Grow a FanBase Will Hardison

Brand Cobb is an international award-winning DJ who climbed the ladder at Carnival Cruise line before covid. Now he’s a site manager at Tidal Wave Auto Spa in Wilmington, North Carolina. Brandon spends most of his days bringing smiles to faces both young and old. My two kids love Brandon and until he sat down at my kitchen table, I had no idea about his backstory. I hope you enjoy my conversation with the man who is always smiling ear to ear, Brandon Cobb. And if you live in Wilmington - please go say hello! 

This episode hits completely different than the previous 8. It’s probably one of the most encouraging conversations I’ve had throughout my entire life. I have Maurice Mangum on today’s episode. Maurice is a singer / songwriter originally from North Carolina but now lives in Tallahasse Florida. He’s been performing since he was 14 years old and has opened for a wide range of folks including John Mayer, Maroon 5, Sister Hazel and more. He’s now decided to go out on his own to do the singer / songwriter thing and has just released his first single with plans to release 5 more this year. We talk all things faith, family, music, kids, and what it means to Maurice to grow his FanBase as he begins this next chapter of his music career. You probably noticed that there’s no intro music, well I’m about to play you a clip of Maurice’s first single, which is available for free on all the music platforms, followed by my conversation with one inspiring individual. 
Follow Maurice on IG: "iammauricemangum"Follow FanBase on IG: "growafanbase"

They Playbook will drop every other week and will cover my story, business and marketing strategy, lessons learned, and tips on how to grow your own FanBase. It's unscripted and unrehearsed but I'm hopeful that the real and raw information will help you grow your own FanBase or that it gives you the confidence and encouragement to get off the bench and get in the game! 
Part 1 of my story covers my first taste of entrepreneurship at the young age of 13 when I flipped a pair of sneakers for a $500 profit. I would then go on to build out a website selling rare Nikes and Air Jordans all throughout high school and part of college. 

With more than 25 years of experience in broadcast journalism and professional development training, and almost 6'0" of height, Page Fehling sets the bar high both literally and figuratively when it comes to extraordinary communication. Page and I go way back - in fact, she's the only person to ever call me out on TV for stealing (which I had no idea) one of her TV segment show names. Whoops. I'm clearly over it. 
Page now runs her own company delivering keynote speeches and workshops to organizations across the States. She also hosts and emcees events and co-hosts her own podcast with her husband, Jake. I hope you enjoy my conversation with Page! 

Today’s guest is a legend. Nick Engvall is on the show. It would be easier to list the things Nick hasn’t done than the things he has. Nick has laid the foundation for content at multiple organizations such as NiceKicks.com, Sole Collector, Finish Line, Complex and StockX. He’s the host of his own podcast, Sneaker History that has over 500,000 downloads! And he’s one of the nicest and most generous human beings on the planet. He’s responsible for connecting me to 90% of the people that I know in the sneaker industry. Nick and I first met years ago through a mutual friend (shout out Matt Turney), we instantly clicked, and we’ve talked just about every single day since then. In this episode we talk about sneakers, marketing strategy and leadership - I hope you enjoy our conversation! 

Drew Hammell is the man behind the legendary instagram account "Nikestories". For over 7 years he took sneaker fans back in time to a world full of Eastbay magazines and original Air Jordans. Through hard work, Drew was able to grow his account to close to 160,000 followers, which included celebrities like Justin Timberlake, Andre Agassi, Virgil Abloh and more! However, one morning Drew woke up to a locked account and one that would eventually be deleted by Instagram. Hear his entire story, how he handled the shut down of Nikestories, what he's up to now and plans to do in the future!