Dental Marketing Goat

Gary Bird
  • 5.0 (3)
  • MARKETING
  • UPDATED WEEKLY
Dental Marketing Goat

Welcome to the Dental Marketing Goat Podcast, where we discuss proven dental marketing strategies that consistently attract predictable new patient flow to your practice.Whether you're a solo practitioner or part of a larger group, we'll provide valuable insights and actionable tips to help your dental practice thrive.Tune in as we explore the latest trends and techniques in dental marketing and how you can use them to drive predictable, sustained growth for your business. 

  1. 2D AGO

    #188 11 Ways Dentists Self-Sabotage Growth: #4 – No KPIs, No Accountability, No Growth

    In this episode of Dental Marketing GOAT, host Gary Bird dives into one of the biggest growth killers in dentistry: not holding your team accountable to clear KPIs and repeatable processes. Learn why most dental practices think they convert well over the phone—but the data tells a different story. Gary breaks down the systems, scripting, and leadership skills dentists need to actually grow their practice and stop self-sabotaging. If you're missing calls, struggling with front desk conversions, or avoiding tough team conversations, this episode is for you. Discover actionable dental marketing strategies and proven practice growth frameworks that drive real ROI. Comment below for access to the free dental KPI training Gary mentions. Connect with our Host, Gary Bird, Here ⤵️ SMC: https://smcnational.com/ Personal: https://thegarybird.com 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy *85% of DSO Academy students would recommend it to a friend! ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. ➡️Want to see how SMC can help you grow? 📅Book a call here:➡️https://smcnational.com 🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    6 min

  2. JUL 4

    # 187 11 Ways Dentists Self-Sabotage Growth: #3 – How a Rude Front Desk Is Chasing Away Profits

    In this episode, dental growth expert Gary Bird exposes the third way dentists unknowingly self-sabotage their practices: rude front desk behavior that drives away new patients. Discover how untrained dental teams are "weeding out" the very patients you need to grow, simply by mishandling calls or giving the wrong first impression. We’ll also recap the first two self-sabotage mistakes—poor phone scripting and misunderstanding strategic pricing—and dive deep into how these issues compound. Learn why missed calls, poor customer service, and bad communication cost dental offices thousands in lost revenue. If you're serious about growing your dental practice, you can’t afford to ignore this episode. Watch now to access free dental team training resources and fix this hidden growth killer. Connect with our Host, Gary Bird, Here ⤵️ SMC: https://smcnational.com/ Personal: https://thegarybird.com 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy *85% of DSO Academy students would recommend it to a friend! ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. ➡️Want to see how SMC can help you grow? 📅Book a call here:➡️https://smcnational.com 🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    6 min

  3. JUL 2

    #186 11 Ways Dentists Self-Sabotage Growth: #2 – Why Raising Your Cleaning Fees Is Hurting Your Practice

    In this episode, Gary Bird breaks down how dentists unknowingly self-sabotage dental practice growth by misunderstanding pricing strategies. Discover why using loss leaders—not coupons—is one of the most powerful ways to attract high-quality dental patients and grow your practice. Gary shares real-life dental marketing mistakes and how they can stall your success, even when new patient numbers are rising. Learn how to strategically price dental cleanings and services to increase patient volume and profitability. If you want to grow your dental practice, attract better patients, and stop common dental business mistakes, this series is for you. Follow along to uncover the 11 hidden ways dentists block their own growth. Connect with our Host, Gary Bird, Here ⤵️ SMC: https://smcnational.com/ Personal: https://thegarybird.com 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy *85% of DSO Academy students would recommend it to a friend! ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. ➡️Want to see how SMC can help you grow? 📅Book a call here:➡️https://smcnational.com 🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    9 min

  4. JUN 30

    #185 11 Ways Dentists Self-Sabotage Growth: #1 - Why Your Team’s Price Blunders are Costing You

    In this episode, Gary Bird shares the 11 ways dentists self-sabotage dental practice growth and how to fix them. Today, we dive into the biggest mistake dental teams make when handling patient pricing questions over the phone. Learn why giving dental prices over the phone can damage trust and what your team should say instead to convert high-intent patients. Gary also explains why many dentists unknowingly block new patient growth and how simple training can dramatically improve results. If you want to grow your dental practice, attract more new patients, and avoid common dental business mistakes, this is for you. Follow this series to uncover the key growth barriers stopping dentists from scaling successfully.  Connect with our Host, Gary Bird, Here ⤵️ SMC: https://smcnational.com/ Personal: https://thegarybird.com 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy *85% of DSO Academy students would recommend it to a friend! ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. ➡️Want to see how SMC can help you grow? 📅Book a call here:➡️https://smcnational.com 🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    8 min

