215 episodes

The eCommerce Marketing Podcast walks you through everything that goes into ecommerce marketing -- from inbound marketing to paid advertising to conversions. Learn the strategies top marketing experts use to grow their businesses.

eCommerce Marketing Podcast Arlen Robinson

    • Business
    • 5.0 • 30 Ratings

The eCommerce Marketing Podcast walks you through everything that goes into ecommerce marketing -- from inbound marketing to paid advertising to conversions. Learn the strategies top marketing experts use to grow their businesses.

    Content & Influencer Marketing - with Irene Moore

    Content & Influencer Marketing - with Irene Moore

    Marketing Strategies Revealed in this Episode:
    Specific trends that have been seen in the world of influencer marketing within the past year Actionable strategies that brands can use to connect with the right influencers Is influencer marketing a sustainable strategy for years to come? Well known brands that have been successful with influencer marketing and the specific tactics that they utilized.

    • 31 min
    eCommerce Marketing Automation - with Kaitlyn Study

    eCommerce Marketing Automation - with Kaitlyn Study

    Marketing Strategies Revealed in this Episode:
    Recommended marketing automations for service-based companies  How do you leverage these automations to improve ones overall eCommerce marketing strategy The tools/methods and resources that can be used to implement these automations Examples of businesses that have been successful with these automations

    • 26 min
    Social Media Marketing - with Toccara Karizma

    Social Media Marketing - with Toccara Karizma

    Marketing Strategies Revealed in this Episode:
    How an ecommerce business knows if social media paid ads on Facebook and Instagram are right for them Some effective ways to come up with the right messaging and targeting the right demographics on social media What an average ecommerce business creates a Facebook group about that makes sense Examples of businesses that have been successful with social media ads and what specifically they have done to gain success

    • 28 min
    Lead Nurturing Using Text Message Marketing - with Craig Klein

    Lead Nurturing Using Text Message Marketing - with Craig Klein

    Marketing Strategies Revealed in this Episode:
    Ways that an ecommerce business can get leads and start the nurturing process How you can effectively nurture leads using text marketing and SMS communication The specific tools and resources that are required for nurturing leads through text marketing? Examples of businesses that have been successful nurturing leads through text marketing

    • 31 min
    Performance Marketing - with Tim Keen

    Performance Marketing - with Tim Keen

    Marketing Strategies Revealed in this Episode:
    What is performance marketing and how do you build a process to drive growth What tools can be used to help manage performance marketing Key performance indicators to monitor and measure effectiveness Businesses that have been successful with their performance marketing

    • 28 min
    Creating a Product Review Strategy for Your eCommerce Business - with Jameela Ghann

    Creating a Product Review Strategy for Your eCommerce Business - with Jameela Ghann

    Marketing Strategies Revealed in this Episode:
    What is a specific product review strategy and how does it help e-Commerce businesses How can you get more reviews and generate more content from customers How to measure the success of your strategy What businesses have been successful with this strategy

    • 29 min

Customer Reviews

5.0 out of 5
30 Ratings

30 Ratings

OmarMo93 ,

Arlen is the eCommerce MASTER

Arlen is full of innovative and amazing marketing strategies. It’s been super useful throughout my eComm journey- my personal favourite is the content marketing episode with Jeff Coyle

Salesnexus ,

Love it!

I love listening to all the great advice shared and innovative marketing strategies! Arlen asks great questions and the conversations are just engaging.

malfoxley ,

Great show!!

Arlen, host of the eCommerce Marketing podcast, highlights all aspects of marketing strategies and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!

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