Gettin' To Know The 570 ConversionWorx Media

This episode unveils the journeys of entrepreneurial success and innovative brand-building in the brewery industry. We sat with Steve Masterson, owner of Mutant Brewing, and explored his unique approach to the craft beer scene in downtown Scranton, characterized by its distinctive flavors, NFT-inspired artwork, and a compelling lifestyle brand that transcends traditional brewing. We also got into Steve's personal and professional journey, hearing all about his transition from a conventional career path to embracing his passion for the brewery and restaurant industry.
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In this episode we learn about the impactful work of Fork Over Love, a non-profit based in Luzerne County that addresses food insecurity by connecting struggling residents with chef-prepared meals from local restaurants, ensuring no one goes hungry. Joined by Founder and CEO, Tracy Selingo, we discuss the organization's origin amidst the COVID-19 pandemic, its mission to support both the community and small businesses, and its approach to food distribution. You will also hear about the challenges faced, the importance of community and government support, and the vision for future growth and sustained community upliftment through dignity, compassion, and local engagement.
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We're 'Gettin' To Know' Dan Schreffler, a master mead maker and owner of Space Time Mead and Cider Works, exploring the craft of mead making, its history, and the journey from the corporate world to operating a successful craft beverage business. Listen as we delve into technical aspects such as the chemical components of traditional wines versus meads, local sourcing for ingredients, and the craft of cider-making. Dan shares his personal experiences, from winning competitions to the importance of community within the craft beverage industry. Emphasizing a passion for the craft, quality of life, and the value of slow, steady growth, the essence of what it takes to create high-quality meads and ciders.
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In this episode, we talked all about the adventurous and passionate legacy of the Grasshopper Lawns family business. We explored the journey of the Kravitsky family from its humble origins in the basement of the family home to becoming pioneers in the lawn care industry. With personal anecdotes that include thrilling adventures in skiing and snowmobiling, challenges and triumphs in business innovation, and a persistent dedication to community and customer service. Emphasizing the importance of experiences, the series dives into the family's business strategies, the meaningful selection of their brand's orange color, and the significance of maintaining a balance between work and life's pleasures. Through our discussion, we learned about the vision for continuing the family legacy into future generations.
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In this episode, we talk with Mark and Michelle Yaple of MCS Advertising discussing their entrepreneurial adventure from starting as a side hustle to running a full-time promotional products and brand apparel business in Harvey's Lake, PA. We got to hear all about their networking and marketing strategies, product line expansion, and how they manage working together as a married couple, including personal stories, challenges they've overcome, and the role of technology in their business.
The Yaples share stories about peculiar customer requests and discuss the evolving promotional items landscape which is just the tip of the iceberg in this conversation.
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In this episode, we learned all about Five Mountain Brewing, in Shickshinny, with owners, Brent and Melissa Humm. From its beginnings as a home-based brewery to becoming a thriving local spot, we chat about the brewery's growth, its commitment to the community, and its eclectic offerings. Follow along as we touch on the brewery's origin, the development of a diverse food and beer menu inspired by global travels, and the beer garden. The Humms share their journey of juggling entrepreneurship with day jobs, detailing their various events like comedy nights, Ska music performances, and engaging social media initiatives. Emphasizing a community-centered ethos, the episode highlights the owners' dedication to creating a vibrant, cultural gathering place for locals and tourists alike, showcasing their support for performing artists and the importance of responsible service.
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