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Credit Union Rock Stars are typically known for their selflessness and dedication to others. Sheri Szemplinski and Arnessa Belin are no exceptions. Sheri Szemplinski, operations administrator for the business operations team in commercial banking at $2.3 billion asset CAP COM Federal Credit Union in Albany, N.Y., has committed her legacy to volunteer work, both at the credit union and in her personal life. Arnessa Belin, call center supervisor at $28 billion asset BECU in Tukwila, Wash., has found that a career in cooperative financial services allows her to express herself while creating change within her workplace and community. They’re among 31 credit union leaders named as 2021 Credit Union Rock Stars by Credit Union Magazine. Sponsored by Fiserv, the Credit Union Rock Stars program recognizes outstanding credit union professionals and volunteers from a wide range of disciplines for their exceptional creativity, innovation, and passion.
Sponsored: Branch security
The credit union industry has seen extraordinary evolution in the last 18 months. In addition to shifts in technology and member service practices, the branch environment has also undergone significant changes. Credit unions must consider new points of vulnerability as they continue to drive more efficient operational processes. This episode of the CUNA News Podcast features Kevin Mullins, vice president of emerging markets at 3SI. Mullins outlines best practices for preventing crime, protecting front-line employees, and navigating other aspects of physical safety in credit union branches. He also explains how to continue serving member needs in a challenging labor market—and much more.
Sponsored: Improving member and loan acquisition
Jeff Moss divulges the secret to member and loan acquisition in three words: Make it easy. “You have to make those experiences incredibly simple and be readily available to help people through those processes,” says Moss, area vice president, financial institutions, for Podium. It all boils down to convenience, he says, no matter what part of the transaction the member is in. In this episode of the CUNA News Podcast, sponsored by Podium, Moss examines how to spur growth through member and loan acquisition, challenges in doing so, how to optimize the member journey, lessons from other industries, and more.
If there’s no education like adversity, Steve Schmitz and Eric Bruen should receive advanced degrees. Schmitz, president/CEO of $1 billion asset First Community Credit Union in Jamestown, N.D., and Bruen, president/CEO at $60 million asset Desert Valleys Federal Credit Union in Ridgecrest, Calif., led their institutions through dire financial straits and learned many useful lessons along the way. In this episode of the CUNA News Podcast, Schmitz and Bruen take us through how they tackled tough times and rejuvenated their credit unions. They’re among 31 credit union leaders named as 2021 Credit Union Rock Stars by Credit Union Magazine. Sponsored by Fiserv, the Credit Union Rock Stars program recognizes outstanding credit union professionals and volunteers from a wide range of disciplines for their exceptional creativity, innovation, and passion.
Sponsored: Growth-driven marketing
When credit unions think about ways to drive growth, marketing may not be the first thing that comes to mind. But marketing shows enormous potential in this area. If marketing integrates well with the rest of the credit union, it ensures that goals and messages are clearly understood across departments and communicated to members. This episode of the CUNA News Podcast features James Gilbert, head of marketing at CRMNext. Gilbert says that marketing needs to be the communication channel for every function of the credit union to break down siloes between departments and effectively reach members. He also emphasizes the importance of personalization and data, the roles of contact center representatives and tellers in engaging with members, and more.
Sponsored: Payment modernization
Financial institutions, businesses, and government agencies use the Federal Reserve’s Fedwire system to transfer vast sums of money. Currently, the Federal Reserve is modernizing its systems by embracing a new standard for message formats and expanding the settlement windows for wires. However, many current systems used by credit unions are incompatible with these changes. This episode of the CUNA News Podcast features Carl Robinson, senior vice president of payments at Alacriti. He breaks down the most significant changes the Federal Reserve is making, the actions credit unions should take to prepare, and the benefits to credit unions of updating their payment solutions.
Please make the podcast more conversational and less question and answer. The host should be having a conversation with the guest and not just reading off questions! This is an interesting podcast but I cringe every time he host awkwardly asks a question with no follow up to what the guest just went on about