  5. JUN 18

    #184 Why September Kills Dental Growth But January Explodes It

    Why is January the best month for dental growth and September one of the worst?  In this episode, Gary Bird breaks down why dental practices often see huge patient spikes in January and major slowdowns in September. Learn how dental offices can attract more new patients, improve treatment acceptance, and increase production during slow months. We dive into dental marketing strategies, patient behavior trends, and how to boost dental practice growth even during seasonal slumps. Whether you’re a dentist, dental office manager, or dental marketer, this episode offers actionable tips to grow your dental practice year-round. Discover why September drops in dental production and how to fix it.  Connect with our Host, Gary Bird, Here ⤵️ SMC: https://smcnational.com/ Personal: https://thegarybird.com 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy *85% of DSO Academy students would recommend it to a friend! ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. ➡️Want to see how SMC can help you grow? 📅Book a call here:➡️https://smcnational.com 🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    6 min

  6. JUN 16

    #183 6 Growth Myths Keeping Your Dental Practice Stuck

    Gary Bird breaks down the six biggest dental growth myths that are stopping your practice from reaching its potential.  1. “There’s not enough new patients in my market.”  2. “Patients only care about insurance.”  3. “Patients can afford tx, but don’t prioritize it.”  4. “Marketing doesn’t work in my area.”  5. “My team can’t handle growth.”  6. “I didn’t convert the new patient because they were a shopper.” Connect with our Host, Gary Bird, Here ⤵️ SMC: https://smcnational.com/ Personal: https://thegarybird.com Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy *85% of DSO Academy students would recommend it to a friend! ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. ➡️Want to see how SMC can help you grow? 📅Book a call here:➡️https://smcnational.com 🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    11 min

  7. JUN 13

    #182 How to Avoid a Summer Slump in Your Practice

    In this episode, Gary Bird shares essential strategies on how to avoid the summer slump in dental practices. Learn proven dental growth tips, including how to analyze production dips, optimize phone processes, increase patient referrals, and leverage admin training days to boost summer production. Gary also covers how aligner days and strategic dental marketing can help fill schedules and drive new patients during slow months. Summer slowdowns are common in dentistry, but with the right dental practice management strategies, you can maintain growth and profitability. Discover how to plan ahead, prevent revenue dips, and turn the summer season into a growth opportunity for your dental practice. Watch now to learn actionable steps to keep your dental office thriving year-round. Connect with our Host, Gary Bird, Here ⤵️ SMC: https://smcnational.com/ Personal: https://thegarybird.com Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy *85% of DSO Academy students would recommend it to a friend! ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. ➡️Want to see how SMC can help you grow? 📅Book a call here:➡️https://smcnational.com 🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    9 min

  8. JUN 12

    #181 How a New Dental Startup Achieved 600% ROI and 80+ New Patients per Month

    Discover how Dr. Phi Pham rapidly scaled his dental startup by focusing on patient-first care, same-day emergency dentistry, and disciplined team performance. In this episode, we explore the proven strategies behind his 95% phone conversion rate, 600% marketing ROI, and explosive new patient growth. Learn actionable insights on dental practice marketing, case acceptance, and financing that can help any dentist grow faster and smarter. Connect with our Guests Here ⤵️ Dr. Phi Pham Chief Dentist and Founder of Southern Smiles - Rosharon Website: https://southernsmilestx.com/ Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy *85% of DSO Academy students would recommend it to a friend! ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. ➡️Want to see how SMC can help you grow? 📅Book a call here:➡️https://smcnational.com 🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    17 min
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Ratings & Reviews

5
out of 5
3 Ratings

About

Welcome to the Dental Marketing Goat Podcast, where we discuss proven dental marketing strategies that consistently attract predictable new patient flow to your practice.Whether you're a solo practitioner or part of a larger group, we'll provide valuable insights and actionable tips to help your dental practice thrive.Tune in as we explore the latest trends and techniques in dental marketing and how you can use them to drive predictable, sustained growth for your business. 

Information

  • Creator
    Gary Bird
  • Years Active
    2023 - 2025
  • Episodes
    191
  • Rating
    Clean
  • Copyright
    © 2025 Dental Marketing Goat
  • Show Website
    Dental Marketing Goat

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