Franchise Empires The Wolf, A Workweek Friend

Nothing will change after the baby comes… right?
Err— not exactly, folks.
But what if there was a class out there that could explain everything new moms should expect after the expecting period ends?
From teething to nursing to working remotely and everything in between (why do baby heads always smell so good anyway?), discover how New Mom School has grown from a local mom group into a successful franchise with over eleven locations and counting.
Founder Alexandra Spitz talks with the Wolf about New Mom School’s mission and discusses how her passion for helping women blossomed into a successful franchise opportunity.
Plus, how does New Mom School stand out from the competition? Alexandra reveals the roles and responsibilities of franchisees at New Mom School and explains how the program offers flexibility for moms to balance work and family life.

Imagine owning a business that genuinely transforms lives—sounds fulfilling, doesn’t it? That's what you get with F45 Training, FS8, and VAURA Pilates. 
If you’ve ever wanted to lead a movement towards healthier living in your area, this is your chance. Visit https://www.F45training.com/invest to learn more! 
 
00:00:51 - Expanding to Eleven Locations Successfully
00:01:16 - Postnatal Education Company Founded Quickly
00:13:35 - Emotional Support for Couples in Childbirth
00:19:27 - Creating a New Mom School
00:25:50 - Franchise World: Opportunities for Women
00:30:44 - Franchisees Don't Need to Be Moms
00:32:28 - New Mom School Empowers Entrepreneurs
00:39:36 - Follow Our Journey on Socials
 
Learn More About New Mom School:
Website: https://newmomschool.com/franchise-opportunity/
 
Follow Alexandra:
LinkedIn: https://www.linkedin.com/in/alexandraspitz/
 
Follow The Wolf:
Newsletter: https://workweek.com/brand/the-wolf-of-franchises/
YouTube: https://www.youtube.com/@thewolfoffranchises
Twitter: https://twitter.com/franchisewolf
Website: https://www.krokit.com
 
And for exclusive insider content, don’t forget to check out my YouTube channel.
 
Are you a future franchise entrepreneur? Find all of the tools you need to launch, operate, and expand your franchise empire with the platform created by The Wolf himself, Krokit.com.
 
And if you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!

Why take advice from just anyone when you can hear it from the best in the biz?
From the master of locations, Dinesh Goswami, to the mad genius behind the cult sensation, Dave’s Hot Chicken, we’ve had so many master-level franchisors on the podcast this year, that I just had to share some of their hottest insights.
So, I compiled the best advice and insights into one special episode. Whether you're new to franchising or a seasoned pro, these clips are packed with valuable lessons that anyone in the industry needs to hear.
 
Follow The Wolf:
Newsletter: https://workweek.com/brand/the-wolf-of-franchises/
YouTube: https://www.youtube.com/@thewolfoffranchises
Twitter: https://twitter.com/franchisewolf
Website: https://www.krokit.com
 
And for exclusive insider content, don’t forget to check out my YouTube channel.
 
Are you a future franchise entrepreneur? Find all of the tools you need to launch, operate, and expand your franchise empire with the platform created by The Wolf himself, Krokit.com.
 
And if you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!

It seems like anyone and their mom is ready to give you advice about franchising.
But why not take advice from franchising’s greatest who successfully scaled from the bottom to the top of the industry?
This week, we’re mixing it up and compiling some of the best bits of advice and wisdom from franchising’s finest minds. I’ve hand-picked some of my favorite, most impactful highlights from the past year that every entrepreneur needs to hear.
From scaling over 90+ McAlister’s Delis to owning 60+ Zaxby’s and becoming the Gaz Biz King of Twitter, these next few guests are some of the biggest industry experts that you simply can’t afford *not* to listen to.

Follow The Wolf:
Newsletter: https://workweek.com/brand/the-wolf-of-franchises/
YouTube: https://www.youtube.com/@thewolfoffranchises
Twitter: https://twitter.com/franchisewolf
Website: https://www.krokit.com

And for exclusive insider content, don’t forget to check out my YouTube channel.

Are you a future franchise entrepreneur? Find all of the tools you need to launch, operate, and expand your franchise empire with the platform created by The Wolf himself, Krokit.com.

And if you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!

Join The Wolf as he sits down with Bron Launsby, the mastermind behind Slick City, a thriving franchise in the recreation center space. Learn the secrets behind their success, from innovative performance slides to exceptional customer experiences. Bron shares ambitious expansion plans, aiming to open up to 40 new locations by 2025, with a vision of reaching 500 across the U.S.
Find out how Slick City’s unique business model emphasizes attractions that encourage parent participation—appealing to everyone from toddlers to grandparents. In a business where children are the target audience, how did Slick City manage to make 20% of their patrons adults, significantly higher than any other family entertainment center? Bron explains how his focus on inclusive, family-oriented fun helps keep everyone (even people usually glued to their phones) engaged and active.
Tune in to explore the growth opportunities within the franchise, including investments in slide manufacturing and various concept expansions. Don’t miss this in-depth discussion on building a successful franchise empire with Slick City.

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Invest in the future of entertainment by visiting franchise.sandboxvr.com.

