Floor Academy - Helping flooring, tile and stone contractors own an asset

Kyle Hedin - Speaker, Mastermind Facilitator, Writer, Content Creator, Business Therapist, and Contractor
  • 4.7 (44)
  • MARKETING
  • UPDATED WEEKLY
Floor Academy - Helping flooring, tile and stone contractors own an asset

Floor Academy is a podcast hosted by Kyle Hedin that provides small business information and guidance to flooring, tile and stone contractors on how to build a successful and sustainable business. The podcast aims to help contractors move from owning a job to owning an asset, by providing insights and strategies related to management, entrepreneurship, and networking. Floor Academy covers a range of topics related to flooring, tile and stone business management, including small business advertising, paid traffic, and organic traffic. The podcast also provides information on promotional marketing, LLC setup, simple small business management, and networking strategies. The podcast aims to help carpet, tile, stone, hardwood, floating floor, and many more types of contractors develop a deep understanding of business management, including effective networking and entrepreneurship strategies, which are crucial to achieving long-term success in the flooring industry. By discussing various topics related to small business management, such as finance, operations, marketing, sales, human resources, branding, advertising, interviewing, taxes, company structures, and more the podcast provides valuable insights to help flooring, tile and stone contractors become successful business owners by answering the question how do i market my small business.

  1. 2 DAYS AGO

    Performance Pay - Matt Garcia - Craftsman Hardwood Flooring

    Send us a textNobody wants to work. People want too much money. Nobody will do it as well I can. What other excuses do you have for not having employees and trusting them to complete a project? It doesn’t have to be that way but it will take some work and systems to have reliable, attentive, and empowered employees that do the right thing even when you are away.Matt Garcia, owner of Craftsman Hardwood Flooring in San Angelo, TX, returns to the show once again to talk about how he implemented ...

    1h 19m

  2. OCT 16

    Opening A Showroom - Billy Fritzel - Fritzel Flooring

    Send us a textIs it really worth it to have a showroom? Will it truly help your installation business? Won’t it just create more work and get in the way of running installs? It could not be worth it, it could get in your way, and it could create more headaches. However, it could also open up a new revenue stream, limit liability, and give you a path to something other than the “daily grind”. Billy Fritzel is the owner of Fritzel Flooring founded in 2017 in Fort Collins, CO. Following in the f...

    1h 16m

  3. OCT 9

    My Education Never Ends - John Cox - Cox Tile

    Send us a textJust because you can set a tile, hand sew a seam, or properly sand and finish a floor to perfection, does not mean you are good at business. Often times we think because we are great craftspeople that those skills mean we are good at our business. If that was the case, why are there constantly contractors from all fields asking how much they should charge, what is the difference between markup and margin, and how do I handle this challenging client? If you had the skills you wou...

    1h 14m

  4. OCT 2

    Workman’s Comp Savings - Brad Lenz - Rice’s More Than Floors

    Send us a textHow much does your workman’s comp cost you? What are you classifying your employees as? What are you subs classified as? Did you know that core tasks dictate classification and different classes have different rates? Someone in the field using dangerous power tools will cost you far more than someone in an office sitting at a computer. How do you figure out when you can change a classification and is all this penny pinching really worth it?Brad Lenz and his wife Kerry own Rice’s...

    1h 13m

  5. SEP 25

    Opening a Second Location - Chris Rogers - Wally’s Carpet and Tile

    Send us a textWhen are you big enough to get a second location? What are the challenges behind it? How do you manage two teams? There are a lot of things to make happen so that you can be successful. From dialing in sales processes to expanding your marketing in to a new area there is a lot to consider.Chris Rogers is the owner of Wally’s Carpet and Tile in San Bernardino and recently opened up his second showroom. Starting out as an installer gives Chris a different perspective on running a ...

    1h 15m

  6. SEP 18

    Basic Tools for Efficiency - Brittany Murphy - Marketing Mutt

    Send us a textHow do you manage your time in your business? How do you manage all the different hats you have to wear? Sales, installation, scheduling, finance, and marketing are just a few of them and they all require a different skillset. What if there was a better way to free up time where you could automate some of the processes as part of being an owner?Brittany Murphy returns to the show as the founder of Marketing Mutt? With over a decade of experience she has created over 900 online m...

    1h 23m

  7. SEP 11

    Creating Your Client Experience - Reggie Burke - Bayview Flooring

    Send us a textDo you sell installations or do you sell an experience? Answering that one question can quickly help you differentiate your company from the competition. What makes an install an experience? When does it start? What’s included? Is it really different than what the competition is doing?Reggie Burke of Bayview Flooring in Port Angeles, Washington has over 10 years of experience in the flooring trade. Upon going out on is own after being trained by his father, Reggie was looking fo...

    1h 14m

  8. SEP 4

    Marketing for your Stage of Business - Justin Shaw - Driven For Growth - Part 2

    Send us a textWhat changes about your marketing strategy as your business develops around you. What kind of tactics are required as a startup, survival, successful, scaling, or sustainable entity? More than likely referrals won’t be the only thing keeping you business alive past the survival stage.Justin Shaw of Driven for Growth, returns to the show to help us answer the above questions with practical steps to help you move the needle. He works closely with entrepreneurs in the contracting s...

    1h 14m
See All (278)

4.7
out of 5
44 Ratings

About

Floor Academy is a podcast hosted by Kyle Hedin that provides small business information and guidance to flooring, tile and stone contractors on how to build a successful and sustainable business. The podcast aims to help contractors move from owning a job to owning an asset, by providing insights and strategies related to management, entrepreneurship, and networking. Floor Academy covers a range of topics related to flooring, tile and stone business management, including small business advertising, paid traffic, and organic traffic. The podcast also provides information on promotional marketing, LLC setup, simple small business management, and networking strategies. The podcast aims to help carpet, tile, stone, hardwood, floating floor, and many more types of contractors develop a deep understanding of business management, including effective networking and entrepreneurship strategies, which are crucial to achieving long-term success in the flooring industry. By discussing various topics related to small business management, such as finance, operations, marketing, sales, human resources, branding, advertising, interviewing, taxes, company structures, and more the podcast provides valuable insights to help flooring, tile and stone contractors become successful business owners by answering the question how do i market my small business.

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