Ep17. A.I. Hype Cycle or Not? SXSW Co-President and Chief Programming Officer Hugh Forrest Discusses A.I., Tech Trends, and the Importance of Community Creativity Squared

Is A.I. just part of a hype cycle? 

Hear from SXSW’s Hugh Forrest who serves as Co-President and Chief Programming Officer for South by Southwest which includes SXSW Interactive, one of the largest tech conferences in the world helping creative people achieve their goals. 

Founded in 1987 in Austin, Texas, SXSW is best known for its conference and festivals. Hugh oversees all of the content, celebrating the convergence of tech, film, music, education, and culture.  

The next SXSW will take place March 8-16, 2024 in Austin, Texas.

Today, you’ll hear Hugh’s unique perspective on trends at the intersection of tech, culture, and creativity, including lessons from the social media revolution for our current zeitgeist that encompasses all things artificial intelligence. 

Discover what’s on the horizon for next year’s SXSW Interactive where A.I. will be all the buzz with over 250 speaker proposals submitted! The conference programming will also include sessions on virtual and augmented reality, quantum computing, the creator economy, synthetic biology, climate change, and more. 

In our conversation in this episode, Hugh considers whether A.I. is part of a hype cycle and discusses the need for guardrails on it. He also shares the importance and power of community in this moment in time. 

EPISODE SHOW NOTES: https://creativitysquared.com/podcast/ep17-hugh-forrest-a-i-hype-cycle-or-not/

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