The Daily Coffee Pro Podcast by MAP IT FORWARD

MAP IT FORWARD
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The Daily Coffee Pro Podcast by MAP IT FORWARD

The Daily Coffee Pro Podcast by MAP IT FORWARD provides content to the Global Specialty Coffee Industry every weekday. Episodes are released Monday to Friday at 1 am PT. Episodes typically run between 8 - 15 mins and are hosted by specialty coffee industry veteran, entrepreneur, and global coffee business development consultant, Lee Safar. Episodes include series with globally recognized guests from within the industry as well as solo episodes where Lee presents ideas for her audience to consider and discuss with the wider coffee community. The content on this podcast is suited to members of the global coffee industry keen on challenging the traditional narrative within the fast-evolving industry from a constructive and curious perspective. Our values at MAP IT FORWARD are curiosity, integrity, authenticity, and openness. Our mission at MAP IT FORWARD is "Conspiring to each other's success". Our sister podcast is the MAP IT FORWARD Middle East Podcast for the specialty coffee community in the Middle East and is available where you get your podcasts. The video version of this podcast is available on Youtube at https://www.youtube.com/mapitforward Find out more about MAP IT FORWARD at https://www.mapitforward.org

  1. HÁ 12 H

    EP 1224 - EUDR for Values Based Traders - Lennart Clerkx - The Daily Coffee Pro Podcast

    Looking to start your business as a coffee consultant? Our workshop "It's Time To Become a Coffee Consultant" is for you - https://mapitforward.coffee/workshops •••••••••••••••••••••••••••••••• Welcome to the 4th episode of this five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar. Our guest on the podcast today is Lennart Clerkx, the co-founder of This Side Up Coffee, an independent coffee trading house and importer based in the Netherlands. In this series, Lee and Lennart will explore whether or not an independent, values-driven, coffee trader can maintain their values long-term. The episodes of this 5-part series: 1. Independent Coffee Traders vs. The Big Guys - https://youtu.be/h-U9E8L5Q-w 2. How is Coffee Trading Funded - https://youtu.be/u8W46VUSAFo 3. Values Driven Coffee Trading Companies - https://youtu.be/MTWN_MOS4Hw 4. EUDR for Values Based Traders - https://youtu.be/L13jBcrA8_Y 5. The Volatility of 2025 For Coffee Traders - https://youtu.be/5gKlL9PrxKM In this episode of The Daily Coffee Pro by Map It Forward, Lee and Lennart delve into the long-term prospects of relationship coffee, discussing how it may become cheaper than standard coffee in the future. The conversation highlights the importance of values-driven business models in the coffee industry, the implications of the EUDR on coffee trading, and the potential impact on coffee supply and pricing in Europe. Lennart shares insights on how relationship coffee can lead to a steadier supply and compliance with new regulations. 00:00 Introduction to Relationship Coffee 00:19 Sponsor Message: Become a Coffee Consultant 00:58 Welcome and Episode Overview 02:15 The Journey of a Values-Driven Coffee Trader 02:57 Challenges and Realities of Running a Coffee Business 06:30 Insights on EUDR and Its Implications 16:56 Future of the Coffee Industry 21:16 Conclusion and Final Thoughts Connect with This Side Up Coffee here: https://www.instagram.com/thissideupcoffees/ https://thissideup.coffee/ •••••••••••••••••••••••••••••••• The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safar https://www.mapitforward.coffee https://www.instagram.com/mapitforward.coffee https://www.instagram.com/leesafar •••••••••••••••••••••••••••••••• This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops

    22min

  2. HÁ 1 DIA

    EP 1223 - Values Driven Coffee Trading Companies - Lennart Clerkx - The Daily Coffee Pro Podcast