00:00:28 - Transitioning into Franchise Recreation Centers
00:01:15 - The Transition from Corporate Retail to Trampoline Parks
00:05:37 - A Big Part of Success Being a Trampoline Park Operator
00:09:01 - The Science Behind Testing Slides
00:13:36 - What Was The Thought Process Behind Investing in a Slide Manufacturer?
00:18:23 - Slick City’s Revenue Breakdown Revealed
00:23:37 - The Biggest Chunks of Revenue 
00:28:27 - Who is the Ideal Franchisee for Slick City?
00:31:48 - Building a Franchise With Previous Experience
00:36:26 - Bron’s Ambitious Expansion Plan for Slick City

Follow Bron Launsby:
LinkedIn: https://www.linkedin.com/in/bron-launsby-7637b6250/ 

Learn more about Slick City:
https://slickcityfranchise.com/

Follow The Wolf:
Newsletter: https://workweek.com/brand/the-wolf-of-franchises/
YouTube: https://www.youtube.com/@thewolfoffranchises
Twitter: https://twitter.com/franchisewolf
Website: https://www.krokit.com

And for exclusive insider content, don’t forget to check out my YouTube channel.
 
Are you a future franchise entrepreneur? Find all of the tools you need to launch, operate, and expand your franchise empire with the platform created by The Wolf himself, Krokit.com.
 
And if you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!
 

Who can forget being shuffled around to soccer games in the back seat of mom’s minivan, eagerly waiting to find out what post-game snacks awaited you at the end of your little league matchup?
What if there was a franchise that could capture that same magic?
The Wolf talks to Adam Geisler and John Erlandson, the co-founders of Youth Athletes United, which represents brands like Soccer Stars and Amazing Athletes, about the plan behind their youth sports immersion platform. With over 130 locations and 76 owners, they share their unique insights on scaling the business and the potential of selling more franchises.
The Wolf also chats with Kevin and Chelsea Meyer, two owners of the Soccer Stars franchise, about the challenges they faced in converting businesses into successful franchises. What was the importance of hiring a GM? And how has the growth of soccer in the US contributed to the astounding success of Soccer Stars?
Tune in to find out John, Adam, Kevin, and Chelsea’s insights into what just might be the most fun franchise in America to own!

Soccer Stars is one of the nation's leading youth educational soccer programs in the country. We are a mobile-based franchise focused on teaching the fundamentals of soccer while having fun. Our programs are class and game-based activities focusing on kids starting at 1 and up to 14+ years of age. You can learn more about us at soccerstarsfranchise.com.

00:00:50 - Youth Sports Platform Expands Franchise
00:06:26 - Discovering Soccer Stars Brand Journey
00:10:35 - Balancing Full-Time Jobs with Franchise
00:16:16 - The Power of People in Business
00:18:26 - Hiring a GM for Scaling Success
00:22:32 - Adapting to Franchisee Growth Challenges
00:29:14 - Developing Long-Term Goals for Soccer
00:30:54 - Lionel Messi Joins MLS, World Cup 2026 in America
00:36:10 - Connecting with MLS Franchise Opportunities
00:38:46 - Challenges of Starting a Franchise
00:40:57 - Franchise Challenges: Staffing and Retention

Follow Adam:
LinkedIn: https://www.linkedin.com/in/adam-geisler-1442697/
 
Follow John:
LinkedIn: https://www.linkedin.com/in/john-erlandson-62409b4/
 
Follow Kevin:
LinkedIn: https://www.linkedin.com/in/kevin-meyer-4168632a4/
 
Follow The Wolf:
Newsletter: https://workweek.com/brand/the-wolf-of-franchises/
YouTube: https://www.youtube.com/@thewolfoffranchises
Twitter: https://twitter.com/franchisewolf
Website: https://www.krokit.com
 
And for exclusive insider content, don’t forget to check out my YouTube channel.
 
Are you a future franchise entrepreneur? Find all of the tools you need to launch, operate, and expand your franchise empire with the platform created by The Wolf himself, Krokit.com.
 
And if you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!

How does the co-founder of beem Light Sauna think about scaling a thriving health and wellness franchise? The Wolf talks with Cynthia May, CEO and Co-Founder of beem Light Sauna, to discover her secret to scaling from 0 to 65 locations in a little over four years.
Cynthia reveals her biggest challenges and successes in scaling a franchise brand, unraveling how she and her team developed systems that allowed their franchisees to truly thrive. How did culture and values fundamentally shape the nature of her franchise?
Cynthia also shares her insights into the unique benefits of light therapy— from mental health to weight loss and detoxification, she explains why customers are drawn to their private individual suites and rooms and how their membership-based business model sets the stage for success.
Plus, what’s in store for beem Light Sauna? And how has partnering with prelaunch partners and vendors upped their marketing game?
Tune in now to find out!
 
Join the fastest-growing VR franchise in the world and be among the first to bring premium immersive VR experiences to your community.
Invest in the future of entertainment by visiting franchise.sandboxvr.com.
 
00:01:30 - Scaling a Franchise Brand Successfully
00:05:43 - Finding the Right Location for Brands
00:08:46 - Partnering for Membership Sales Success
00:15:16 - Customizable Infrared and Red Light Therapy
00:21:25 - Top 3 Reasons for Wellness Retreats
00:25:29 - Transitioning from Founder to CEO
00:34:18 - Establishing Culture and Values for Business Success
00:40:50 - Goals for beem Light Sauna Beyond Units
Learn More About beem Light Sauna:
Website: https://franchise.beemlightsauna.com/
 
Follow Cynthia:
LinkedIn: https://www.linkedin.com/in/cynthiamay/
 
Follow The Wolf:
Newsletter: https://workweek.com/brand/the-wolf-of-franchises/
YouTube: https://www.youtube.com/@thewolfoffranchises
Twitter: https://twitter.com/franchisewolf
Website: https://www.krokit.com
 
And for exclusive insider content, don’t forget to check out my YouTube channel.
Are you a future franchise entrepreneur? Find all of the tools you need to launch, operate, and expand your franchise empire with the platform created by The Wolf himself, Krokit.com.
And if you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!