In this episode, Molly is joined by Lee Heyward, founder of The Prosperous Image, to explore the challenges of managing dress code etiquette and how it influences a law firm's branding and client perceptions. Lee shares her journey from a personal stylist to helping law firms upgrade their professional appearance, underscoring the importance of image in driving sales and client trust.
Key Takeaways:
- Align Dress Codes with Firm Branding: It's crucial to discuss and establish a clear dress code that aligns with the firm's brand from the hiring phase to ensure cohesiveness and alignment with client expectations.
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Approach with Objectivity and Clarity: Address dress code issues with factual, objective language, emphasizing how appearance should positively reflect on the client experience.
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Collaborative Solutions: Engage team members in updating dress codes through exercises assessing brand identity and company culture to foster a more inclusive and effective image policy.
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Authenticity Meets Professionalism: Employees are encouraged to express their authentic style while ensuring it resonates positively with clients’ perceptions to build trust and confidence.
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Visual Tools and Resources: Utilize visual aids like Pinterest boards to create a shared understanding and visual language around the firm’s dress culture, helping guide employees' wardrobe choices.
Quote for the Show: "You're dressing for two people: yourself and the person who experiences you." - Lee Heyward
Links:
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Website: https://prosperousimage.com/
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LinkedIn: https://www.linkedin.com/in/prosperousimage/
- Website: https://hiringandempowering.com/
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Facebook: https://www.facebook.com/hiringandempowering
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Instagram: https://www.instagram.com/hiringandempowering
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LinkedIn: https://www.linkedin.com/company/hiring&empoweringsolutions/
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Law Firm Admin Bootcamp: https://www.lawfirmadminbootcamp.com/
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Get Fix My Boss Book: https://amzn.to/3PCeEhk
Ways to Tune In:
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Amazon Music - https://www.amazon.com/Hiring-and-Empowering-Solutions/dp/B08JJSLJ7N
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Apple Podcast - https://podcasts.apple.com/us/podcast/hiring-and-empowering-solutions/id1460184599
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Spotify - https://open.spotify.com/show/3oIfsDDnEDDkcumTCygHDH
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Google Podcast - https://podcasts.google.com/feed/aHR0cDovL2ZlZWRzLmxpYnN5bi5jb20vMTc4MTM2L3Jzcw
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Stitcher - https://www.stitcher.com/show/hiring-and-empowering-solutions
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YouTube - https://youtu.be/5pkQa3aNqcU
Information
- Show
- FrequencyUpdated Weekly
- PublishedJanuary 28, 2025 at 12:00 PM UTC
- Length44 min
- Episode291
- RatingClean