242 episodes

Floor Academy is a podcast hosted by Kyle Hedin that provides small business information and guidance to flooring, tile and stone contractors on how to build a successful and sustainable business. The podcast aims to help contractors move from owning a job to owning an asset, by providing insights and strategies related to management, entrepreneurship, and networking.
Floor Academy covers a range of topics related to flooring, tile and stone business management, including small business advertising, paid traffic, and organic traffic. The podcast also provides information on promotional marketing, LLC setup, simple small business management, and networking strategies.
The podcast aims to help carpet, tile, stone, hardwood, floating floor, and many more types of contractors develop a deep understanding of business management, including effective networking and entrepreneurship strategies, which are crucial to achieving long-term success in the flooring industry. By discussing various topics related to small business management, such as finance, operations, marketing, sales, human resources, branding, advertising, interviewing, taxes, company structures, and more the podcast provides valuable insights to help flooring, tile and stone contractors become successful business owners by answering the question how do i market my small business.

Floor Academy - Helping flooring, tile and stone contractors own an asset Kyle Hedin - Speaker, Mastermind Facilitator, Writer, Content Creator, Business Therapist, and Contractor

    • Business
    • 4.8 • 42 Ratings

Floor Academy is a podcast hosted by Kyle Hedin that provides small business information and guidance to flooring, tile and stone contractors on how to build a successful and sustainable business. The podcast aims to help contractors move from owning a job to owning an asset, by providing insights and strategies related to management, entrepreneurship, and networking.
Floor Academy covers a range of topics related to flooring, tile and stone business management, including small business advertising, paid traffic, and organic traffic. The podcast also provides information on promotional marketing, LLC setup, simple small business management, and networking strategies.
The podcast aims to help carpet, tile, stone, hardwood, floating floor, and many more types of contractors develop a deep understanding of business management, including effective networking and entrepreneurship strategies, which are crucial to achieving long-term success in the flooring industry. By discussing various topics related to small business management, such as finance, operations, marketing, sales, human resources, branding, advertising, interviewing, taxes, company structures, and more the podcast provides valuable insights to help flooring, tile and stone contractors become successful business owners by answering the question how do i market my small business.

    Adding Another Crew - Kara Allen - Spiegel’s Flooring

    Adding Another Crew - Kara Allen - Spiegel’s Flooring

    It's one of the largest hurdles in small business. How do you build past yourself? How do you get that second crew up and running and trust them when you can't be there? Where do you find them? What needs to be in place to hold them accountable?
    Kara Allen is part owner of Spiegel's Flooring in Sandy Lake, PA since 2020, alongside her husband, Jason, who is the lead installer.  While Kara runs the showroom, is the designer and project manager, Jason is out doing the consults and measurements and doing the installations. They have reached capacity of what the two of them can handle and need to find a way to expand the business to continue to grow it beyond what they are capable of.
    Listen in as Kara and I discuss how they can ready their business for more growth. How they can look to hire qualified individuals that will fit their values, what types of systems and paperwork they need in place to manage additional crews and figuring out the best way to pay the crews. Should they be subcontractors or employees?

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    • 55 min
    I Won't Out Work You, I'll Out Delegate You - Cody Cox - Cox Tile

    I Won't Out Work You, I'll Out Delegate You - Cody Cox - Cox Tile

    The internet will have you believe that if you hustle hard enough that you can accomplish anything. You can build a great business, you can have multiple successful side hustles, and plenty of time for your family as well. This attitude is super toxic and leads to a mindset that stops you from actually growing. If you work 16 hours a day or even 20 hours a day, then you can get 80 to 100 hours in a five day week. I'll even give you 7 days because you are a hustler, so that gets you 112 to 140 hours a week. If I can work my 10 hours 5 days a week and hire 4 people to each work 8 hours a day 5 days a week, then I am sitting at 50 hours for myself and 150 hours for the employees for a total of 200 hours per week. I may have made slightly less because I am paying out salaries but I would even dispute that. I've leveraged the time I have available to do higher per dollar transactions and multiplied my time by delegating.

