185 episodes

Turn your passion for the work you do into a successful business that you love, all without burning out or selling out. Join host Mindy Totten, LMBT, CST-D, for weekly episodes about marketing and all things bodywork business. With clarity, empathy, and a dash of humor, we’ll dive into the nitty-gritty about what it REALLY takes to build a profitable and sustainable massage or bodywork practice.
You do great work in the world. You deserve to make a great living doing it.

Do It With Intention | Business & Marketing for Massage and Bodywork Therapists Mindy Totten

    • Business
    • 4.8 • 83 Ratings

Turn your passion for the work you do into a successful business that you love, all without burning out or selling out. Join host Mindy Totten, LMBT, CST-D, for weekly episodes about marketing and all things bodywork business. With clarity, empathy, and a dash of humor, we’ll dive into the nitty-gritty about what it REALLY takes to build a profitable and sustainable massage or bodywork practice.
You do great work in the world. You deserve to make a great living doing it.

    LISTENER QUESTIONS -- Why aren't my clients rebooking?

    LISTENER QUESTIONS -- Why aren't my clients rebooking?

    In this week’s episode we kick off our Listener Questions segment with a doozie — one that affects all massage and bodyworkers at some point.
    Tune in to learn some simple, inspiring, and non-pushy tips to encourage folks to re-book a session.
    This week on the Do It With Intention Podcast:
    Find out some easy ways to open yourself — and your business — to clients re-booking.
    Learn what “anchoring a session” is and how it can help your massage or bodywork business’s bottom line.
    And some suggestions of what NOT to do to pressure clients to re-book.
     
    Resources from this episode:
    Grab your free practice-building resources here!
    Check out my website
    The Bodywork Project
    YouTube massage business videos

    • 11 min
    How to stop feeling gross about marketing (and maybe even get excited about it)

    How to stop feeling gross about marketing (and maybe even get excited about it)

    In this week’s episode I talk about two very different approaches to marketing your massage or bodywork business.
    Listen in to learn how you can take the dread out of marketing and turn it into something you actually enjoy.
    “If your marketing is feeling kind of gross to you, it could be that you are using transactional marketing. That’s not a good idea. Here’s what to do instead.” This week on the Do It With Intention Podcast:
    Learn how to stop treating people as “money faucets.”
    And how to pivot to a marketing strategy built around genuine personal relationships and service.
     
    Resources from this episode:
    Grab your free practice-building resources here!
    See Sales Maven Nikki Rausch’s website here.
    Check out my website
    The Bodywork Project
    YouTube massage business videos

    • 12 min
    How to get motivated to work on your massage or bodywork business

    How to get motivated to work on your massage or bodywork business

    This week’s episode is all about inspiration and motivation and how you can use those 4-syllable words to improve your massage and bodywork practice.
    Tune in to learn how to break an intimidating project down instead of tackling something too large or too vague.
    This week on the Do It With Intention Podcast:
    Learn about the power and gratification of sticky notes, and how you can finish small tasks in very slim — but strategic — pockets of time.
    And how the business principle called Parkinson’s Law can be overcome to help productivity.
    Resources from this episode:
    Grab your free practice-building resources here!
    Check out my website
    The Bodywork Project
    YouTube massage business videos

    • 12 min
    The 2 biggest mistakes bodyworkers make with their websites (and what to do instead)

    The 2 biggest mistakes bodyworkers make with their websites (and what to do instead)

    This week’s episode is Part 2 on how to improve your online presence.
    Tune in to learn how you can attract ideal massage and bodywork clients with these simple steps to enhance your website.
    This week on the Do It With Intention Podcast:
    Find out the best ways to attract clients by NOT talking about yourself.
    Instead, think of your website as a mirror — can your clients see themselves and resonate with you and your work?
    Learn how to attract clients by being clear about what you do and how you can help them.
    Resources from this episode:
    Grab your free practice-building resources here!
    Check out my website
    The Bodywork Project
    YouTube massage business videos

    • 9 min
    Three things you can do today for a website that works

    Three things you can do today for a website that works

    In this week’s high-tech, low-maintenance episode I reveal some simple things you can do to up-level your massage or bodywork business online presence.
    I share ideas to make your website more professional and also some that can boost your overall marketing strategy (hint: brevity with clarity).
    “If you’re not 100% happy with your website, it can be really overwhelming to know where to start. So today I’m going to give you 3 things that you can do right now to improve your website.” This week on the Do It With Intention Podcast:
    Learn why images “above the fold” are so important and how to use them wisely.
    Find out how to make sure potential clients arriving at your website resonate with you and your work.
    And why promoting yourself is a good thing if done authentically and intentionally.
    Resources from this episode:
    Learn about the Personalized Website Review Package.
    Grab your free practice-building resources here!
    Check out my website
    The Bodywork Project
    YouTube massage business videos

    • 9 min
    What to say when people give you (bad) business advice

    What to say when people give you (bad) business advice

    This week’s episode was inspired by students in 2 programs I facilitate — The Bodywork Project and Next Level.
    Recently, several students shared stories about getting terrible (unsolicited) advice from others, and they weren’t sure what to do.
    Tune in to find out the best ways to respond to someone who gives you business advice, which is often bad — and unsolicited.
    “If you get bad advice from someone about your business, do your best to stay grounded and centered. Don’t let it rattle you. Here are a couple other things you can do as well.” This week on the Do It With Intention Podcast:
    Learn 3 questions to ask yourself when someone gives you business advice.
    And how the energy and confidence you put out into the world can help you avert random encounters with those seeking to improve your massage or bodywork business.


    Resources from this episode:
    Grab your free practice-building resources here!
    Check out my website
    The Bodywork Project
    YouTube massage business videos

    • 10 min

Customer Reviews

4.8 out of 5
83 Ratings

83 Ratings

PDXS ,

Great Podcast

Soo Good! I like to listen to each episode more than once. Mindy is so kind, well spoken and has amazing tips!! A must for all body workers

karzgrace ,

Amazing

This podcast is so wonderful. I’ve been a massage therapist for nearly 30 years, and have a very consistent practice. It’s nice to get this refresher and bring new perspective and energy into my practice. I will definitely be utilizing this episodes and learning much!

Electrapoptart ,

So so helpful

I’m so thankful for this podcast! I love the sticky situations series. As a newer body worker with social anxiety I love the practical advice on how to communicate with clients confidently. It’s very empowering.

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