Episode 64 - Jeff Harmon - Chief Marketing & Communications Officer - Southern Illinois University Carbondale

On this episode Philip is joined by Jeff Harmon, Chief Marketing & Communications Officer at Southern Illinois University, Carbondale. They talked about Jeff's career, Southern Illinois University, HigherEd marketing strategies, increased competition in the HigherEd sector, getting branding right, using data to make better decisions and the future of higher education and much more!