Cultivating an Uncommon Mindset

2 Regular Guys Talking Decoration and Personalization

Join us this week as we sit down with Matthew Woodhouse to explore the fascinating journey of dye sublimation over the past two decades. From the early days of the Express Green Machine and Epson 3000 to today’s advanced technology, we’ll dive into how the industry has evolved and what changes have shaped the way we approach sublimation. Plus, we’ll take a look into the future to discuss where sublimation may be headed and what decorators can expect in the coming years.

Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. 2 Regular Guys was not created for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will improve your business and our industry. Take a look at our incredible weekly guest list, and you’ll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening!

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News

If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News.”

Dad Joke

Terry: What do vegetarian zombies eat?

Graaaaains!

Uncommon Mindset

Terry: {Any banter to open up the show} Why is this concept of the Uncommon Mindset so important to you? 

  • The success I have seen in my career has evolved from thinking differently. Finding solutions is a superpower of mine. We see a lot of creativity in this industry, and mine shows up as problem-solving. 
  • Being a successful business requires thinking differently. Our society is set up to build someone else’s dream. 
  • Having an uncommon mindset leads to success. 

Terry: Why does that lead to success?

  • Common statistics – Can look at lots of places for stats on small business success. None of them paint a pretty picture. Data from the US Government’s Small Business Administration says that almost 50% / half of small businesses don’t last past 5 years.
  • Their data said there are 33.3 million small businesses in the United States, which means over 16 million business owners will become victims of the common mindset. This is made even worse as the number of new small businesses has doubled since 1982.
  • The longer they push through that common mindset, SBA says that 70% fail/quit before year 10, and most due to cash flow. They are making sales but can’t maintain due to the common mindset.
  • If we want uncommon results and if we want to beat these stats we need an uncommon business. Therefore an uncommon mindset leads to uncommon success, uncommon fulfillment, and an uncommon business.
  • I have made it my mission to share the FUNdamentals and support business owners past the common challenges, like finding new customers, pricing their products, managing their time, and overcoming overwhelm so they end up with Uncommon Outcomes

Terry: How does this work for a business owner to adopt this different way of thinking about their challenges?

  • Good question. Yes, the rubber needs to meet the road otherwise I just have a good theory right?
  • I have polled people that I have been able to share the FUN

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