Ethical and Effective Use of AI

Up Next In Commerce

How should companies think about AI? When should it be used? Should it be regulated? Dr. Athina Kanioura, Chief Strategy and Transformation Officer of PepsiCo, shares her expert insights and explains how AI increases efficiency at PepsiCo. She also dives into their cross-functional “digital hubs” and the bias problem with hiring algorithms. 


Tune in to learn:

  • Athina’s most contrarian thought about AI (2:08)
  • How AI makes PepsiCo more efficient (15:15)
  • Addressing the bias issues and creating ethical AI (19:45)
  • The purpose of PepsiCo’s digital hubs (29:50)
  • Measuring KPIs (32:30)
  • How to upskill talent (34:30)

Mentions:

  • Wuthering Heights (novel by Emily Brontë)

Up Next in Commerce is brought to you by Salesforce Commerce Cloud. Learn more at http://www.salesforce.com/commerce 

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