U.S. of N/A: Non-Alcoholic Beer and Beverages

N/ATION Beer
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U.S. of N/A: Non-Alcoholic Beer and Beverages

The U.S. of N/A podcast series is about the people and places putting N/A beer and related beverages on the map, one crafted sip at a time. In each episode we'll sit down with guests who are helping raise the quality, profile, and accessibility of non-alcoholic beer, THC and CBD infused drinks, hop waters and seltzers. Brought to you by N/ATION Beer.

  1. 16 DE OUT.

    Cannabis Beverages: Growing A House Of Brands

    Cannabis beverages have exploded in the market, not coincidentally just as consumer preferences seem to be shifting away from alcohol. In today's episode we're joined by Lehua Brands CEO Sierra Elaina, herself a veteran of the alcohol industry having formerly held key leadership roles in sales and marketing for Diageo. In our conversation we talk about what's driving the category, how the cannabis industry is recovering from prior setbacks, parallels that exist to growth in the NA sector, and...

    30min

  2. 3 DE OUT.

    From Hops To Hemp: A Craft Beer Pioneer

    If you've enjoyed an American craft beer over the last few decades, you've benefited from the efforts of our guest today. Keith Villa founded Blue Moon Brewing Company for Miller Coors back in 1995, which would of course become an iconic brand that helped usher in a new era of craft beer that we know today. His trailblazing efforts in craft beer didn't stop there, though, as he would start Ceria Brewing in 2018. Ceria is known for two things. One, launching a very early-stage, cannabis-infuse...

    57min

  3. 18 DE SET.

    The Past, Present & Future of Non-Alc

    The state of the (NA category) is strong, and getting stronger. Today's episode has a bit of a "state of the industry" feel to it, as I'm joined by Laura Silverman, founder of Zero Proof Nation, one of the most authentic voices in the non-alcoholic beverage movement.In our conversation we first talk about her advocacy in the space, and how much has changed in the time she's been involved. She made a decision to go alcohol-free in 2007, well before the modern movement even existed. We then tal...

    55min

  4. 10 DE SET.

    Hop Politics: The Evolving Business Of Beer

    "The good news for beer is beer is a non-partisan issue." So proclaims this week's podcast guest, Brian Crawford, President and CEO of The Beer Institute, a Washington DC based trade association representing the interests of the industry primarily at the federal level. In our conversation we talk about the growth of non-alcoholic beer, including how BI views the category as a nascent one within the overall industry, with health habits and drinking preferences quickly evolving. We then dive in...

    35min

  5. 28 DE AGO.

    Crafting A Non-Alcoholic Brewery For The Long Haul

    The phrase, "slow and steady wins the race" could easily apply to Portland, Maine's Kit NA Brewing. In a category largely defined by rapid growth and headlines around the ramifications of younger consumers not drinking like their older counterparts, this New England brewery has set out to build a brand that's built to last, with a focus on the product above all else. In this episode we'll hear about how Kit's co-founders started the business, their philosophy around growing comfortably but re...

    32min

  6. 19 DE AGO.

    Creating A Dad-Powered Moderation Movement

    It all started with two forty-something friends exchanging texts, and suddenly realizing they both were mixing NAs with full-strength beers for a blended ABV at the same time. In our latest podcast episode, we chat with Dad Strength Brewing co-founder Ryan Kutscher on defining a new NA-adjacent category of low-alcohol beers, how NA played a role in their origin story, why they wanted to be a part of the growing moderation movement, and what Dad jokes have got to do with any of this.Mentioned ...

    25min

  7. 9 DE AGO.

    Building An NA Brand Through Partnerships & Community

    Ted Fleming has been in the adult non-alcoholic beverage category since 2013, before many were even thinking about it. He founded Partake Brewing in 2017, but four years prior had launched one of the world's first online non-alcoholic e-commerce stores. Since that time, he has steered the Partake brand through an accelerated period of growth, and more recently, through an influx of newer players entering the category. In our conversation we talk about what Partake has prioritized in building ...

    35min

  8. 30 DE JUL.

    The Science Behind The Suds: Pulling Back The Curtain On A Nascent Industry

    Non-Alcoholic beer is basking in the glow of incredible growth and significant improvements in quality and taste, but challenges that could threaten its trajectory remain. In our most technical episode to date we're re-joined by Reducaholic's Tyler McMahon, who helps us break down some of the most important questions facing the young category, such as safety and handling, profit margins, consumer cost perceptions, and the ramifications of an industry still very reliant on contract brewing. Ou...

    42min
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Sobre

The U.S. of N/A podcast series is about the people and places putting N/A beer and related beverages on the map, one crafted sip at a time. In each episode we'll sit down with guests who are helping raise the quality, profile, and accessibility of non-alcoholic beer, THC and CBD infused drinks, hop waters and seltzers. Brought to you by N/ATION Beer.

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