    Looking to start your business as a coffee consultant? Our workshop "It's Time To Become a Coffee Consultant" is for you - https://mapitforward.coffee/workshops •••••••••••••••••••••••••••••••• Welcome to the 3rd episode of this five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar. Our guest on the podcast today is Lennart Clerkx, the co-founder of This Side Up Coffee, an independent coffee trading house and importer based in the Netherlands. In this series, Lee and Lennart will explore whether or not an independent, values-driven, coffee trader can maintain their values long-term. The episodes of this 5-part series: 1. Independent Coffee Traders vs. The Big Guys - https://youtu.be/h-U9E8L5Q-w 2. How is Coffee Trading Funded - https://youtu.be/u8W46VUSAFo 3. Values Driven Coffee Trading Companies - https://youtu.be/MTWN_MOS4Hw 4. EUDR for Values Based Traders - https://youtu.be/L13jBcrA8_Y 5. The Volatility of 2025 For Coffee Traders - https://youtu.be/5gKlL9PrxKM In this episode of the Daily Coffee Pro by Map It Forward, Lee and Lennart compare independent coffee traders with large corporations, discussing the importance of values-based business models and their long-term sustainability. Lennart shares insights on maintaining company culture, risk management, and the impact of strong values on business operations. They also touch upon pressing issues in the coffee industry, such as climate change and labor migration, and their effects on future coffee availability. Don't miss this in-depth discussion on building a resilient and ethical coffee business. 00:00 Introduction to Values-Based Decision Making 00:31 Sponsor Message: Become a Coffee Consultant 01:10 Welcome and Series Overview 01:22 Independent vs. Big Coffee Traders 02:32 Maintaining Values in Business 03:10 Company Culture and Structure 05:09 Challenges and Rewards of Values-Based Operations 06:17 Balancing Risk and Responsibility 09:02 Employee Engagement and Growth 12:18 Financial Responsibility and Transparency 21:59 Transforming Capital for Social Good 24:50 Conclusion and Next Episode Teaser 25:19 Closing Remarks and Call to Action Connect with This Side Up Coffee here: https://www.instagram.com/thissideupcoffees/ https://thissideup.coffee/ •••••••••••••••••••••••••••••••• The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safar https://www.mapitforward.coffee https://www.instagram.com/mapitforward.coffee https://www.instagram.com/leesafar •••••••••••••••••••••••••••••••• This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops

    26min

  3. HÁ 2 DIAS

    EP 1222 - How is Coffee Trading Funded - Lennart Clerkx - The Daily Coffee Pro Podcast

    Looking to start your business as a coffee consultant? Our workshop "It's Time To Become a Coffee Consultant" is for you - https://mapitforward.coffee/workshops •••••••••••••••••••••••••••••••• Welcome to the 2nd episode of this five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar. Our guest on the podcast today is Lennart Clerkx, the co-founder of This Side Up Coffee, an independent coffee trading house and importer based in the Netherlands. In this series, Lee and Lennart will explore whether or not an independent, values-driven, coffee trader can maintain their values long-term. The episodes of this 5-part series: 1. Independent Coffee Traders vs. The Big Guys - https://youtu.be/h-U9E8L5Q-w 2. How is Coffee Trading Funded - https://youtu.be/u8W46VUSAFo 3. Values Driven Coffee Trading Companies - https://youtu.be/MTWN_MOS4Hw 4. EUDR for Values Based Traders - https://youtu.be/L13jBcrA8_Y 5. The Volatility of 2025 For Coffee Traders - https://youtu.be/5gKlL9PrxKM In this episode of The Daily Coffee Pro by Map It Forward, Lee and Lennart delve into the opaque world of coffee trading. They discuss how the current trade system benefits high-level figures who leach money from the industry, the financial mechanics behind coffee trade funding, and the troubling realities hidden from the public eye. Lee also touches on the misleading sense of success within the coffee industry and argues for genuine, values-based business practices. This candid conversation reveals the deep-seated issues within the system and offers insights into making a real impact. 00:00 Introduction to Transparent Trade 00:58 Sponsored Message: Become a Coffee Consultant 01:37 Welcome and Episode Overview 01:57 The Hidden World of Coffee Trading 02:41 Funding in Coffee Trading 03:01 The Role of Banks in Coffee Trading 04:49 Challenges and Realities of the Coffee Industry 08:56 Personal Experiences and Industry Insights 18:41 The Success Fallacy in Coffee 22:39 The Illusion of a Profitable Coffee Industry 28:02 Final Thoughts and Next Episode Preview Connect with This Side Up Coffee here: https://www.instagram.com/thissideupcoffees/ https://thissideup.coffee/ •••••••••••••••••••••••••••••••• The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safar https://www.mapitforward.coffee https://www.instagram.com/mapitforward.coffee https://www.instagram.com/leesafar •••••••••••••••••••••••••••••••• This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops

    29min

  4. HÁ 3 DIAS

    EP 1221 - Independent Coffee Traders vs. The Big Guys - Lennart Clerkx - The Daily Coffee Pro Podcast

