what we provide! You can GO HERE to subscribe and review

    17min

  8. 4 DE NOV.

    Unlock Google’s Secrets with Google Expert Maria Duron: Build Trust, Boost Visibility, and Grow Your Audience

    In this episode, we welcome marketing expert and official Google expert and trainer Maria Elena Duron, who shares invaluable insights into how bloggers and content creators can boost visibility and build audience trust using Google tools. https://creativesonfirepodcast.com/episode168 Key Points: Optimize with Google Tools to Build Trust Google puts extra trust in content creators who utilize its tools, like Google Analytics, Google Search Console, and Google Business Profile. Ensure consistency across these tools to increase Google’s confidence in your content, improving your chances of appearing in top search results. Prioritize Content Quality and Reader Relevance Write for your audience by addressing their key questions and challenges. Use Google Search Console to see which keywords and questions are leading people to your blog, so you can create more content that truly resonates with readers. Speed and Security Matter A secure and fast-loading site (especially on mobile) is crucial; Google rewards these factors in search rankings. Consider using tools like Google Tag Manager to offload heavy plugins and improve site performance. Why It Matters: Building trust and focusing on relevant, valuable content creates a foundation for strong SEO and a loyal audience, increasing organic reach over time. Listen in and take your blogging visibility to the next level! New to blogging or looking for a refresh? Visit CreativesOnFirePodcast.com/start to get started. Remember, no one is you, and that’s your superpower! Links and resources mentioned during this episode: 164 | The Achieve Conference 2024 Connect with Maria on Instagram @MarketingCoachMaria or LinkedIn, and visit her website, KLIbrand.com, for free webinars and community support. Free Guide: How to Start a Blog 2025 Content Planner is HERE! SUBSCRIBE AND REVIEW I am honored to share a new Blogging Creative on Fire each week on the podcast to bring you inspiration, behind-the-scenes secrets, and quality tips. I hope it is truly helpful for you. One of the best ways you can bless me in return is to subscribe to the show and leave a review. By subscribing, you allow each episode to be downloaded straight to your phone which helps the download numbers and ensures you never miss an episode. And when you leave a review, you help show others the value of what we provide! You can GO HERE to subscribe and review

    30min
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The Go-To Podcast for Content Creators Who Want to Grow & Monetize their Online Business! Hey, Hey my friend ~ Welcome to Creatives on Fire®! Are you lost when it comes to creating content that both grows your audience and makes you money? Do you stay awake at night wondering how to make more money without the constant hustle? Wish you had more time and margin in your life? Well, hey, I’m Melanie Ferguson, a six-figure blog owner who’s made many mistakes and felt the crushing weight and pressure of trying to do it all, growing my blog and social media to hundreds of thousands of followers, only to look up and have very little to no money to show for it. Once I put a few key systems and strategies into place, everything changed for me. All of a sudden, I began to see consistent growth, I started making real money and had more time to do the things I want to do. Wanna learn how I did it? In this podcast, you will learn how to: -＞ Grow your audience without having to be on social media 24/7. -＞ How to put proven systems in place to explode your online business growth. -＞ How to make money online in multiple ways turning your audience into paying customers! If you're ready, then grab your favorite notebook and pen. I’m about to show you how to take your online business to the next level and leave the overwhelm behind. Let’s G-O! Some weeks I’ll share valuable bite-sized trainings you can implement right away; while other weeks we will learn from successful content creators who are on fire in their businesses. Get ready to get your binge on! Next Steps: Grab your 2025 Content Planner: https://www.creativesonfirepodcast.com/planner

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