    Cody Cox is stepping up at Cox Tile which was founded by his father. After going to college to be a physical therapist he rethought what he wanted to do before grad school and jumped into the family business. This has led to him learning all of the tasks in the business and spending time in each department so that he earned the respect of everyone around him and wasn't just another SOB (Son Of A Boss). He's made a lot of changes within in the company and how it gets handled but he has also had to trust the team that was in place to execute those changes. It was always easy to do and even his own father was hesitant.

    Listen in to this week's episode of the Floor Academy Podcast to learn why Cody will not out work you but that he will out delegate you to get where he wants to go.

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    Johns Manville

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    Kronus Soft

    Check out our website and store


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    • 1 hr 1 min
    Effective Leadership - Dennis DiCarlo - Kronus Software and Carpet to Go Flooring

    Effective Leadership - Dennis DiCarlo - Kronus Software and Carpet to Go Flooring

    Going from owner operator to employer is a tough transition. It’s not easy to learn how to lead a team or to be able to communicate well with them. Most of us came from a system where we were not trained very well by our “leaders” and thus did not get the experience to manage a team properly. This leads to micromanagement and trust issues when you delegate out tasks. Even worse it leads us to believe that it’s not worth it to hire anyone and that we are better off just remaining as a one man show or possibly just having a helper that we never plan to fully train. There is a better way though and you can escape the grind of having to be a part of your business everyday.

    Dennis DiCarlo is the owner of Kronus Software and Carpet To Go Flooring. Having started a flooring retail store, it wasn’t long before Dennis realized he couldn’t be in all places at the same time or even be capable of handling the workflow that he was developing. Bringing on staff was inevitable, however it didn’t go how he planned at first and was left doubling back constantly to button up tasks or to make sure it was done right the first time. This was not letting him or his team meet their full potential. Dennis learned that he needed to become a better leader and started investing in himself as well as technology to get him where he wanted go.

    This week on Floor Academy Podcast Dennis and I will discuss what the standard shortcomings are when you are new to management, some simple changes you can make to how you delegate out tasks and communicate, and lastly how technology can provide you a system of accountability.

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    • 1 hr 25 min
    Over 100k Embezzled: Lessons Learned - Erin Albrecht - J&R Tile

    Over 100k Embezzled: Lessons Learned - Erin Albrecht - J&R Tile

    A common excuse to not having a bookkeeper for a business is that there is worry about their access to your accounts. There is for sure a legitimate concern here but they can be mitigated by how you set the employee or outside contractor up. What are the ways you can control access? How do you need to monitor what they are doing? What do you need to understand about bookkeeping to hold them accountable?

    Erin Albrecht of J&R Tile returns to the show to discuss how she had over 100k embezzled from her company. What happened? How did they get away with it? The employee was vetted and trained by her expert accountant mother. Erin’s and many others worst fear came true when it never should have happened.

    Listen in to this week’s episode of the Floor Academy Podcast as we discuss what happened, how to prevent it, and why you can’t let a setback keep you trapped in a perpetual state of worry.

    Check out our sponsors

    Johns Manville

    The International Surfaces Event

    Kronus Soft

    Check out our website and store


    Support the show

    • 1 hr 7 min
    Investments, Retirement, and Generational Wealth - Anthony Oliver - Oliver’s Tile

    Investments, Retirement, and Generational Wealth - Anthony Oliver - Oliver’s Tile

    401K’s. Medical benefits. Paid time off. Sometimes the corporate world seems better than this self employed life. All of these things are accessible as small business owners though. You can do an IRA, get benefits and build in paid time off to your rates. There are other things we can do as well to build generational wealth and set ourselves for retirement. Whether it be growing our business to have systems to run without us, investing in properties, or fining other creative ways to use your profits, there are paths to help you live more comfortably.