    Looking to start your business as a coffee consultant? Our workshop "It's Time To Become a Coffee Consultant" is for you - https://mapitforward.coffee/workshops •••••••••••••••••••••••••••••••• Welcome to the first episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar. Our guest on the podcast today is Lennart Clerkx, the co-founder of This Side Up Coffee, an independent coffee trading house and importer based in the Netherlands. In this series, Lee and Lennart will explore whether or not an independent, values-driven, coffee trader can maintain their values long-term. The episodes of this 5-part series: 1. Independent Coffee Traders vs. The Big Guys - https://youtu.be/h-U9E8L5Q-w 2. How is Coffee Trading Funded - https://youtu.be/u8W46VUSAFo 3. Values Driven Coffee Trading Companies - https://youtu.be/MTWN_MOS4Hw 4. EUDR for Values Based Traders - https://youtu.be/L13jBcrA8_Y 5. The Volatility of 2025 For Coffee Traders - https://youtu.be/5gKlL9PrxKM In this episode of The Daily Coffee Pro by Map It Forward, Lee and Lennart discuss the vision of remaining an independent, values-based coffee trader amidst a highly hierarchical and consolidated industry. Lennart shares the unique approach of This Side Up Trading, their journey from reluctant importers to key facilitators of direct trade, and the difference between small traders and large trade houses. The episode also delves into the challenges of capitalism, the importance of transparency and ethical practices in trade, and the future of the coffee industry. Additionally, they touch upon alternative ownership structures that ensure long-term resilience and sustainability. Don't miss this insightful discussion on navigating and thriving in the coffee trade industry while upholding values and integrity. 00:00 Introduction and Vision for This Side Up 00:44 Sponsorship Message 01:23 Welcome and Series Overview 01:48 Guest Introduction and Background 02:22 Challenges and Trust in Coffee Trading 05:29 Independent vs. Big Coffee Traders 18:28 Ownership Structures and Resilience 22:06 Capitalism and Business Ethics 26:39 Conclusion and Next Episode Teaser Connect with This Side Up Coffee here: https://www.instagram.com/thissideupcoffees/ https://thissideup.coffee/ •••••••••••••••••••••••••••••••• The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safar https://www.mapitforward.coffee https://www.instagram.com/mapitforward.coffee https://www.instagram.com/leesafar •••••••••••••••••••••••••••••••• This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops

    28min

  5. HÁ 6 DIAS

    EP 1220 - How To Prepare for EUDR - Andrew Hetzel - The Daily Coffee Pro Podcast

    Join the live global event, "Introduction to Regenerative Coffee Farming," an online event in English, Spanish, and Portuguese for coffee producers and the wider coffee industry on October 28, 29, and 30th. Register now at: https://mapitforward.coffee/workshops •••••••••••••••••••••••••••••••• Welcome to the 5th episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar. Our guest in this series is long-time coffee industry expert and consultant to governments and businesses worldwide, Andrew Hetzel. The 5 episodes in this series are: 1. The Purpose of EUDR - https://youtu.be/z_B3e7PSMW4 2. The Technical Details of EUDR - https://youtu.be/Iud4kIG3T5Q 3. The Challenges of EUDR - https://youtu.be/bfgT7Ck3thg 4. Predicted Impacts of EUDR - https://youtu.be/ay1MVs0xBu4 5. How To Prepare for EUDR - https://youtu.be/192twZS22es In this episode of the series, Lee Safar and expert Andrew deep dive into the complexities surrounding the new EU Deforestation Regulation (EUDR) and its far-reaching impact on coffee producers, importers, and roasters. This insightful episode addresses the challenges faced by small exporters, the vital role of cooperatives, and the responsibilities of roasters in maintaining compliance. Explore the implications for direct trade coffee, potential regulatory changes, and strategies for mitigating economic and operational risks within the global coffee market. 00:00 Introduction to Supply Chain Challenges 00:42 Sponsorship Message: Become a Coffee Consultant 01:21 Final Episode Introduction 01:52 Preparing for EUDR Compliance 04:53 Role of Cooperatives in Compliance 07:56 EU Data Collection and Compliance 13:10 Impact on Small Producers and Consumers 17:39 Uganda's Progressive Coffee Strategy 18:10 Impact on Rural Populations 18:44 Global Coordination and Compliance 19:16 EU's Role and Toolkit Development 21:29 Predictions on Coffee Market 23:20 Concerns and Hopes for the Future 25:21 Global Implications and Future Measures 25:59 Contact and Closing Remarks Connect with Andrew here: https://www.linkedin.com/in/andrewhetzel https://www.coffeestrategies.com •••••••••••••••••••••••••••••••• The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safar https://www.mapitforward.coffee https://www.instagram.com/mapitforward.coffee https://www.instagram.com/leesafar •••••••••••••••••••••••••••••••• This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops

    28min

  6. 31 DE OUT.

