Dave Edwards - The Handshake ROI

Dave Edwards is currently EVP of Growth at R3, a global marketing consultancy. Our hosts, Mat Zucker and Josh Boaz, learn about Dave's career starting at Milton Samuels Advertising to 14 years at powerhouse R/GA and ultimately at R3. They also talk about his alter ego "Weather Edwards" which he explains as a goofball bit that weaved its way into his career. Dave has lots to share about career choices, what it takes to thrive in business development, being kind & optimistic, why he always asks two questions, and how to succeed at conferences (“The Handshake ROI”). Plus, he gives a special thank you note to his long-time colleague and friend Vin Farrell (and sneaks in a second one to his wife, Nomi!). Tune in for some great lessons, stories and laughs.

In this Episode
0:00 - Dave's Start at Milton Samuels & Andersen & Lembke
6:53 - Going to Ogilvy
9:31 - Lessons in Making Changes
13:15 - Growing with R/GA
15:54 - Staying Relevant
20:03 - Skills He Learned
22:16 - Business Development vs. Sales
24:43 - Weather Edwards
28:22 - Handshake ROI at Conferences
30:50 - Thank You Note
33:33 - Top Picks

Links Mentioned
The Innovators: How a Group of Hackers, Geniuses, and Geeks Created the Digital Revolution by Walter Isaacson
Homesick for Another World: Stories by Ottessa Moshhfegh
Journey of Humanity: The Origins of Wealth and Inequality by Oded Galor
Weather Edwards on Instagram
Dave Edwards on LinkedIn

Subscribe to never miss a show! Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet. For more information or to nominate a guest, please visit rising-podcast.com or email us at marketing@directagents.com. Original theme music created by Movers + Shakers.