    Anthony Oliver of Oliver’s Tile in Woodland, CA has been at it since he graduated high school and his uncle’s brought him on board in ’99. Now he has brought his son in to his company to build something special that is not only for him but for his son’s future as well. Beyond building a tile company Anthony has used the money he has made in the trade to work in other areas of his live as well, mostly with property investments.

    Join Anthony and I on this week’s episode of the Floor Academy Podcast as we discuss how you can use our lucrative trade to not only set yourself up but generations to come in your family.

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    Johns Manville

    The International Surfaces Event

    Kronus Soft

    Check out our website and store





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    • 1 hr 3 min
    Consultations: Follow Up Questions - Mark Evans - SalesKit

    Consultations: Follow Up Questions - Mark Evans - SalesKit

    You’re probably like me and got fed up with working for someone else and decided to take your skillset and start selling your own projects. It’s a whole new ball game compared to just doing the work and one that takes a lot of effort to figure out successfully. From what to charge, how to negotiate, what to look for in clients, and more, learning sales is a completely different animal from the technical side of installation. Many of us never receive formal training or even pick up a book on how to do sales or even understand basic human psychology.

    Mark Evans is a growth consultant, and author that accidentally found his way into the world of flooring. Mark has spent the past 10 years working with some of the fastest-growing companies in the United States and Europe including Inc. 5000 award winners, and private equity-backed companies. He's taking the knowledge he's gained over successfully building, launching, and growing 30+ sales teams and companies and applying that to the world of flooring and the multi-family market. He and his company SalesKit are based out of sunny Naples, FL.

    Listen in to this weeks episode as Mark and I discuss how consultations and even initial inquiries need to be handled to better assess how you can help a potential client solve their problem, increase your close rate, and build more rapport with future clients. Don’t forget to subscribe to the Floor Academy Podcast and to leave a review.

    Mark's White Paper for Floor Academy

    Check out our sponsors

    Johns Manville

    The International Surfaces Event

    Kronus Soft

    Check out our website and store


    Support the show

    • 58 min

Customer Reviews

4.8 out of 5
42 Ratings

42 Ratings

Kj1310stl ,

Great show

I found this podcast a couple of months ago and decided to listen to older episodes also. I haven’t finished all of them but the ones that I have have been very informative. I’ve been a union floorlayer in St. Louis for almost 24 years. I really like the business content you share.

East Texas Floors ,

Fantastic! podcast, I’m floored

Hey there, podcast lovers! Today, I wanted to share my thoughts on a podcast that has truly been a game-changer for me as a flooring industry professional. It's called 'Floor Academy,' and let me tell you, it's a gem! What sets 'Floor Academy' apart is its unique focus on all sides of the flooring industry. As a retailer myself, I love how this podcast dives into various aspects beyond just my own niche. It's refreshing to gain insights and perspectives from different angles, and it has widened my understanding of the industry as a whole. One thing I absolutely admire about this podcast is the hosts' skill in guiding their guests. The conversations flow effortlessly, making it incredibly easy and enjoyable to listen to. The well-rounded approach they take, along with the diverse range of guests they invite, keeps the content fresh and engaging. Since tuning in to 'Floor Academy,' I have been truly inspired to up my game in every aspect of my business (East Texas Floors) The valuable discussions, expert advice, and success stories shared on the show have motivated me to strive for excellence and push my boundaries. It's like having a mentor whispering in my ear, urging me to reach new heights. To sum it up, 'Floor Academy' is not only informative but also entertaining. With its well-guided discussions, inspiring content, and a bits of humor, it's a must-listen for anyone in the flooring industry. Give it a shot and prepare to be floored! Keep up the fantastic work, Kyle and thank you for lighting up my entrepreneurial journey and helping me learn as I earn!

Asonjallen ,

Relevant

Host does an amazing job of continuing to bring up a wide range of topics that are relevant to my flooring installation business. Kyle has a unique way of helping installation professionals transition from “just an installer” mindset to becoming business men and women of the flooring industry.

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