    EP 1219 - Predicted Impacts of EUDR - Andrew Hetzel - The Daily Coffee Pro Podcast

    Join the live global event, "Introduction to Regenerative Coffee Farming," an online event in English, Spanish, and Portuguese for coffee producers and the wider coffee industry on October 28, 29, and 30th. Register now at: https://mapitforward.coffee/workshops •••••••••••••••••••••••••••••••• Welcome to the 4th episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar. Our guest in this series is long-time coffee industry expert and consultant to governments and businesses worldwide, Andrew Hetzel. The 5 episodes in this series are: 1. The Purpose of EUDR - https://youtu.be/z_B3e7PSMW4 2. The Technical Details of EUDR - https://youtu.be/Iud4kIG3T5Q 3. The Challenges of EUDR - https://youtu.be/bfgT7Ck3thg 4. Predicted Impacts of EUDR - https://youtu.be/ay1MVs0xBu4 5. How To Prepare for EUDR - https://youtu.be/192twZS22es In this episode of The Daily Coffee Pro by Map It Forward, host Lee Safar and guest Andrew Hetzel dive into the anticipated impacts and intricate challenges posed by the European Union Deforestation Regulation (EUDR) on the coffee industry. The discussion encompasses the economic consequences of compliance for smallholder producers, market bifurcations, and potential shipment disruptions at the port level. We also explore how new regulatory requirements can affect coffee roasters, importers, and global supply chains, leading to increased coffee prices and reduced variety in Europe. Don't miss this comprehensive analysis as we prepare for the EUDR's enforcement and its wider implications for the coffee market. 00:00 Introduction and Initial Thoughts on Coffee Market Regulations 00:39 Sponsorship Message: Become a Coffee Consultant 01:17 Discussion on EUDR's Impact on Coffee Supply Chain 02:13 Predictions and Potential Market Disruptions 04:33 Historical Context and Market Bifurcation 05:09 Consequences for Farmers and Migration 06:00 Port Procedures and Compliance Issues 07:42 Speculations on Coffee Rerouting and Trade 10:01 Implications for Roasters and Importers 11:24 Compliance Challenges for EU Businesses 12:49 Complexities of Coffee Inspection 13:24 Enforcement and Data Reliability 14:32 Ripple Effects on Coffee Supply Chain 15:46 Compliance Challenges for Small Producers 17:20 Potential Loopholes and Risks 19:38 Impact on Coffee Pricing and Availability 20:52 Future of Coffee Roasteries and Cafes 21:55 Uncertainties and Predictions 24:21 Preparing for EUDR Connect with Andrew here: https://www.linkedin.com/in/andrewhetzel https://www.coffeestrategies.com •••••••••••••••••••••••••••••••• The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safar https://www.mapitforward.coffee https://www.instagram.com/mapitforward.coffee https://www.instagram.com/leesafar •••••••••••••••••••••••••••••••• This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops

    25min

  7. 30 DE OUT.

    EP 1218 - The Challenges of EUDR - Andrew Hetzel - The Daily Coffee Pro Podcast

    Join the live global event, "Introduction to Regenerative Coffee Farming," an online event in English, Spanish, and Portuguese for coffee producers and the wider coffee industry on October 28, 29, and 30th. Register now at: https://mapitforward.coffee/workshops •••••••••••••••••••••••••••••••• Welcome to the 3rd episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar. Our guest in this series is long-time coffee industry expert and consultant to governments and businesses worldwide, Andrew Hetzel. The 5 episodes in this series are: 1. The Purpose of EUDR - https://youtu.be/z_B3e7PSMW4 2. The Technical Details of EUDR - https://youtu.be/Iud4kIG3T5Q 3. The Challenges of EUDR - https://youtu.be/bfgT7Ck3thg 4. Predicted Impacts of EUDR - https://youtu.be/ay1MVs0xBu4 5. How To Prepare for EUDR - https://youtu.be/192twZS22es In this episode of the series, we explore the far-reaching effects of the European Union Deforestation Regulation (EUDR) on the coffee industry and agricultural practices in rainforests. Expert Andrew Hetzel sheds light on the challenges of compliance, traceability, and the financial burdens faced by smallholder farmers. We also delve into the complexities of legal and technical hurdles in the coffee supply chain, international legislative actions, and unexpected consequences like the rezoning of rainforests in Peru. Understand the intricate balance between sustainability and regulation, and don't miss our comprehensive analysis and future discussions on the EUDR's impact. 00:00 Understanding Legal Rights for Coffee Farmers 00:22 Exciting Announcement: Regenerative Coffee Farming Workshop 01:49 Introduction to the Daily Coffee Pro and EUDR Discussion 02:15 Challenges of EUDR for the Coffee Industry 04:25 Impact of EUDR on Coffee Producers and Importers 09:36 Global Implications and Future of Coffee Trade 11:56 Technical and Legal Requirements of EUDR 14:40 Challenges in Data Collection for Deforestation-Free Coffee 15:21 Legal Complications in Coffee Farming 16:40 Land Ownership Issues in Timor Leste 17:46 Government Interventions in Peru 20:08 Data Maintenance and Compliance 21:54 Enforcement and Auditing Concerns 23:50 Potential Political Implications 26:01 Conclusion and Next Episode Teaser Connect with Andrew here: https://www.linkedin.com/in/andrewhetzel https://www.coffeestrategies.com •••••••••••••••••••••••••••••••• The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safar https://www.mapitforward.coffee https://www.instagram.com/mapitforward.coffee https://www.instagram.com/leesafar •••••••••••••••••••••••••••••••• This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops

    27min

  8. 29 DE OUT.

    EP 1217 - The Technical Details of EUDR - Andrew Hetzel - The Daily Coffee Pro Podcast

    Join the live global event, "Introduction to Regenerative Coffee Farming," an online event in English, Spanish, and Portuguese for coffee producers and the wider coffee industry on October 28, 29, and 30th. Register now at: https://mapitforward.coffee/workshops •••••••••••••••••••••••••••••••• Welcome to the 2nd episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar. Our guest in this series is long-time coffee industry expert and consultant to governments and businesses worldwide, Andrew Hetzel. The 5 episodes in this series are: 1. The Purpose of EUDR - https://youtu.be/z_B3e7PSMW4 2. The Technical Details of EUDR - https://youtu.be/Iud4kIG3T5Q 3. The Challenges of EUDR - https://youtu.be/bfgT7Ck3thg 4. Predicted Impacts of EUDR - https://youtu.be/ay1MVs0xBu4 5. How To Prepare for EUDR - https://youtu.be/192twZS22es In this episode of The Daily Coffee Pro by Map It Forward, Lee Safar and Andrew Hetzel break down the European Union Deforestation Regulation (EUDR) and its sweeping implications for the coffee industry. They explore the ethical challenges tied to deforestation and the necessary steps for compliance, such as GPS plotting and satellite mapping, which may burden coffee producers in impoverished regions. Join us for an in-depth discussion on sustainable solutions and the future of coffee production. 00:00 Understanding the Impact of Deforestation on Imports 00:45 Introduction to Regenerative Coffee Farming Workshop 02:12 Welcome to the Daily Coffee Pro 02:29 Diving into the Technical Details of EUDR 03:56 Challenges and Compliance for Coffee Importers 07:26 Risk Levels and Their Implications 09:57 The Complexity of EUDR Implementation 10:38 Complexities of the Global Coffee Supply Chain 11:11 Historical Context and Ethical Issues 12:36 Deforestation and Poverty 14:57 Technical Requirements for Coffee Production 18:06 Challenges Faced by Coffee Producers 19:50 Conclusion and Next Steps Connect with Andrew here: https://www.linkedin.com/in/andrewhetzel https://www.coffeestrategies.com •••••••••••••••••••••••••••••••• The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safar https://www.mapitforward.coffee https://www.instagram.com/mapitforward.coffee https://www.instagram.com/leesafar •••••••••••••••••••••••••••••••• This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops

    21min
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Sobre

The Daily Coffee Pro Podcast by MAP IT FORWARD provides content to the Global Specialty Coffee Industry every weekday. Episodes are released Monday to Friday at 1 am PT. Episodes typically run between 8 - 15 mins and are hosted by specialty coffee industry veteran, entrepreneur, and global coffee business development consultant, Lee Safar. Episodes include series with globally recognized guests from within the industry as well as solo episodes where Lee presents ideas for her audience to consider and discuss with the wider coffee community. The content on this podcast is suited to members of the global coffee industry keen on challenging the traditional narrative within the fast-evolving industry from a constructive and curious perspective. Our values at MAP IT FORWARD are curiosity, integrity, authenticity, and openness. Our mission at MAP IT FORWARD is "Conspiring to each other's success". Our sister podcast is the MAP IT FORWARD Middle East Podcast for the specialty coffee community in the Middle East and is available where you get your podcasts. The video version of this podcast is available on Youtube at https://www.youtube.com/mapitforward Find out more about MAP IT FORWARD at https://www.mapitforward.org

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