Go-to-Market Leadership and the Future of AI and GTM (part 2), with Ken Roden

GTM-FM

In this two-part episode, Ken Roden (Director of Product Marketing at Infor) joins us to discuss the a) value of solid team leadership and why it's crucial in go-to-market and b) how AI can help our teams go above and beyond even during this experimental stage where we're still learning about the AI tools meant to help us.

In this second episode, we dive into some of the following points of discussion:

  • The challenges companies and team leaders face when implementing AI tools,
  • How to encourage your teams to understand and use new tools confidently,
  • Best practices for using AI at work,
  • And what we might expect from AI and go-to-market in the future.

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